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Get Your Shop Ready for Christmas Buyers!

Sep 23, 2013

by Susannah Bradley

Etsy.com handmade and vintage goods

There’s an exciting crispness to the air; autumn is upon us! Along with cooler temperatures and turning leaves, the changing season also signals the start of Christmas preparations. Is your shop stocked with great gifts at multiple price points? Are your policies customer-friendly? Have you made a plan to market your items both internationally and closer to home?

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We’ll be asking these questions and discussing more crucial points to consider as we get closer to the ever-important Christmas season. We’ll be talking about them in our annual Holiday Bootcamp, which is available directly to your inbox this year in a twice weekly email in English during October. To receive these emails, make sure you sign up using this link.

Rabbit Chat 8x10 Art Print, Wall Decor, Wall Art, Wall Hanging, Rabbit Print

 

Talk with your Team

In addition to signing up for the email program, we encourage you to discuss each week’s topics in your Teams and to find a partner to review specifics together. We’ll be sending each Team captain a list of questions, topics, and tips that are particularly relevant for European sellers, so talking about the information each week within your Team will help you find information specific to your region and type of shop.

If you aren’t in a Team yet, this is a great time to join one. You can search for a Team that is in your geographic area or one that focuses on the type of business you have or an interest. Find a team!

Find a Partner

Once you’ve joined a Team, it’s time to find a partner. Look for a thread about the Christmas bootcamp in your Team’s discussion area. If it hasn’t been started yet, begin a new thread. Depending on the Team, this may be the place to post that you are looking for a partner. The Team’s captain may have a form for you to fill out instead, so ask the Team captain if you aren’t sure.

Once you’ve found a partner, get in touch and introduce yourself. As the program begins, review each week’s email together. Share your plans for the Christmas season and encourage your partner to keep working. During week one, you will set goals for your shop and share them with your partner. During week two, you’ll focus on making sure your shop is stocked. It will be particularly important to discuss the topics in week three and four with your partner and Team.

Week three will steer the discussion towards marketing. This will be a great topic to discuss in your Teams as most sellers will need to make two marketing plans. The first marketing plan will focus on raising your shop profile among all buyers. The second plan will turn your attention to showing your unique gift items to buyers closer to home.

Travel the World - A3 Art Prints - Torso Vertical Illustrated Print - Approx 420 x 297 mm

The last and final topic will dive into a topic near to all our hearts – best packing and postage practices! It will be beneficial to discuss these in your Teams as well to share knowledge on your local postal systems and the good ways to send and track items to other countries.

It’s important to ready your shop for the influx of Christmas gift buyers, so we hope you will join the email program as well as the discussions in your home Teams.

Sign up for the Bootcamp newsletter!

60 comments

  • ArtByMarilyn

    Marilyn R. Meier-O'Brien from ArtByMarilyn said 6 years ago

    I am ready for Christmas buyers.

  • guozhenqin0711

    panpan han from panpanhome said 6 years ago

    I'm Ready for Christmas Buyers!

  • GayleRogersArt

    Gayle Rogers from GayleRogersArt said 6 years ago

    Looking forward to sorting out my little store and giving it a polish and Christmas sparkle...this will be my first 'proper' Christmas on Etsy so I'm keen to get my store in order starting now...ho ho ho

  • raechelsaunders

    Raechel Saunders from RaechelSaunders said 6 years ago

    First Christmas as a Seller on etsy :) Hope it's a good one!

  • Inklinks

    Lito Apostolakou from Inklinks said 6 years ago

    Oh no, Christmas. hohoho #not

  • cathpaperart

    Cathy from SeaMeadowDesigns said 6 years ago

    First for me too, fingers crossed it's a good one! :)

  • brijitelouise

    Brijit Elouise from BrijitsDigits said 6 years ago

    looking forward to seeing what my first Christmas on Etsy is like :D

  • arcjewellery

    Angela R Connah from ARCJewellery said 6 years ago

    I've already had orders for Christmas gifts so people are definitely starting early. This is also my first 'proper' Christmas on Etsy so I'm busy building up stock and looking out for those top tips on how to improve and promote my shop :o)

  • grainnenash

    Grainne Nash from Aromawakening said 6 years ago

    I will be stocking up with lots of gift ideas! My first Christmas so fingers crossed. I have a good feeling about it. Love Etsy!

  • microwood1

    Mira from microwoodproducts said 6 years ago

    That's right, I also got my first orders for this time of the year, so I am very excited as well for my first Christmas on Etsy! Let's rock it! I cross my fingers for everone here...

  • copperlove1

    Melek Z Sencevik from DESIGNSbyMZSENCEVIK said 6 years ago

    I'm waiting for most beautiful time in the year CHRISTMAS :) Good luck for everybody.

