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Etsy Statistics: January 2013 Weather Report

Mar 15, 2013

by Michelle Traub

Etsy.com handmade and vintage goods

To most, January is a quiet time. The bustle of holiday activity behind us, we hunker down into cozy routines — sleepily caressing fireside toddies and patiently simmering day-long stews. But there’s no rest for the weary when it comes to buying and selling on Etsy!

The stats:

  • $95.9 million of goods (after refunds and cancellations) were sold by our community in January, 18.6% lower than December’s $117.8 million
  • That represents 4,999,178* items sold for the month, 16.7% lower than December’s 6,001,420
  • 2,699,648 new items were listed in January, 14.2% higher than December’s 2,363,780
  • 1,128,036 new members joined the Etsy community, 21.8% lower than December’s 1,441,833
  • 1.67 billion page views were recorded on the site

The $97.6 million of goods sold (after refunds and cancellations) represents a 74.7% increase from January 2012?s total. At the same time, items sold were up 78.7%. Thanks to everyone who contributed to the Etsy community in January!

Curious about how other months compare? Check out our past Weather Reports for more statistics.

*Ed. Note: We discovered an error in how this statistic had been calculated, and have since corrected the figures to be more accurate.

63 comments

  • MomsantiquesNthings

    Janine from MomsantiquesNthings said 4 years ago

    It always seems slow after Christmas rush, hoping it picks up for Spring! Wishing us all good luck & prosperity for everyone in 2013!

  • HelenesDreams

    Helene from HelenesDreams said 4 years ago

    Wow! Congratulations Etsy! You did it again! It has been amazing watching a small business like yours grow world wide. I know you have changed my life!

  • GwenDelicious

    Gwen Delicious Jewelry Designs from GwenDelicious said 4 years ago

    Thanks so very much for the update! Cheers

  • livjewellery

    Jennifer from livjewellery said 4 years ago

    I'm not surprised that stats were down from December, but still an amazing increase from Jan. 2012! Thanks so much.

  • Stephaniemakesall

    Steph from OneStitchDesigns said 4 years ago

    wow, that's still a lot of items moved! I'll be interested to see how things changed after the major shipping price increase

  • Stephaniemakesall

    Steph from OneStitchDesigns said 4 years ago

    Lots of goods sold! I'd be interested to see how things did after the USPS shipping increase in late January.

  • EvesLittleEarthlings

    Eve Geisler from EvesLittleEarthlings said 4 years ago

    I am not surprised! Every year seems to get busier here.

  • gertieloo88

    Mary from WoodenHeartButtons said 4 years ago

    The year over year growth is outrageous! I'm so happy here...Thanks Etsy.

  • riskybeads

    Lori from riskybeads said 4 years ago

    Wow! Awesome. I love these stats!

  • tinytokensdesigns

    Sandi from TinyTokensDesigns said 4 years ago

    "1,128,036 new members joined the Etsy community" How many of these new members were sellers and how many were just buyers?

  • MyHomemadeHome

    Susannah from HandmadeBySusannah said 4 years ago

    May we grower stronger and stronger, well done to us!

  • MyHomemadeHome

    Susannah from HandmadeBySusannah said 4 years ago

    May we grow stronger and stronger, well done to us!

  • JLynnSupplies

    Brad from CasualInvertebrates said 4 years ago

    I love that the average price of each items sold keeps going up. Sellers are looking at us as a place to buy nice things.

  • graphixoutpost

    Jen from graphixoutpost said 4 years ago

    Impressive numbers!

  • BrooklynLoveDesigns

    Megan C from AlaskaBagCompany said 4 years ago

    yay! January was my best sales on etsy since i opened. Glad to see such growth overall on etsy

  • jill2day

    jill from jill2day said 4 years ago

    Sandi from TinyTokensDesigns says: "1,128,036 new members joined the Etsy community" How many of these new members were sellers and how many were just buyers? and how many were existing sellers opening up additional shops? and how many ACTIVE (activity within the last quarter - either buyer or seller?) Thanks for this, but would love some additional meat on the bone!

  • krazykatedesigns

    Kate from krazykatedesigns said 4 years ago

    Fantastic report.

