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Etsy Statistics: November Kicked Off the Holidays in Style

Dec 4, 2008

by winenutnyc handmade and vintage goods

November definitely saw a start to the holiday season here at Etsy and a strong one at that – we saw great growth week over week and had 12 record sales volume days in the month.

Here are November’s key numbers, each of which represent the highest total ever:

  • $10.8  million of goods were sold — a 28% increase over October.
  • That represents  719,145  items sold, a 24.5% increase from October’s stats.
  • 1,143,942 new items were listed, up from 976,234 items last month, a 17.1% increase.
  • 135,165  new members joined the Etsy community, including 22,744 new sellers.
  • 410,634,499 page views were recorded on the site, a 14.5% increase from October.

Thanks to everyone in the Etsy community for all of their hard work in November!

Curious about how other months compare? Check out our past Weather Reports for more statistics.

Groundhog Hair - print
Groundhog Hair - print
Set of Two Vintage Brass Bird Figurines
Set of Two Vintage Brass Bird Figurines
oh deer
oh deer
The Finger Puppet Pal
The Finger Puppet Pal
The Normanville RED SIZE SMALL
The Normanville RED SIZE SMALL


  • mygenerationnora

    mygenerationnora said 13 years ago

    WOW!! $10.8 million of goods were sold — a 28% increase over October !!! Amazing!! Good Job everyone! BUY HANDMADE

  • PaperAffection

    PaperAffection said 13 years ago

    Those are some amazing stats!

  • mygenerationnora

    mygenerationnora said 13 years ago

    By the way... LOVE the finger Puppet, very detailed and fun! My kids would enjoy that!

  • tylr

    tylr said 13 years ago

    Well this is handy information!

  • barkingbirdart

    barkingbirdart said 13 years ago

    Good work!

  • anndouglas

    anndouglas said 13 years ago

    People were definitely shopping early this year. And sales seem to be picking up by the day. December should be an even better month for Etsy.

  • bijouxdesignsforyou

    bijouxdesignsforyou said 13 years ago

    Wow! That's fantastic!

  • Nickileigh

    Nickileigh said 13 years ago

    Wow, that's wonderful news! Just goes to show, the economy is not as bad off as many think. I do not panic about it as I am just happy with where I am right now.

  • AMIdesigns

    AMIdesigns said 13 years ago

    i noticed a big increase in sales on november - staggering amount spent though!

  • MariesVintage

    MariesVintage said 13 years ago

    Wow, those are insane stats! Now if I could just get a small percentage of those 100,000+ new buyers....

  • bubblegirlknits

    bubblegirlknits said 13 years ago

    My best month yet!!

  • PishPoshPaperworks

    PishPoshPaperworks said 13 years ago

    Definitely a great month for me! Yay Etsy!

  • novadesigns

    novadesigns said 13 years ago

    November has been great!!! I'm loving Etsy :o)

  • 4TheSparrowsNest

    4TheSparrowsNest said 13 years ago

    By the way, I noticed PalomasNest goods in Better Homes and Gardens Dec. issue. This is very good exposure for not only her shop but all of us Etsians in general, as most people I speak to say "Etsy...??? what's that?!"

  • turtleparktots

    turtleparktots said 13 years ago

    is there any comparison to last November's stats? How was this November as compared to last?

  • jessiemccann

    jessiemccann said 13 years ago

    WOW! That is amazing.

  • eRosasjewelry

    eRosasjewelry said 13 years ago

    very cool....handmade is the way to go :)

  • JulieWebb

    JulieWebb said 13 years ago

    These stats are staggering every time! Go Etsy! :)

  • nemeton

    nemeton said 13 years ago

    Well, November was certainly a good month for me, and I'm glad to hear it was good for all of Etsy too. As a matter of interest, how much of that staggering total was handmade goods and how much was supplies and vintage?

  • Krystyna81

    Krystyna81 said 13 years ago

    great news! did anyone work out the average item price...can't do math in my head!

  • olivebrown

    olivebrown said 13 years ago

    wow...that's great to hear!

  • Krystyna81

    Krystyna81 said 13 years ago

    did it on my calculator...$15.

