Etsy News Blog

Team Tip: How To Twitter!

Etsy.com handmade and vintage goods

There’s a lot of buzz lately about Twitter.com as an interactive marketing tool. (In fact, you can find Etsy at http://www.twitter.com/etsy!) I’ve been giving a good deal of thought to how Etsy Teams can use Twitter.com to their advantage to effectively engage their audience and bring new buyers to members’ Etsy shops. Below are some simple steps on how you might develop Twitter as a useful tool for your Team.

What is Twitter.com? Twitter describes itself as “a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: “What are you doing? After creating an account, people can choose to follow other people’s Twitter posts, viewing posts online or via a mobile phone. Twitter is about quick glimpses into you or your brand, as you have 140 characters to type or include interesting links for your Twitter followers to read and respond to.

  1. To get started, discuss with your Team what your goals might be for a Team Twitter account. Goals can range from, but are not limited to, sharing knowledge (posting links to useful tutorials or tips online), to giving the Team a personality (having a friendly, anecdotal voice in posts), or driving traffic to content around the web from your Team. Most likely, successful Team Twitter accounts will aim at all three of these goals.
  2. Decide as a group who will be responsible for posting content – Many brands and businesses find it’s most interesting when several people post, but some feel there’s value to a consistent voice. Consider your goals as well as the natural talents and time availability of members when deciding who should have access to posting.
  3. Register a username for your Team.
  4. Tweet away! Don’t forget to interact with other members by responding to posts – engaging the people who are following you is a great way to really make the most of this medium. By starting a post with @(username), it’s easy for a user to find replies intended for them, even if they’re not currently following you.
  5. Find more people through Twitter – You can try the search tool to search for terms related to your Team, and then you can network with people talking about similar topics to what you’re posting about. If you have a little time to do some tweaking, you can try one of many third party tools for finding other members and organizing Twitter feeds, such as Tweetdeck.
  6. Stand out from the crowd – If you’re looking to spruce up your Team’s Twitter account page, you might consider adding photos of some recently listed products as a background, under Design in your Account Settings.
  7. Enjoy! Don’t think of Twitter as a chore, a task or a major thing to do on a giant to-do list. Rather, when you find something interesting, or perhaps whenever you find something worthy of bookmarking, simply post it to your Twitter account. When you have spare moment after checking email or starting a new task online, simply take a minute to check your Twitterstream to reply back to your network! Incorporating Twitter into your daily habits is the best way to have success with this tool.
  8. Do remember how useful Twitter can be for communicating in real time – Twitter is a great way to promote events, like Team Online Labs trunk shows or local events!

For more information, you can check RedPanda‘s informative post in the Etsy forums, this interview that WineNutNYC did with some Etsy sellers on successfully using Twitter to market, or this great article on 50 Ideas on Using Twitter for Business.

Find us at http://www.twitter.com/etsy and post in the comments with the link to your Twitter feed!

For more Team Tips, please check the Teams Resource page.  Also, we discuss the Team Tips, news and ideas in the Etsy Teams email list! Keep up the great work, Etsy Teams!

  • Krystyna81

    Krystyna81 says:

    very timely topic - I'm following Etsy on my Twitter! Thanks for posting an article that really speaks to a current and vital part of a lot of Etsian's business. http://twitter.com/krystyna81

    6 years ago

  • sandcookies

    sandcookies says:

    I love the birds with the twitter story:) I love it when you guys do that:)

    6 years ago

  • HomemadeZen

    HomemadeZen says:

    Great article! I'm on twitter too www.twitter.com/homemadezen

    6 years ago

  • TotusMel

    TotusMel says:

    Ah, Twitter, the newest addiction. Thanks for the tips! http://twitter.com/totusmel

    6 years ago

  • auryndesign

    auryndesign says:

    Thanks for the great info! http://twitter.com/auryndesign

    6 years ago

  • tinaseamonster

    tinaseamonster says:

    you can follow me on twitter at http://www.twitter.com/tinaseamonster

    6 years ago

  • tamdoll

    tamdoll says:

    I followed the link here from twitter.... good idea to use it for teams You can follow me on twitter at: http://www.twitter.com/tamdoll

    6 years ago

  • fenrislorsrai

    fenrislorsrai says:

    See how fast the comments pile up via Twitter! I got here through a tweet on the Etsy feed as well. Keeping a balance between plug and content is also important. A lot of my twitter feed is links to comics I'm reading, so if you're a closest comic nerd, you'll like that. http://twitter.com/fenrislorsrai

    6 years ago

  • Emmakat

    Emmakat says:

    I'm on twitter too! http://twitter.com/Emmakat79

    6 years ago

  • sugarcookie

    sugarcookie says:

    I love Twitter. Please have a look at my tweets here! http://twitter.com/missycookie

    6 years ago

  • zwzzy

    zwzzy says:

    tweet tweet! http://twitter.com/zwzzy oxox!