  • ChuckEBrydWallArt

    Chuck from ChuckEByrdWallDecals said 4 years ago

    This January was much better than I thought it would be. The growth on Etsy just never seems to stop with everything in a constant state of change. Embracing the change is what will make each of our shops grow along with Etsy. I too am pleased to read that the average price per item has gone up, it show people do want handmade, quality items and are willing to pay more for them.

  • lifemeetsart

    Jolynn from lifemeetsart said 4 years ago

    Great news. How many new shops have been opened? I would love to see that info shared.

  • amylburns

    Amy L Burns from AmyLBurns said 4 years ago

    January was fantastic for my shop! Thanks for the stats update.

  • pearlyjanebridal

    jane from PearlyJaneBridal said 4 years ago

    I am constantly amazed at the page views and amounts of goods sold. Etsy is far reaching!

  • MorningStarGoods

    Brandi Hutcheson from MorningStarGoods said 4 years ago

    A 77.8% increase over last year?! Wow! Very exciting!

  • MorningStarGoods

    Brandi Hutcheson from MorningStarGoods said 4 years ago

    A 77.8% increase over last year?! Wow, that's amazing!

  • TheCrimsonMoon

    TheCrimsonMoon from TheCrimsonMoon said 4 years ago

    Brilliant news! I had to laugh at the cozy routines though, does anyone really do that? ;)

  • nicilaskin

    Nici Laskin from NiciLaskin said 4 years ago

    I am with Jolyn would love to know how many new shops

  • VillaCollezione

    Villa Collezione from VillaCollezione said 4 years ago

    january 2013 figures exceeded my expectations and definitely surpassed my january 2012 numbers by far! woohoo! thanks etsy!

  • crochetgal

    crochetgal from crochetgal said 4 years ago

    Thanks for the information! But what would be much more useful would be a comparison between this January vs January 2012 as well. Can that not be provided?

  • jessgreenleaf

    Jess Greenleaf from GREENLEAFblueberry said 4 years ago

    I am one of the million plus new members in January. Having so much fun and excited to be part of the Etsy community!

  • chilisugar

    Aja from chilisugarcookie said 4 years ago

    I would also like to see averages of people purchasing supplies to make things vs handmade vs vintage. I am curious also about the average cost of the items sold. Thanks for another weather report.

  • crottedebique

    AnneSo Godby from crottedebique said 4 years ago

    Wow Etsy is so big now! :) Congratulations!

  • glendalee

    glenda puhek from glendalee said 4 years ago

    Kind of felt like that :)

  • krjewelrydisplays

    Kathy from krjewelrydisplays said 4 years ago

    Thanks for the report!

  • JealousCat

    JealousCat from JealousCat said 4 years ago

    WOW! Super CHA-CHING! Not bad for January!

  • AntwarePottery

    AntwarePottery from AntwarePottery said 4 years ago

    nice to know we are still growing and inventory is moving. Hope we are all prosperous..

  • patspottery

    Pat Parker from PatsPottery said 4 years ago

    I had a great January, February wasn't too bad, but March is starting out pretty slow. Mother's Day should fix that :)

  • MegansMenagerie

    Megan from MegansMenagerie said 4 years ago

    That's wonderful!!!

  • lisakides

    Lisa Kides from NJVintage4U said 4 years ago

    Great news, and I too am interested in the ratio of new sellers to new buyers, how many are existing folks opening new shops, or new accounts, etc. Amazing how Etsy continues to grow, wowza! I love it here.

  • lisakides

    Lisa Kides from NJVintage4U said 4 years ago

    I too am interested to know the number of new shops vs new buyer accounts. Can we get that? And wowza, Etsy, continuing to grow big time! Way to go. I love it here.

