Shop Etsy

Quit Your Day Job: emilygrayjewels

Apr 5, 2010

by Mary Andrews handmade and vintage goods

Emily of emilygrayjewels has always been a visual person. With quite a colorful business background ranging in law, art history, engineering, investment banking, interior design, and self-employment via setting up a clinical aromatherapy business, Emily had the drive and business know-how to begin her own jewelry venture full time. After a lot of time, energy and initial investing, she’s successfully turned her Etsy shop into a profitable business. Emily affirms working for herself is incredibly empowering, joyful and motivating. Keep reading to find out what makes Emily so successful and why she claims her customers are the equivalent to gold dust.

How did you originally get into the business of making things?
I think that my creativity began when I was very young. Most of my earliest childhood memories have a very strong color-base to them. I have a real memory of my first birthday, sitting on my parent’s settee and watching light pour through colored balloons. I used to paint a rainbow in every single painting I did as a child and I was completely obsessed with my box of 64 Crayola crayons and knew each one by name. I think that all the ways that my creativity has expressed itself over the years (textiles, interior design, photography, jewelry) has been based on my love for color and the feelings colors express. I have always made things and have always been a very visual person. Creating professionally has been a real blessing, but it’s been a long, strange and often very bumpy journey getting here, that’s for sure!

Tell us about your previous working situation.
Where do I start?! Coming from parents who were a doctor and dentist, coupled with my academic nature, I felt a huge push from everyone to do something “high brow” and important (the usual choices — law, medicine). I was lucky that I found the formal subjects at school easy and, if I’m honest, I never really had to work to get the top grades. The only subject I gave my all to was art and I had an incredibly inspiring teacher who got me to specialize in textiles. I see now how this impassioned me even more toward color, working with my hands and composing works of art. I loved getting lost in a bubble of color, creativity and mess in that art room! I would often completely forget the time. Anyway, this is where my heart was, but I knew that other things were expected of me, so I went off to university to study law. Such a mistake. As much respect as I have for the legal profession, it was SO NOT ME! I did another honors degree, luckily managing to stay at the same university.  The History of Art was a happy medium between academia and my true passion.

After graduating I spent a long time not really knowing what I was doing and having an underlying feeling of unhappiness and wrongness. I worked for an engineering company, a U.S.-based investment bank, an interior design company and then ventured into the world of self-employment, which was a very interesting and clever step!

My first ventures weren’t exactly “normal” — making and decorating random pieces of furniture, selling “art” at jazz festivals, selling panini from my sister Olivia’s bright pink double-decker bus at music concerts — but they did provide freedom. There was no boss, no getting up at 6 a.m. to catch the tube, and no office politics. It was silly and fun and just what I needed!

After setting up a clinical aromatherapy business and running it happily for a number of years, I suddenly realized I was feeling something that I hadn’t really felt since childhood:  happiness, contentment, balance and confidence. All those years of trying to fit into a work ethic that was not made for creatives had taken its toll on me and had left a grey version of myself. Now my color was back. I felt a rosy glow in my cheeks and my days were filled with all the things I loved so much. It was like being reunited with my real self, and as soon as I recognized this I knew I could go the whole way and really follow my heart and my dreams.  Admittedly, my personal life was great too at this point, having met and married David, so all became good and happy at last!

Jewelry is the perfect medium for my creativity: it incorporates color, beautiful gemstones, texture and utter gorgeousness, and this, coupled with the business experience I’d gained during my “wilderness years,” was a dream combination for beginning down my truly creative pathway.

When you first started selling on Etsy, did you have dreams or goals of eventually quitting your day job?
No, not really. I still ran my aromatherapy business, which I loved. I adored the consultations with my patients, the treatments themselves and the tactile nature of the work. I carried on the business until I was eight months pregnant and I haven’t done aromatherapy since the day I left to go on maternity leave. After having Roseanna I realized that it wasn’t practical to carry on the business. I simply couldn’t leave her for hours on end. It was then that I threw myself into motherhood and creating jewelry as my more than full-time work. I had been making jewelry for a few years and it was really taking off, so the timing was perfect.  So, it wasn’t really a decision at all — just the logical thing to do.