    6 years ago

  • amysfunkyfibers

    amysfunkyfibers says:

    how fitting to have birds on the related items

    6 years ago

  • noteworthycrafts

    noteworthycrafts says:

    good info! http://www.twitter.com/bettyrefour

    6 years ago

  • TickledPinkKnits

    TickledPinkKnits says:

    Very handy post! See you on Twitter :) http://twitter.com/TickledPinkKnit

    6 years ago

  • shoofly

    shoofly says:

    I've got a big fat crush on twitter... follow me here: http://twitter.com/goshdarnknit

    6 years ago

  • absolutelysmall

    absolutelysmall says:

    Yes! How did I find this post? Through Twitter. It's kind of replaced blogging for me. (And almost all other social networking!) http://twitter.com/absolutelysmall

    6 years ago

  • EirewolfCreations

    EirewolfCreations says:

    I heart Twitter! :-D http://twitter.com/eirewolf

    6 years ago

  • daveschappell

    daveschappell says:

    TeachStreet loves Twitter (and Etsy) too! Can follow me/us here: http://www.twitter.com/daveschappell http://www.twitter.com/teachstreet

    6 years ago

  • evesimone

    evesimone says:

    LOVE twitter, so easy to keep up w everyone! http://twitter.com/evesimone

    6 years ago

  • dogties

    dogties says:

    Great bird items! Twitter rocks too!

    6 years ago

  • lizplummer

    lizplummer says:

    I love Twitter too - I'm on http://www.twitter.com/lizplummer Also it makes it a lot easier on Twitter if you have an addon like Twitterfox for Firefox because it is incorporated into your browser and any tweets pop up automatically as they come in.... and you can tweet without going to the Twitter homepage each time.

    6 years ago

  • mizkatie

    mizkatie says:

    I just admitted last week that I'm addicted to Twitter. Most of my friends there are on Etsy. It's a great way to find out out sales or new listings. http://twitter.com/mizkatie

    6 years ago

  • missfruitfly

    missfruitfly says:

    Warning: Twittering is highly addictive. http://twitter.com/missfruitfly

    6 years ago

  • stonerainartistry

    stonerainartistry says:

    Very cool, just got on twitter!! I will be using this for discounts too. http://www.twitter.com/stonerainart

    6 years ago

  • redpanda

    redpanda says:

    Hi everyone! You all can find me at http://twitter.com/redpandajewelry <3!

    6 years ago

  • happyfamily

    happyfamily says:

    We love Twitter! https://twitter.com/metrothree

    6 years ago

  • mrsjennahatfield

    mrsjennahatfield says:

    Twittering is highly addictive. But I've found so many wonderful etsy stores through random clicks in twitter. And so, as a BUYER, not a seller, I strongly suggest stores to go ahead and tweet away! My advice: Don't just tweet your business happenings, sales or links. Get to KNOW and interact with your potential customers. :) And, quite possibly, wait until after this election. Yikes. It's warfare today.

    6 years ago

  • mekongmedicinals

    mekongmedicinals says:

    i love twitter! perfect bite-size goodness for my busy life :D

    6 years ago

  • EJPcreations

    EJPcreations says:

    So informative thanks for the article. I was just wondering about Twitter, cuz some people have said they Twittered me. With a little trepadation I said thank you, but now I know it's a good thing YAY!!!

    6 years ago

  • stilettoheights

    stilettoheights says:

    I'm totally twitter addicted as well http://twitter.com/stilettoheights

    6 years ago

  • aprilink

    aprilink says:

    found this post through my twitter! fun and informative. come say hi!: http://twitter.com/aprilink

    6 years ago

  • ElegantSnobbery

    ElegantSnobbery says:

    Twitter addict, here. http://twitter.com/elegantsnobbery

    6 years ago

  • ashleyeaston

    ashleyeaston says:

    Thanks for a neat little article. I'd heard of twitter before, but hadn't bothered to figure out exactly what it is!

    6 years ago

  • SunshineandRavioli

    SunshineandRavioli says:

    So little time,so many tweets! http://twitter.com/sunshineravioli

    6 years ago

  • kimmchi

    kimmchi says:

    Great twitter tips, i didn't know that about images! You can find and friend The {NewNew} York Street Team at http://twitter.com/thenewnewny for all your nyc metro area craft updates

    6 years ago

  • BeadsInTheBelfry

    BeadsInTheBelfry says:

    I am having a ball tweeting away! My blog is jealous. http://twitter.com/shopbatty

    6 years ago

  • MoranArtandQuilts

    MoranArtandQuilts says:

    I was so thrilled to see my bird quilt on here! Thanks so much.

