There are obvious benefits to shopping online: Chinese leftovers, flannel robes, bedhead. Despite all this, no one can deny that it gets a little lonely. Without the company of your overly-opinionated gaggle of friends or your sudoku-focused husband, the Internet can never truly replace the joy of shopping socially. That is, until Circles and Activity Feeds.
Circles and Activity Feeds are two new features on Etsy that help you crowd-source your browsing. You may have already been keeping track of your preferred tastemakers’ Favorites, or searching for exceptional finds on their blogs, but we’re making it even easier. By adding Etsy members you know and admire to your circle, you can see what they’re up to on Etsy through your activity feed.
For shoppers, it’s a dynamic way to get an immediate snapshot of what’s happening in your corner of Etsy — newly listed items from your favorite shops or new treasury lists from people whose style you admire. If you’re a seller, you can see that you’ve just made a sale and who is favoriting which of your items.
While coding Circles and Activity Feeds, Etsy developer Kyle discovered an unexpected value of connecting to his buddies. Like many Etsy Admin, Kyle comes from a family of feline enthusiasts and had been failing in his search for the perfect holiday gift for his aunt’s tabby Fergus.
Luckily, Kyle had added Gregg, another Etsy engineer, to his circle and while browsing the recent activity of the people in his circle, Kyle saw Gregg had favorited To Scarborough Fair, a cat hat shop he’d never seen before. After clicking through to the shop and having a quick browse, Kyle found just the right hat for Fergus, which is currently en route to his aunt’s house in Connecticut!
Excited to check it out for yourself?
Here’s how to get started:
- Simply click the “Add to Circle” button on any member profile and voilà, they are in your circle.
- From someone’s profile, you can also click through to see that person’s circle. This is a fun way to see if your circles overlap or to see if there are others you might like to follow.
- You can even add people right from there, by clicking on an avatar to get an Add to Circle overlay.
- Then visit your activity feed through the link in the upper left corner of any Etsy page and see a stream of the awesome shops and items that members in your circle are discovering.
Let us know what you think about the new features in our forum thread.