You might remember that we are working with the RSA on a series of reports called ‘The Power of Small’.
Earlier in the year, the first major study took a closer look at the UK’s growing community of self-employed micro-business owners. Good news – they’re happier!
In the latest report, the RSA has surveyed 600 Etsy sellers to find out what’s making them tick and how their businesses grow and change.
The survey has shown that a high percentage of our sellers are young, female and that they have a significant income created outside of the 9-5 working day. This paints quite a different picture of an entrepreneur and business owner and it’s brilliant to be able to support this shift in stereotypes.
The researchers at the RSA have found that since the start of this year, the number of people working for themselves part-time has increased by 10%, that’s the equivalent of an extra 100,000 people – we’re in good company!
We’re grateful to all of the sellers who took part in the survey. To understand how businesses thrive on Etsy means that we can work out the best ways to be supportive and encouraging.
Our own Global Director of Digital Marketing, Andre Rickerby says, “Shining a light on the incredible work our sellers do to make their businesses a success is a great way to make sure we can provide support in the right way through our platform,” he says. “Our sellers are so impressive, creatively and through the hard work they do, it’s really interesting to see how this new paradigm of the entrepreneur is having an impact on the UK economy.”
There’s plenty more gold in this new report and we’ll be exploring some of the themes right here on the blog to pull out some discussion points.
Meanwhile – to take a look at the research for yourself, download the report here – Breaking the Mould.