  • timesandchimes

    timesandchimes said 13 years ago

    Those numbers are just hard to comprehend! I'm blown away and so happy to be a part of such a booming marketplace! The economy may be down, but the hearts of people are alive and well and buying handmade, HEARTFELT goods! That makes me so happy!

  • turtlepapers

    turtlepapers said 13 years ago

    that's good to know. :)

  • dogties

    dogties said 13 years ago

    Awesome! Party on & Prosper...

  • TwinDreamCreations

    TwinDreamCreations said 13 years ago

    Thank you!

  • Timeless

    Timeless said 13 years ago

    Am I the only one in feeling that Storque articles like this are rubbing our faces in the fact that Etsy does have stats, but refuses to give us any for our own shops?

  • metzypants

    metzypants said 13 years ago

    Wow :O

  • HomemadeZen

    HomemadeZen said 13 years ago


  • WarmCountryMeadows

    WarmCountryMeadows said 13 years ago

    I was shocked when I saw that photo. I even know where that photo was taken. Almost in my back yard. Good luck to Etsy. I love it here. I plan to stay for a long time.

  • NicoAndMooMoo

    NicoAndMooMoo said 13 years ago

    Etsy shopping rocks! Thanks for the info.

  • misseskwittys

    misseskwittys said 13 years ago

    I love reading stats like these!! Go ETSY! I think people are really jumping onto the Buy Handmade bandwagon--and for good reason! Smiles, Karen

  • baconsquarefarm

    baconsquarefarm said 13 years ago

    Awesome, Wonderful~ people are finding Etsy and more shops are opening~ its a grand place to be, love it here myself~!

  • ClaudiasCreations

    ClaudiasCreations said 13 years ago

    WOW! That is AWESOME! Great job everyone. Behold the power of handamde!

  • mamamade

    mamamade said 13 years ago

    Fantastic! I had my best month ever on Etsy (after 18 months here). It was mostly one set of items, but I'm SO happy and hope I can keep up the creativity since the buyers are here.

  • ThePeachTree

    ThePeachTree said 13 years ago

    keeees :)

  • ArtWhims

    ArtWhims said 13 years ago

    wow! Let's keep the numbers up there! :D

  • AutumnLeavesJewelry

    AutumnLeavesJewelry said 13 years ago

    SaWEEEEEEEEEEEEEEEEEET!!! :-) Thanks for letting us know!

  • CutieDynamite

    CutieDynamite said 13 years ago


  • RaeGun

    RaeGun said 13 years ago

    very exciting!

  • PamperingBeki

    PamperingBeki said 13 years ago

    Incredible!! Yay Etsy!

  • ellothere

    ellothere said 13 years ago

    oh wow!

  • laurabrownart

    laurabrownart said 13 years ago

    yay etsy! way to be recession-proof!

  • christinececelia

    christinececelia said 13 years ago

    Way to go!!!! Thats because everyone here rocks!

  • ldobbin

    ldobbin said 13 years ago

    Business is good!

  • CarryTheWord

    CarryTheWord said 13 years ago

    Wow! That's wonderful!

  • gretchenmist

    gretchenmist said 13 years ago

    incredible! nice to see these figures :)

  • historicallypatterns

    historicallypatterns said 13 years ago

    Awesome numbers! For those looking for a comparison with last year, I looked through the Storque archives and there was an article touting November 15th as the best sales day to date (although I recally there were LOTS and LOTS of record sales days as the holidays proceeded last year). Anyway, the number of sales last year was just over 11,000 on November 15th. Based on the sales figures above, ETSY sold approximately 2x that number on average each day of November this year (just under 24,000). Kudos ETSY!

  • HidenSeek

    HidenSeek said 13 years ago

    ...!! Wow!! I'm such a sucker for statistics!! The little nerd inside awakes! :D Well done Etsy!!!!!!! :D With the numbers from the article i calculated that my November sales were 0.045% of all the sales o__O' Or to be more exact: 0.04574877111013773300238477636638% :D Yeah, i love big numbers! I'm gonna beat you Etsy, one day i will! Actually i calculated it and it comes out that i'm going to beat Etsy's monthly sales in exactly 3,952,735 years! Looking good! We'll talk again then :p

  • AdaRosman

    AdaRosman said 13 years ago

    What a great is nice to see the stats. Thanks for the information. Go ETSY!