Did you do anything to prepare ahead of time?
Absolutely not! This is not necessarily something I would recommend. I tend to be an
“ad-hoc” type of person anyway and just get myself into situations and worry about the details afterward. Creating my jewelry business was a very organic, natural venture: I certainly had no business plan, just the utter passion for what I was doing, the financial and emotional need to make a success of myself and the knowledge that I just had to create, create, create in order to be truly happy.

What are the most effective ways you have promoted and marketed your Etsy business? What’s your best marketing tip?
I think that you have to reinvest virtually every penny that you make for quite a long time. It used to be very hard for David to see me working so intensely, sometimes 18 hours a day, and not being in a position to take any profit. I’m very instinctive and just knew it was what had to be done. It was a very lean period, but those hard times left me in a great position. The hours really paid off: I had built a huge gemstone collection, had bought the best tools and had gathered a large, loyal customer base.

As far as marketing tips go, you are your own greatest asset. If you have super products, fabulous customer service and treat your customers like gold dust (as this is exactly what they are), success is sure to follow.

What have you found to be an unsuccessful promotion? Have you made any business mistakes you regret?
I learned from previous business ventures that certain marketing strategies are a big waste of money and time. Marketing needs to be sensibly targeted. Invest your hard-earned money where your customers and like-minded people already are. If you’re selling on Etsy then market yourself on Etsy! It’s a no-brainer, really.

Walk us through your typical workday.
On the days that Roseanna goes to Nursery, my day goes something like this:

  • 6.30: Get up and make drinks for everyone.
  • 7.00: Say goodbye to David, get Roseanna and myself washed, dressed and breakfasted. Check emails, prepare Roseanna’s lunch, feed Percy (the cat), laundry, general tidying.
  • 9.15: Take Roseanna to nursery, chat with other mums and make arrangements to meet up during the week.
  • 10.00: Home. I make tea (Earl Grey, of course) and check emails and my Etsy shop. I write a to-do list for the day and put radio on, tidy my work desk, work on custom orders and any current design projects.
  • 12.30: Lunch – usually something quick and easy like hummus and toast or a banana and more tea (it keeps me going…).
  • 2.00: Post office, food shopping and collect Roseanna.
  • 3.00: Home. Play with Roseanna, read to her, do housework, tidy the garden.
  • 5.30: Tea time
  • 6.45: David returns home. Roseanna’s bath and bedtime.
  • 7.30: Begin work again. Check Etsy shop, emails, and Facebook. I place any orders of gemstones and metals that I may need. I make tea and maybe catch up with a favorite TV show on my laptop whilst working. David sits with me and we chat about the day and our plans for the house, etc. Work, work, work…
  • 12.00: Bed. Read an interiors magazine for a short while, make any notes I need to or do any sketches of designs that I need to remember for the next day.

What do you enjoy most about not having a day job? Is there anything you miss?
Not being employed by someone is something that makes me feel incredibly blessed. I’ve had bosses — good and bad — but working for yourself is incredibly empowering, joyful and motivating. The more you put in, the more you get out. I love the fact that, at Emily Gray Jewels, I’m the creative director, tea girl, the photographer, the artist, the marketing department, the accounts department and the PR department, too! I miss nothing at all about employment.

What’s the hardest part about running your own business?
Switching off. I work as much as I can but never to the detriment of Roseanna. I think David feels neglected on occasions, but he is extremely supportive of me. I’m more than happy when he gives me a gentle nudge and suggests we take some time out for us. I’m definitely a workaholic, but when you’re self-employed, you really have to be.

If you could go back in time, what advice would you give yourself? What advice would you give someone else?
Gosh! I’m not really one for looking backwards!

  • The only advice I would give someone else wishing to be their own boss is to make their product as special and unique as they can.
  • Find a niche.
  • Brand yourself with a logo (something I wish I’d done from day one).
  • If you have a weak spot (photography, graphics, etc.) it’s better to pay someone else to do it for you, rather than struggle with it yourself. It won’t do your work justice.
  • And always, always strive to be the very best at what you do.

What goals do you wish to accomplish in the coming year for your Etsy business?
I’d really love to keep my existing customers coming back to me time and time again, as I genuinely adore them. Many of them are friends now and I get so much pleasure from hearing about their lives. I’d also love to gain new customers, try and get more pieces of jewelry in my shop at any given time and just keep making every little aspect of my work better and better.