  • SilverLilyJewellerys

    Sharon Deal from SharonDealJewellery said 6 years ago

    Almost ready for the big Christmas selling season!

  • christhesmith

    Chris Hughes from ChrisTheSmith said 6 years ago

    I've been selling plenty at craft fairs to early Christmas shoppers. Looking forward to a busy Etsy Christmas.

  • gemmajolee

    Kim from GemmaJolee said 6 years ago

    This is also my first Christmas on Etsy, I'm very excited. Hope its good for all!

  • mettaville

    Guatyen Koh from Mettaville said 6 years ago

    Never took it seriously before, so I'ved signed up and ready to gear up for Christmas.

  • NnekaO

    Nneka from JewelleryByNneka said 6 years ago

    getting my shop ready for Christmas...

  • mcesther

    Esther Szendrey from JuJuBeJewels said 6 years ago

    Christmas... bring it on!! I'm stocking my store and hope we all have a good season!

  • WatchWithDaDa

    Alice Irwin from WatchWithDaDa said 6 years ago

    Timely reminder! I used to start getting ready for Christmas after my birthday in August, but I'm a Mum now and it all got deferred til after my darling daughter's birthday in October! but Christmas waits for no shop.

  • wanthanastringer

    Wanthana S from PastelGems said 6 years ago

    Great! Advice.for me this is my first time for Christmas .very excited.

  • myscissorstitch

    Barbara Willis-Brown from myScissorStitch said 6 years ago

    Knitters & quilters are drifting in with the cold weather - great. This will be a 'make it yourself' Christmas. Love it

  • LittleGrendel

    Helen from Grendelsjewellerybox said 6 years ago

    This will be my first etsy Christmas! I can't wait. I love the festive season.

  • miime

    Jemima Callaghan from LostPropertyHongKong said 6 years ago

    First Christmas on etsy for me too.. Slightly excited!

  • abenakcreation

    Virpi Irene Bendandi from ABenakCreation said 6 years ago

    Ready! And I have plans for some special Christmasy items!

  • inbetweenaccessories

    InBetweenAccessories from InBetweenAccessories said 6 years ago

    OMG! I'm sooo not ready!!! I just started selling on Etsy but I will follow all the suggested steps and try to get ready asap! I'm super excited also! xx

  • obstinatepursuit

    Clair Rigby from obstinatepursuit said 6 years ago

    Looking forward to my first holiday season with etsy!

  • teresafraser111

    T T from TiffaneeTwisted said 6 years ago

    Good luck everyone. Here's to a great holiday season ahead!

  • alinamahdi

    zamarut jewel from ZamarutJewel said 6 years ago

    Stocking up,getting ready. This is my first Christmas after registering my company!! So Excited!!!! Goodluck guys!

  • evaart1

    Eva Art from EvAtelier1 said 6 years ago

    First Xmas on Etsy for me, looking forward to it and hope somebody will find my stuff suitable for Xmas gift and I'd be very happy if it makes somebody happy.

  • georgiabreedon1

    Georgia Breedon from Yardofbleu said 6 years ago

    It's my first christmas here on Etsy and I cant wait to use a christmas style packaging and feature christmas vintage items in my shop.

  • nuranko1

    Nuran KARA from NuranShop said 6 years ago

    It's my first christmas here on Etsy, Good luck for everybody.

  • BrightonBeachVintage

    BrightonBeachVintage from BrightonBeachBazaar said 6 years ago

    Our first Christmas too! We're stocking up on vintage gifts and handmade items and getting Christmasy!

  • allewellyn01

    SuperGirl from SuperGirlVintage said 6 years ago

    Oh so ready for Christmas with the most amazing outfits for both day and night! Happy buying and selling everyone at this special time of the year and lots of love and hugs to those who may be alone or sad xxx

  • monsonirishjewellery

    David Monson from monsonirishjewellery said 6 years ago

    Just launching our Amazing NEW Christmas Made from 100% Real Wood Christmas Decorations with unique Irish Celtic Themes and these can also be personalised. Already getting some orders on our own website which is exciting.

  • CooperCollectibles

    Cooper Collectibles T from CooperCollectibles said 6 years ago

    I sure hope its a Good One :)

  • Nannypeniferous

    Jenny Brammall from Peniferous said 6 years ago

    I can't believe it's time to start preparing for Christmas again! Busy busy busy....