  • moonbindery

    moonbindery said 13 years ago

    Amazing stats--thanks for the info!

  • Atelier500

    Atelier500 said 13 years ago

    Fantastic stats..I had no idea we were this big..Good Going ETSY!!!

  • bibs4drips

    bibs4drips said 13 years ago

    i am very proud to be one of the sellers who contributed to this great stats! i had my first sale few days ago.

  • BrokenMemories

    BrokenMemories said 13 years ago

    Yippie! Great News! Now lets all go out and BUY HANDMADE!

  • sherrytruitt

    sherrytruitt said 13 years ago

    I could just feel it!

  • beyondtherockz

    beyondtherockz said 13 years ago

    Fantastic! Wonderful news! Wondering: In addtion to comparing November/October sales(thank you), was there a % sales increase overall?

  • beadinbythesea

    beadinbythesea said 13 years ago

    that's awesome, way to go!


    LANYARDLADY said 13 years ago

    etsy is the besty! good news for all.

  • AbyssalGems

    AbyssalGems said 13 years ago

    very impressive! thats the best news i've heard all day :-)congrats!!!!!

  • BluCille

    BluCille said 13 years ago

    Good news and neat items. Free shipping in my shop with the purchase of any two or more items, no limit!

  • rarebeasts

    rarebeasts said 13 years ago

    I'm rich, I'm rich.

  • xabiajewels

    xabiajewels said 13 years ago


  • beadworkbyamanda

    beadworkbyamanda said 13 years ago

    Yikes! That's awesome. Let's keep it going!

  • SweetLollipopShop

    SweetLollipopShop said 13 years ago

    Wow ... like wow! Those stats are like ... wow! I knew there was a reason I was in love with etsy ;)

  • chARiTyelise

    chARiTyelise said 13 years ago

    really really fantastic. i freakin' love etsy.

  • simpledream2

    simpledream2 said 13 years ago

    Awesome numbers.

  • Sinta

    Sinta said 13 years ago

    Seems etsy shops are bucking the economic trend :)

  • onewintrynight

    onewintrynight said 13 years ago

    GREAT stats! . . . but I'm still worried about the economy and our future! I'd love to see some more hopeful information - anyone have any?

  • HazelnutDesigns

    HazelnutDesigns said 13 years ago

    Amazing Stats! BUY HANDMADE!!! Rock on!

  • nfall2rt

    nfall2rt said 13 years ago

    Wahoo! Great news. Hopefully everyone saw some sales!

  • kingfishercrafts

    kingfishercrafts said 13 years ago

    Bingo! Yahoo go Etsy. If you feel like it come visit us and boost those figures. Yeah, shameless.

  • shayshay

    shayshay said 13 years ago

    Lets see it broken down by category... Congrats everyone.

  • spora

    spora said 13 years ago

    Congratulations: I extend my hand in a handmade shake...

  • naokosstoop

    naokosstoop said 13 years ago

    I opened Etsy Shop last October. Etsy is great. I have been hearing from people all over the world! amazing! Hope Etsy keep growing!!

  • IMeltGlass

    IMeltGlass said 13 years ago

    I found Etsy last year, but got distracted by family. I'm here now and happy to be part of the growth

  • anakim

    anakim said 13 years ago

    Thank you Etsy! you're all great!

  • dorkdesigns

    dorkdesigns said 13 years ago


  • KabiDesigns

    KabiDesigns said 13 years ago

    ^_^ WOW ! Its great to know Etsy is a fabulous place to buy and sell and people appreciate handmade goods ^____^

  • CreationsbyYami

    CreationsbyYami said 13 years ago

    I am so looking forward to becoming a bigger part of this community as I am just starging out. I love looking at all the beautiful things here. Its nice to know handcrafted goodies are still the way to go ! GO ETSY ! :o)

  • Crystl320

    Crystl320 said 12 years ago


  • celluloid2silicon

    celluloid2silicon said 12 years ago

    The marketplace appears to have sufficient liquidity but what is its propensity to buy materials versus finished goods? It's been asked before andis quite important in understanding the marketplace.

