Shop Etsy

Etsy Resolution: Meet the mentors

Jan 18, 2016

by Natalie Wall

Etsy.com handmade and vintage goods

Image: theknitkid

It’s that time of year when, aside from the predictable health kick, many people consider a new career direction or make plans for their fledging side hustle to become their main gig.

We want to help such folk to make their creative dreams a reality in 2016 with the launch of Etsy Resolution, a FREE four week online bootcamp for new sellers, kicking off on 25th January.

A step by step guide to opening an Etsy shop from scratch, signing up to Etsy Resolution means you’ll be mentored by top Etsy sellers from the UK. The program is designed help you flex your creative muscles and find the confidence to launch your online business. It aims to give you all the tools you need to start your thriving creative business on Etsy.

From photography to marketing and tips for getting found by potential customers, we’ll set you up with a support network to make this your best year yet. ?

Led by three makers who have succeeded in making their own creative business dreams come true on Etsy, plus Patricia van den Akker, Director of The Design Trust, read on to find out more about our ‘mazing mentors…


 

Becky Kennedy

Becky Kennedy is the seamstress behind Becky, Queen of Frocks. She juggles her Etsy shop with a full-time PhD, and loves everything to do with astronomy. She lives in a little flat in Nottingham, where a whole wall is dedicated to her ukulele collection.

Becky Kennedy Etsy UK
Becky Kennedy Etsy UK
Becky Kennedy Etsy UK

What do you wish you had known when you first started selling on Etsy?
That patience is key – lots of new sellers feel like giving up if they don’t make their first sale after a week, but often it can take a lot longer than this. That doesn’t mean that your products are bad or that you should give up – a quiet shop is an opportunity to use that time to grow and improve as a seller. Take better photos, tweak your tags and titles, and hang in there!

What are the most important things to master in order to find success on Etsy?
You really have to learn to be a master of all trades when you’re an Etsy seller, but there’s so much information and support out there and it’s really rewarding to know that you’ve learned a new skill. But here are my top three:

  1. Great photos
  2. Effective tags & titles
  3. Perseverance – if at first you don’t succeed, read the Seller Handbook – you’re sure to find something in there that you could work on!

 

Alice Tams

Alice Tams is an illustrator who lives in south east London with a degree in creative writing and a love of all things anthropomorphic. When she’s not putting hats on birds she’s a big fan of photography, natural history museums, a good gin and travelling as much as time and budget allows.’

Alice Tams Etsy UK
Alice Tams Etsy UK
Alice Tams Etsy UK

What do you wish you had known when you first started selling on Etsy?
Photos! My first product photos really were all over the place. I didn’t need professional help, maybe just a few evenings browsing free photo blogs or looking at similar products and they could have been finessed a lot more.

What are the most important things to master in order to find success on Etsy?
Customer service is super important of course. I have to say the customers I have on Etsy are the nicest anywhere on the internet, even when things have gone wrong as they inevitably do, I tend to get a nice private conversation rather than a public shaming! The customer isn’t always right but you must always be nice to the customer. Generally people just need reminding that you’re a person, not a corporation, and they become much more reasonable.

Christopher Berry

With a background in furniture and product design, Christopher Berry started FactoryTwentyOne in Sussex in early 2013. He has a passion for interior and architectural design and also enjoys mountain biking as a break from FactoryTwentyOne.

Christopher Berry Etsy UK

What do you wish you had known when you first started selling on Etsy?
I wish I had known how to lay out my descriptions, heading and keywords. Having these right or close to right from the start would have saved a lot of time. Also pricing my products at the right price.

What are the most important things to master in order to find success on Etsy?

Images the descriptions, heading and keywords. Spending the time getting this right will make a massive difference.

Patricia van den Akker

Patricia van den Akker The Design Trust

Patricia van den Akker is the Director of The Design Trust, an online business school for designers and makers. She is passionate about helping creatives create businesses that they are proud of. She writes regularly for Crafts magazine, published by the Crafts Council, as The Design Doctor. She grew up in The Netherlands but for the last 20 years she has called herself a Londoner, and she loves living in North London with her graphic designer husband and two daughters.


Etsy Resolution 2016 starts on Monday 25th January. Find out more and sign up for FREE at etsy.com/resolution.

17 comments

  • sqsquirrel

    Square Squirrel Studio from SquareSquirrelStudio said 3 years ago

    It's great to see some of the success stories. Becky mentioned patience as the key - we were expecting a bit of a delay before seeing orders through Etsy. However our first order arrived about a week after opening. Looking forward to picking up some tips on how to maintain this momentum on Etsy.

  • mathankikodavasal

    Mathanki from EyeForLondonPrints said 3 years ago

    Just opened my new shop on Etsy, and super nervous and unsure. I would love some tips and advice from the experts on building an online shop, promotion and marketing!

    • Natalie Wall said 3 years ago

      Hey there! make sure you sign up to the Etsy Resolution UK Facebook group; there's a whole helpful community out there, waiting to offer Etsy advice!

  • wearethecraftmill

    Rich Palmer from TheCraftMillUK said 3 years ago

    I love how Etsy keeps looking after us, with all these great sellers tips and advice on getting the most out of being a part of the @Etsy community!

  • TheDorothyDays

    TheDorothyDays from TheDorothyDays said 3 years ago

    What a fantastic programme :)

  • MakeItBetty

    MakeItBetty from MakeItBetty said 3 years ago

    What a brilliant programme, always great to hear from successful sellers and how they've grown their Etsy stores :) Very inspiring to read when, like me, you're just starting out here

  • eldris

    Gaby Brereton from eldrisCREATIONS said 3 years ago

    I've signed up and joined the facebook group. Look forward to it, thanks so much for organising it!

  • LaReveusse

    Bernadeta from LaReveuseVintage said 3 years ago

    Sellers from 8 countries only can take part. What about the others? :(

  • zizolabel

    zizolabel from zizolabel said 3 years ago

    Thanks for the link to Patricia, always looking for tips to improve my shop and business!

  • BaccaraJewelry

    Lydia R from LydiaRedovnikovic said 3 years ago

    wonderful ! i find it extremely inspiring and helpful,thank you

  • alessandrachiacchiar

    Loulou's Wardrobe from LoulousWardrobe said 3 years ago

    Great! I cannot wait for Monday... See you all there!

  • annecorr1

    anne corr from modestly said 3 years ago

    Great programme - and know it all takes time!! What I have learnt over the past three years is that the making is the key process for myself - I have to stay focused on doin gthe thing that nurtures me. And sometimes that means revisiting why I stay on Etsy. Yes I want to be successful, but that success includes continuing to actually make.

  • LoveButtons

    Julia K Walton from FireHorseVintageHQ said 3 years ago

    Good advice to help me improve my shops. Thank you! :o)

  • QueenofCuffs

    mary from QueenofCuffs said 3 years ago

    Great advice and love the little peep inside creative spaces. Encouraging stories from talented people!

  • mmoorkens

    Mary Moorkens from MaryMoorkens said 3 years ago

    Lovely to read - we can all benefit from that advice. !

  • elizabethjames31

    Elizabeth James from PrettyUglyCreations said 3 years ago

    Such good advice! very encouraging stuff!

  • 83studio

    Kim E from 83studio said 2 years ago

    Loved this!

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