Is there anything else you would like to share?
I’ve made so many great friends here on Etsy, colleagues and customers alike. I’ve met so many exceptional women through the jewelry community: highly intelligent, educated, amusing, creative and brilliant people who run their own businesses from home. I feel we’re part of the zeitgeist, a modern workforce, doing it for ourselves. It’s fabulous!

Thanks to Emily for sharing her story. You can see some of Emily‘s beautiful work in the Related Items. Check out previous Quit Your Day Job posts here.


  • CindyEllison

    CindyEllison said 9 years ago

    Your work is beautiful and so are you! Keep up the good work!

  • papercutworks

    papercutworks said 9 years ago

    Emily's jewelry is so uniquely composed! Love the colors you're picking in your creations. Congratulations & much continued success to you!

  • DowntownGirlDesigns

    DowntownGirlDesigns said 9 years ago

    beautiful story! very inspiring. thank you for sharing and congrats!!

  • maxandolivia

    maxandolivia said 9 years ago

    your jewelries are very pretty! love the shop. congrats on being featured on Etsy :)

  • sarahknightdesign

    sarahknightdesign said 9 years ago

    emilygrayjewels shop is one of the best jewerly shops out there- I love her stuff! Amazing & inspiring:) Thanks for the inspiration and encouragement!

  • sleepymoondesign

    sleepymoondesign said 9 years ago

    I absolutely love emilygrayjewels jewellery!!! It is one of the shops that I notice all of the time!

  • holacards

    holacards said 9 years ago

    Great story! I can tell you're very talented at what you do!

  • TheInvitation

    TheInvitation said 9 years ago

    Holy McMoly Girl! At first I was taken away by your gorgeous jewelry unique, I LOVE it! But would you guess...I ALSO HAVE A CAT NAMED PERCY??? My 19 year old "baby"!!! I named him after the poet, Percy Bysshe Shelley---and somehow am wondering if you did the same! Kudos Emily! A lovely article!

  • FondantKiss

    FondantKiss said 9 years ago

    such elegance in your work Ms. Gray. I found this really interesting as I am just starting out on Etsy. You are such an inspiration, thankyou. Best Regards Deborah

  • love4rocks

    love4rocks said 9 years ago

    Beautiful pieces and I love your story. Congrats on your success and good luck!

  • laurelinsailor

    laurelinsailor said 9 years ago

    Thanks for sharing! Beautiful work!

  • Ayca

    Ayca said 9 years ago

    Great story!Stunning shop!Thanks for sharing

  • GwenDelicious

    GwenDelicious said 9 years ago

    Another inspiring story - beautiful peices and love her shop!!! Congratulations and continued success!

  • RR1Box80

    RR1Box80 said 9 years ago

    Great story, thanks for sharing it! The pieces are fantastic!

  • contempojewels

    contempojewels said 9 years ago

    Amazing work!

  • pabrika

    pabrika said 9 years ago

    Your jewellery is gorgeous! Thanks for sharing your story!

  • beautifulbridget

    beautifulbridget said 9 years ago

    What a great story!!

  • polkadotmagpie

    polkadotmagpie said 9 years ago

    Lovely glimpse into a creative woman's life. Thanks for sharing your success!

  • ClementinesJewelry

    ClementinesJewelry said 9 years ago

    Wonderful story!

  • BeautifulPhotoProps

    BeautifulPhotoProps said 9 years ago

    Thank you for sharing!!

  • LARaised

    LARaised said 9 years ago


  • NomadVintage

    NomadVintage said 9 years ago

    Wow! Beautiful!

  • BululuStudio

    BululuStudio said 9 years ago

    This is a beautiful shop and great article.

  • HarrietsHaven

    HarrietsHaven said 9 years ago

    Beautiful shop. Thanks for sharing!

  • EJPcreations

    EJPcreations said 9 years ago

    Great items! So happy I read your story :)

  • VintageHoneysuckle

    VintageHoneysuckle said 9 years ago

    Beautiful creations! Thank you for sharing your story. :)

  • LeahSutton

    LeahSutton said 9 years ago

    Absolutely beautiful jewellery! I've just looked through your entire shop :))

  • PearlGem

    PearlGem said 9 years ago

    Love the article. And, your jewelry!