  • LaCometaLab

    LaCometaLab said 12 years ago

    Beautiful numbers :) I was amongst those who joined etsy in October!

  • SironaJewelry

    SironaJewelry said 12 years ago

    That's fantastic! I joined in November and am still adding items. Etsy is "the" place. Congratulations you guys!

  • jewelsfabulous

    jewelsfabulous said 12 years ago

    Thank you Etsy- 20th sale today, and keeping on- these figures are just what I want to hear! People really do value handmade, now more than ever I think...

  • BibBon

    BibBon said 12 years ago

    IT'S ALIVE . . . IT'S ALIVE!!!! ETSY is certainly becoming a force to be reckoned with!! I LOVE YOU ETSY!!!!

  • thececilestudio

    thececilestudio said 12 years ago

    I am totaly in love with the Large brown leather journal or sketchbook. It s the perfect gift for Xmas ! Cécile

  • glasstastictreasures

    glasstastictreasures said 12 years ago

    Great to see such good sales numbers !!

  • WhistlerRocks

    WhistlerRocks said 12 years ago

    $10.8 million sales, what Great News. I've had 300 business cards made to promote us all at ETSY, my aim to keep people out of malls. Cheers and all the best to you for 2009. Now back to work must. Stay tuned more goodies to come.

  • ExoticFlavour

    ExoticFlavour said 12 years ago

    wow, this is incredible! glad to seeing the vast increasing in sales and new members as well. :)

  • NewEnglandQuilter

    NewEnglandQuilter said 12 years ago

    I am a math teacher - and I love stats! Thanks for sharing the great news!

  • pixestreasurechest

    pixestreasurechest said 12 years ago

    It's great to see such numbers! May they keep increasing!!!

  • randolph

    randolph said 12 years ago

    Thanks for the update. That's great news!

  • BabbidgePatch

    BabbidgePatch said 12 years ago

    Spectacular! Etsy Rocks!

  • thecoolpuppy

    thecoolpuppy said 12 years ago

    The statistics are incredible, I guess people in the normal world are finally seeing the value in handmade! Awesome

  • CreateJoy

    CreateJoy said 12 years ago

    Basic stats are great. Do you have any deeper stats showing most frequented day of week or time of day? Marketing guru by day and I'm afraid old habit. ;D

  • jewelsvine

    jewelsvine said 12 years ago

    Etsy may be the way for me, I have finally found a great way to reach my target clientelle! Loving it!!

  • teesjourney

    teesjourney said 12 years ago

    I love reading the stats and impressed by the ever increasing sales, sellers and buyers. However, as a new seller with the amazing statistic of one sale, incredibly easy to analyse, the statistics I would like to see are: 1. How many individual sellers make up the sales statistics. 2. What percentage of Etsy sellers that is. 3. Average sale per seller, who made a sale. This would give me an idea of where I stand and what I need to aim for and, unfortunately, how hard or not it might be to start regularly selling. But do keep up the statistics, they are a good read.

  • artfann

    artfann said 12 years ago

    Hello. I am a buyer rather than a seller and I would like all of you to know that I bought the majority of my Christmas gifts on Etsy this year in Oct. and Nov. This is the first year in I don't remember how long that I am not half panicked/half depressed about having to try to find nice and fun gifts with a $10 to $15 limit per person due to my low income. Etsy made it a pleasure to shop! I am not doing Internet shopping now because the shipping gets iffy in December. Thanks for a great website!

  • southpawstudios

    southpawstudios said 12 years ago


  • craftsbyposie

    craftsbyposie said 12 years ago

    Are we proud of ourselves or what!! Thats great news, when things are sounding so bleak everywhere else!! SUPER news!! Thank you etsy for a neat place to sell!!

  • monstergallery

    monstergallery said 12 years ago

    Encouraging stats indeed! Though my sales are not as great as last year's, I'm looking forward to a better year ahead!

  • lmaati

    lmaati said 12 years ago


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