  • navitrine

    Ana Gonçalves from LoopingHome said 6 years ago

    It's my first Christmas here at Etsy, I hope to be prepared! I will endeavor to everything goes well :)

  • Busie123

    Sherri Winsor from RetroCuties said 6 years ago

    Best of luck to everyone this holiday season! For all of our newbie sellers, I would highly suggest joining some Teams to get lots of great information and keep you on the right track :) xx

  • theowlclub

    Suki from theowlclub said 6 years ago

    I've tended to sell a lot more offline at Christmas craft fairs etc. rather than Etsy but I'm planning to be better stocked this year, so we'll see! :)

  • mkc76

    Malgorzata Kruzynska from PolishFolkArtShop said 6 years ago

    Christmas is coming. First time on etsy! :) Good luck for all! :)

  • thewaytoblue

    The Way to Blue... from TheWaytoBlue said 6 years ago

    Looking forward to receiving the Christmas Bootcamp newsletters :) Developing my Etsy page has been on my 'to do' list for a while! All the best to everyone, I'm looking forward to buying presents on Etsy & supporting my fellow makers x

  • VonnesHandmadez

    Yvonne Teh from VonnesHandmadez said 6 years ago

    First Christmas on Etsy. Good luck everyone! :)

  • latacreations77

    P.lata singh from latacreations77 said 6 years ago

    Started to fill my shop with lots of new things.

  • Glenberg

    Linda Soderberg from CinderellaButtons said 6 years ago

    First christmas on Esty and I not sure what to expect. Have a few new things to put on.

  • PolClary

    PolClary from PolClary said 6 years ago

    Can't wait. As soon as I get some 'holiday orders' I can my own Christmasshopping. ;D

  • foxandrook

    Fox and Rook from foxandrook said 6 years ago

    Good grief! I've been trying to get everything in order so that I can focus on stocking my shop with loads of items at every price point. Now that I have most of the important back end stuff out of the way, I can focus on stocking and promoting. It's never ending... and I love it! Good luck everyone. Here's hoping everyone has a productive and lucrative season. I intend to do all my holiday shopping on Etsy this year, so bring it! ;)

  • annlinderman

    Ann from TremoughGlass said 6 years ago

    Busy, busy, busy. Aim to double my inventory for Christmas! Been making, photographing and listing in draft form for the past two weeks - fingers crossed its worth it!

  • estherbettis1

    esther bettis from Bowsandbagsboutique said 6 years ago

    I hve been stocking my shop and trying to get it ready. this is my first christmas on Etsy, hope it goes well. I wish everyone on here the best.

  • Tinkerbellscharms

    sian cunliffe from Tinkerbellscharms said 6 years ago

    my first Christmas on Etsy also, trying to get my store ready all the info given is really helpful thank you. i just hope whatever i sell makes people happy and makes them smile :) xox

  • helenpetty

    Helen Petty from RedQueenBoutique said 6 years ago

    It's my first Christmas on Etsy too. I'm based in Manchester and would love to connect with others in the North West of England.. Please follow and favourite my shop! I use Etsy regularly and often check out items in my fav shops. I like buying alternative goodies and I'm always on the look out for new people to follow. I fully support any small business, it's tough out there!! Best wishes, Helen :D

  • benedettacrafty36

    benedetta crafty from benedettacraftyshop said 6 years ago

    It's my first Christmas on Etsy. I would love to connect with everyone from the world. Please follow and favourite my shop and I would do back in return. Hope everyone over here will do good and for those who are second time selling for Christmas will do much better than last year. www.benedettacrafty.com

  • brazenhussies

    Janette and Kirstin Anderson from 14TenDesigns said 6 years ago

    Looking forward to Christmas on Etsy - both selling and also buying lots of unusual, beautiful gifts for loved ones - it's the way to go! Good luck to all

  • sendadove

    Birdagram from Birdagram said 6 years ago

    My first Christmas on etsy too. I am a bit nervous and so all these discussions are super helpful...

  • cloverandbelle

    Ella Marquis from CloverAndElle said 6 years ago

    Woohoo! Bring on Christmas!

  • Urbanknit

    Dolapo James from Urbanknit said 6 years ago

    Bring on Christmas indeed. Looking forward to it whilst getting ready.

  • woolenworldlab

    MANUELA E STELLA from woolenworldlab said 6 years ago

    WE HAVE A LOT OF WORK TO DO !!!

  • woolenworldlab

    MANUELA E STELLA from woolenworldlab said 6 years ago

    WE HAVE SO MUCH WORK TO DO !!!

  • RoyalFurnish

    Dharmendra Choudhary from RoyalFurnish said 6 years ago

    First Christmas as a Seller on Etsy. Hope it's a good one! :)

  • happyaskingsshop

    Rachel Osborne from happyaskingsshop said 6 years ago

    Thanks for the information. Very insightful!

  • margieberman

    Margie Berman said 6 years ago

    Christmas is the best time of the year to shop. Lots of beautiful choices and colours for everyone. Only problem, I have learned to shop at least 2 months before Christmas as sellers are too busy and I have to wait a long time to receive the gifts I order. God Bless all the excellent hardworking sellers at this time of the year..

  • yilmazkemal

    Kemal YLM from ShopAnarshe said 4 years ago

    2016 will be first Christmas for me to be a seller on Etsy :)

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