  • YouAreYou

    YouAreYou said 9 years ago

    always so inspiring! Thanks!

  • wristcandycreations

    wristcandycreations said 9 years ago

    Your work is unbelievably gorgeous!! Fabulous article too. Best wishes for your continued success!

  • jbeyer719

    jbeyer719 said 9 years ago

    Wow I wish I had as much creativity as you! Your jewelry is absolutly breathtaking!! I am so an admirer!

  • LNZart

    LNZart said 9 years ago

    Beautiful jewelry! Thanks for sharing.

  • paramountvintage

    paramountvintage said 9 years ago

    very beautiful!

  • loosethreads2

    loosethreads2 said 9 years ago

    Fantastic jewelry! Your eye for color has really paid off!

  • CraftyStitches

    CraftyStitches said 9 years ago

    What a wonderful artist. Emily is truly an artist!

  • chocolatecreative

    chocolatecreative said 9 years ago

    Hello Emily, Just wanted to say that your story has inspired me very much, I am a textile designer based in London but wishing to comeback where I am from, Spain. Being happy and content with my work is very important in my life, and reading about your life/work has told me that regardless what other people want you to do you have to be true to yourself and your desires. Well done and regards from London/Spain. Marga

  • bedbuggs

    bedbuggs said 9 years ago

    Beautiful, really and so are you! Thanks for sharing your story!

  • lovelygifts

    lovelygifts said 9 years ago

    Absolutely beautiful work! Great article! Congrats.

  • lamixx

    lamixx said 9 years ago

    Congrats, great story!

  • katherynmd

    katherynmd said 9 years ago

    Gorgeous jewelry and a wonderful article/story :D

  • baconsquarefarm

    baconsquarefarm said 9 years ago

    Beautiful work, your a talented designer/artist. Congrats to you, continued success in your business and where ever life leads.

  • SeventhSphere

    SeventhSphere said 9 years ago

    Wow! The work you do is stunning!! Thanks for sharing and good luck for the future :)

  • conncall

    conncall said 9 years ago

    Beautiful work - you make it look easy

  • allthepreciousthings

    allthepreciousthings said 9 years ago

    Emily, your work is really unique and beautiful :)

  • Talula

    Talula said 9 years ago

    Gorgeous work... Thank you for sharing your story! Continued success to you Emily!

  • parasolproject

    parasolproject said 9 years ago

    this is so inspiring! thank you for sharing, and I wish you great success in all your endeavors!

  • pasin

    pasin said 9 years ago

    Beautiful creations

  • paperbella

    paperbella said 9 years ago

    What an inspiration you are! Congratulations on your success, your work is amazing!

  • ljlhdesigns

    ljlhdesigns said 9 years ago

    Gorgeous work! I have serious respect for people who can work with wire and gems. Fantastic!

  • jjboz10

    jjboz10 said 9 years ago

    You have angel hands!! I love your work.

  • BijouxOdalisque

    BijouxOdalisque said 9 years ago

    I was so excited to jump on Etsy today and see Emily's gorgeous face! She is one of the most talented women I have ever known and I am so very lucky and proud to call her my friend. Lovely article!!!

  • VerreDesign

    VerreDesign said 9 years ago

    So inspiring! Thanks for sharing:)

  • melsartbuffet

    melsartbuffet said 9 years ago

    Thank you for sharing your story & your stunning jewelry. Congrats on your success. Best wishes for the future :)

  • LustreBeads

    LustreBeads said 9 years ago

    I have loved Emily's jewellery since I very first saw it years ago. Such beautiful designs, a true inspiration :)

  • 3squares

    3squares said 9 years ago

    seriously gorgeous creations! enjoyed reading your story. wishing you continued success.

  • terri4404

    terri4404 said 9 years ago

    Wow, I wish that I had half of your talent and drive. You have a great talent to inspire people. Good Luck & hope all of your dreams come true.

  • bejeweledbynikki

    bejeweledbynikki said 9 years ago

    Gives me such inspiration- Thanks Emily! And congrats on all your achievements!

  • myBeachWishes

    myBeachWishes said 9 years ago

    I love your work and enjoyed the article.I think your tips for success will come in handy. Thank you!