    6 years ago

  • abstractsofnature

    abstractsofnature says:

    Just joined Etsy, finding my way around and just setting up my store but I am also on Twitter http://twitter.com/abstracts

    6 years ago

  • flyingzoo

    flyingzoo says:

    thanks for this info!!! http:/twitter.com/flyingzoo

    6 years ago

  • flyingzoo

    flyingzoo says:

    i'm sorry.... http://twitter.com/flyingzoo

    6 years ago

  • smallbookcompany

    smallbookcompany says:

    I'm a huge fan of Twitter. I've been using Twitter since this May, and I've found it to be a great tool for connecting with other artists and for getting more people to come to my blog. If anyone wants to find out more about Twitter and some Twitter tools, I've made a Squidoo lens about it at http://www.squidoo.com/ArtistTwitterGuide Oh and.. http://www.twitter.com/nikolena

    6 years ago

  • CositasSeriasVintage

    CositasSeriasVintage says:

    YAY for twitter. I'm new to it and here goes... twitter.com/cositasserias

    6 years ago

  • undertheroot

    undertheroot says:

    Yes! I do love birds and when I found all these different groups of people twittering... I was hooked. or strangled, to keep building a nest.

    6 years ago

  • Studio618

    Studio618 says:

    I think Twitter is great, like a mini blog. Short and sweet! http://twitter.com/studio618

    6 years ago

  • treasurefield

    treasurefield says:

    I'm new to Twitter. I needed this article! http://twitter.com/treasurefield :)

    6 years ago

  • RaeGun

    RaeGun says:

    I got sucked in too it's so addictive http://twitter.com/marissaandaniel

    6 years ago

  • optimatordave

    optimatordave says:

    I think etsy and Twitter are two of the best tools to come along in quite a while for crafty sellers! Thanks for this article! Here's an awesome blog post about Twittering for crafters: http://humblebeads.blogspot.com/2008/11/twitter-tips-for-artists-designers.html. --rings_things (Dave at Rings & Things)

    6 years ago

  • deirdresdesigns

    deirdresdesigns says:

    i'm sucked in too! http://twitter.com/deirdreryan LOL

    6 years ago

  • beckarahn

    beckarahn says:

    I tweet for me and I just set up one for my workplace - I work at an art center and we are using it like a mini newsletter of events-of-the-day. http://www.twitter.com/beckarahn http://www.twitter.com/TextileCenter

    6 years ago

  • 3RexesJewelry

    3RexesJewelry says:

    Still don't get it.... But I'm learning!1!!

    6 years ago

  • CandyStickLane

    CandyStickLane says:

    Thanks for the great article! Ive a Twitter newbie as of last month :) http://www.twitter.com/candysticklane

    6 years ago

  • randomscraps

    randomscraps says:

    I just joined! Thanks for a great article! http://twitter.com/RandomScraps

    6 years ago

  • missevilkitty2

    missevilkitty2 says:

    :D am http://twitter.com/thekitty

    6 years ago

  • tjboyd

    tjboyd says:

    I used Twitter during the election, I thought it was a news thing. I just happened to read a post about Twitter and Etsy. I guess now I will Twitter and stumble.

    6 years ago

  • cthings

    cthings says:

    It is a fun tool! Thanks for the article! I just started last week. http://twitter.com/Cthings1

    6 years ago

  • TheHauntedHollowTree

    TheHauntedHollowTree says:

    Following Etsy now on Twitter! Just started a few days ago.. thanks for the article! http://twitter.com/HauntedHollow

    6 years ago

  • LegendaryTigerHero

    LegendaryTigerHero says:

    Joined Twitter today! I need some pals! http://twitter.com/TigerHero

    6 years ago

  • rasideas

    rasideas says:

    Twitter is incredible, love all the applications! Follow me on Twitter at http://twitter.com/raspberrycreate

    6 years ago

  • dropofsunshine

    dropofsunshine says:

    I'm still learning!!! http://twitter.com/dropofsunshine

    6 years ago

  • ElizaHoneyShed

    ElizaHoneyShed says:

    This is a great set of tips, perfect for the new year and new media. http://twitter.com/honeyshed

    6 years ago

  • strawberrycouture

    strawberrycouture says:

    Thanks for the tip http://twitter.com/strawcouture

    5 years ago

  • retro80s

    retro80s says:

    Thanks for the tips! I just joined Twitter a few weeks ago and I find this information very useful. http://twitter.com/loveretrocolour Retro Handmade Team https://twitter.com/retrohandmade

    5 years ago

  • TheBearAffair

    TheBearAffair says:

    Great article. I can barely keep up with Etsy and don't know how people keep track of all of these sites - gads C:

    5 years ago

  • sechakecha

    sechakecha says:

    Twitter is awesome! http://twitter.com/sechakecha

    5 years ago

  • bellta

    bellta says:

    I love etsy http://twitter.com/bellta

    5 years ago

  • ItsAllAboutThePrint

    ItsAllAboutThePrint says:

    Giving it my best shot! http://twitter.com/iaatprint

    5 years ago

  • Nataliaraya

    Nataliaraya says:

    Great article! Glad I found it I'm getting tweetdeck right now. Here's mine http://twitter.com/Nataliaraya

    5 years ago

  • clockworkIX

    clockworkIX says:

    :) http://twitter.com/ixbones

    5 years ago

  • CARLACOUTURE

    CARLACOUTURE says:

    follow me on twitter carla pucello

    3 years ago