  • laantigua

    Angela Marcos from LaAntigua said 4 years ago

    Great news. Other ideas for the weather report: - geographic distribution of new members, separate by sellers and buyers - category distribution of new listings - percentage of active shops that contributed to the sales

  • laantigua

    Angela Marcos from LaAntigua said 4 years ago

    Great news. Other ideas for stats: - geographic distribution of new members, separating buyers and sellers - percentage of active shops that contributed to sales - distribution of new listings by categories

  • laantigua

    Angela Marcos from LaAntigua said 4 years ago

    The comments are not working properly

  • HandPaintedPetals

    Sheryl from HandPaintedPetals said 4 years ago

    Good to know, and thanks, Etsy. crochetgal from crochetgal says: .. But what would be much more useful would be a comparison between this January vs January 2012 as well. Can that not be provided? ------------------------- I agree. We can find out shop's year-to-year stats but it would be helpful to know how Etsy compares, and also a year-to-date comparison to the past year.

  • OxOriginalArtJewelry

    Patsy Oxley from OxArtJewelry said 4 years ago

    Always enjoy reading the weather reports but agree with others that more information would be even better.

  • Oneofafeltkind

    Carol from FeltPIZZAZZers said 4 years ago

    Nice weather report! And, I agree completely with those above that have made suggestions for more in-depth information and breakdown. Happy day to all!

  • Oneofafeltkind

    Carol from FeltPIZZAZZers said 4 years ago

    Nice weather report! I absolutely agree with those above who made suggestions for more in-depth information/breakdown. Happy day to all!

  • HouseHoldWords

    HouseHoldWords from HouseHoldWords said 4 years ago

    Thank you :)

  • librarianmari

    Marie R. from Storyfied said 4 years ago

    I love statistics - it was cool seeing these numbers! Thanks for sharing them with us.

  • ElainaLouiseStudios

    Lisa Steiner from ElainaLouiseStudios said 4 years ago

    Thanks for the stats! It's always fun to see how the community did.

  • bluelagoondesigns

    BlueLagoonDesigns Dundee from bluelagoondesigns said 4 years ago

    wow that's still an awesome set of stats. etsy is such a great place to connect with people and see them doing what they love to do. i am fairly new to it myself, but i am loving it and i am loving meeting new people and seeing such a diverse range of skills.

  • Armillatadesigns

    Sarah from Armillatadesigns said 4 years ago

    Thanks for the info. I'm pretty impressed by the difference between January 2012 and 2013!

  • MulberryCreek

    Melissa from MulberryCreek said 4 years ago

    Thanks for all the great and very useful information! This year so far is up over last year with January being the best month so far. Looks like that goes along with the community as a whole. Thanks for all your hard work Etsy!! Being on Etsy is one of the more positive things for me in the last few years for my business. Love it!!

  • cfreimuth

    camrin freimuth from RoseRaeMaries said 4 years ago

    Love it!

  • kmwithers

    Km Withers from ClearLightStudios said 4 years ago

    Category stats would be interesting.

  • H88255

    H88255 from HillarysSuperfoods said 4 years ago

    I love Etsy! It is the best website in the world. It brings together so many creative artists and gives me such inspiration!

  • gunjansyal

    Gunjan Syal said 4 years ago

    I am new to Etsy but am already more intrigued by it than I was with facebook/twitter. Finally something that tickles one's creative bone! To add to @Km's point, stats by region/geographies would be very informative also?

  • ButterflyFeetShop

    Sherri from ButterflyFeetDigital said 4 years ago

    I love Etsy too. Those are some pretty big numbers!

  • JoBerryFabrics

    Joan Pierce from JoBerryFabrics said 4 years ago

    Very impressive numbers. I am blessed to have a very small part. Thank you Etsy for giving us a market place.

  • aressa

    aressa from OriginalBridalHanger said 4 years ago

    It is amazing the amount of sales on Etsy! Wonderful....

  • mcbbelk

    Marie Christine from jewelryaccessible said 4 years ago

    Did pretty good in January for being a new shop!

  • mcbbelk

    Marie Christine from jewelryaccessible said 4 years ago

    Did great in January!

  • pamtiestrapit

    Pam from TIESTRAPIT said 4 years ago

    Brilliant results considering the financial climate well done us. Pats on the back but don't sit on your laurels folks (whatever that means my Nana used to say it) I just thought it sounded good. :+)

  • encantodesign

    Nayda Jacobo from EncantoDesign said 4 years ago

    super !!

  • eshannon12

    Eric Shannon from BigBarkerDogBeds said 4 years ago

    How did January 2013 compare to January 2012?

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