  • NorthviewJewels

    NorthviewJewels said 9 years ago

    I've been a fan for ages! Beautiful designs and incredibly inspirational for a new seller like myself. Congrats :)

  • adrienneaudrey

    adrienneaudrey said 9 years ago

    Love this series. Emily's work is beautiful and her story is so inspiring!

  • FunkyJunkCompany

    FunkyJunkCompany said 9 years ago

    Wonderful story! Your work is very beautiful.

  • momochas

    momochas said 9 years ago

    Your work and your photos are gorgeous, I really enjoyed taking a look at your shop. Thanks so much for sharing your inspiring story!

  • Giveusakiss

    Giveusakiss said 9 years ago

    So inspiring!!

  • emilygrayjewels

    emilygrayjewels said 9 years ago

    Gosh!! What can I say? Thank you all, so much, for your lovely comments! I'm really touched by what you've said. Thank you! xoxoxox

  • NaturalAmber

    NaturalAmber said 9 years ago

    Congratulations, I was in awe with your beautiful work. Thank you so much for sharing your story. Just amazing work. :)

  • needleyou

    needleyou said 9 years ago

    Gorgeous gorgeous work!!

  • TooMuchOfAGoodThing

    TooMuchOfAGoodThing said 9 years ago

    Wow, your work is beautiful. I especially love your oro pera halo earrings...I have a thing for peridots :)

  • munieca

    munieca said 9 years ago

    beautiful work!!! congrats!!! thanks for feauturing my Tea time print :))

  • MissBird

    MissBird said 9 years ago

    Very nice work!

  • NeedSomeBling

    NeedSomeBling said 9 years ago

    I really enjoyed this article. It has inspired me to keep on keepin' on and to stay true to my passion! Thanks Emily!

  • jewelsbyjaney

    jewelsbyjaney said 9 years ago

    Another inspirational Etsian! Keep up the amazing, beautiful work!

  • ElegantRoseBoutique

    ElegantRoseBoutique said 9 years ago

    Lovely jewelry! Great article!

  • emilygrayjewels

    emilygrayjewels said 9 years ago

    I really wish I had the time to respond to each of you individually - I can't thank you enough for your kind words and I'm just so happy to share my story with you. xox

  • archaicdesign

    archaicdesign said 9 years ago

    You create beautiful work! Gorgeous pieces! What a joy to read your story. All the best to you! Susan

  • DaphneDays

    DaphneDays said 9 years ago

    Encouraging and hope-filled - thank you!!

  • recycledwares

    recycledwares said 9 years ago

    very pretty jewelry. love all the details.

  • KristyLynnJewelry

    KristyLynnJewelry said 9 years ago

    Great interview!!! Your work and pieces are beautiful! Congrats and best of luck to you!!!

  • ShellyFrancesMakeup

    ShellyFrancesMakeup said 9 years ago

    I really love your work. I NEED to buy!

  • jewelsbyldesigns

    jewelsbyldesigns said 9 years ago

    Wonderful article Emily! So happy to see you hear and to read your full story. :)

  • candacejean

    candacejean said 9 years ago

    Wow.. I like Emily's style! Thanks for the neat read, and congrats on your success. :)

  • RubyBeets

    RubyBeets said 9 years ago

    Beautiful! Thank you for taking the time to "talk" to the Wonderful World of etsy!

  • artbybarri

    artbybarri said 9 years ago

    Wow! You're jewelry is amazing! Thank you for telling your story!

  • nellyvansee

    nellyvansee said 9 years ago

    Wow beautiful work! very original and such delicate and beautiful gems your using!

  • pamwares

    pamwares said 9 years ago

    Stunning pieces! And lucky you!

  • StudioCybele

    StudioCybele said 9 years ago

    Beautiful creations

  • ylimepulp

    ylimepulp said 9 years ago

    Great pieces. Good branding advice.

  • vickiorion

    vickiorion said 9 years ago

    Your work is certainly unique and incredibly stunning!

  • Morado

    Morado said 9 years ago

    Your work is beautiful! And I love that first picture of yours....gorgeous :o)

  • RachellesJewelryBox

    RachellesJewelryBox said 9 years ago

    wow your story is so inspiring. I am kind of going through that same dilemma with my academic studies. Your jewelry is lovely

  • GoodEyeVintage

    GoodEyeVintage said 9 years ago

    Inspiring! Thank you.

  • jeniferglagowski

    jeniferglagowski said 9 years ago

    Getting back to what one loved as a's getting back to yourself.

  • BlessedRepublic

    BlessedRepublic said 9 years ago

    Your products are worth the price you are selling them. Quality is excellent. Very inspiring story. Thanks for sharing.

  • MeAndBoo

    MeAndBoo said 9 years ago

    I like to see jewellers on here - I never know how anyone can quit their day job making jewellery but I guess it can be done!

  • lamourdebebe

    lamourdebebe said 9 years ago

    You're story is so inspiring and helpful to me, since I'm a newcomer to the Etsy shop community! Thank you for all of the wonderful advise! Your work is beautiful!

  • FelicityKai

    FelicityKai said 9 years ago

    Thanks for sharing, lovely work!

  • FelicityKai

    FelicityKai said 9 years ago

    Thanks for sharing, your advice is helpful. Your work is lovely!

  • brooklyndesigns

    brooklyndesigns said 9 years ago

    Great article! Your jewelry is stunning and well deserving of such great success :-)

  • positiveflow

    positiveflow said 9 years ago

    I love it..I am new to etsy so seeing stories like this are very inspiring. Your work is beautiful. I love stones......

  • ERMoriginals

    ERMoriginals said 9 years ago

    Yea! Congrats :)

  • noblegnome

    noblegnome said 9 years ago

    This great success story makes me want to work even harder at what I'm doing. Breathtakingly beautiful work and you're such an inspiring woman Emily. I wish you all the best!

  • mauitweet

    mauitweet said 9 years ago

    Wonderful article, thank you for sharing. You are a fabulous designer creating masterpieces! Continued success!

  • gilstrapdesigns

    gilstrapdesigns said 9 years ago

    What a great and very inspiring article. Your jewelry is stunning. Thank you so much for sharing with us

  • VirtuoSew

    VirtuoSew said 9 years ago

    You make beautiful, beautiful jewelry. Thanks for sharing your story with us.

  • MissHildebrandt

    MissHildebrandt said 9 years ago

    Go Girl,never stop! Chow! ~Hildebrandt

  • LichenStudio

    LichenStudio said 9 years ago

    Your success inspires me, Emily! Thank you, and congratulations on your success.

  • Blushie

    Blushie said 9 years ago

    Truly beautiful work, success well earned! Congratulations!

  • mofunkdesigns

    mofunkdesigns said 9 years ago

    Well done, an inspiration for some of us who are still not quite 'there' yet. I marked you as a favorite a long time ago, I love your work. Congratulations on your success and the article.

  • GoodGriefGlass

    GoodGriefGlass said 9 years ago

    Inspiring story and unique pieces.

  • chasedreams

    chasedreams said 9 years ago

    Simply stunning pieces and a beautiful article. Thanks for sharing.

  • SeasationalShells

    SeasationalShells said 9 years ago

    Your work is beautiful! So inspiring! Nice to meet you!

  • simpledream2

    simpledream2 said 9 years ago

    Gorgeous jewelry, inspiring article. Thanks, Lisa

  • bluskys06

    bluskys06 said 9 years ago

    Wonderful work! Much success!

  • thecrochetqueen

    thecrochetqueen said 9 years ago

    Awesome jewelry. Glad to know someone else has trouble turning off. :)

  • voleurdebijoux

    voleurdebijoux said 9 years ago

    Fabulous jewelry and wonderful article! lovelovelove

  • skyvalleygems

    skyvalleygems said 9 years ago

    Emily I have told you before how I think you are a very talented and FAB artist but it never hurts to tell you again. You really are Fabulous. Fantastic article , thanks for sharing and I look forward to drooling over your future work.

  • graycat26

    graycat26 said 9 years ago

    What an inspiring story, Emily! Thank you so much for sharing your insight and wisdom. I really enjoyed reading, and what gorgeous work you do!

  • goodgirlsstudio

    goodgirlsstudio said 9 years ago

    Your goodies are scrumptious! Thank you for sharing your story!

  • dragonhouseofyuen

    dragonhouseofyuen said 9 years ago

    wonderful read Emily! thank you so much for sharing and being so open! Does Percy approve your new creations as they are made? congratulations on your success so far and for the future too :)

  • zengardendesigns

    zengardendesigns said 9 years ago

    Great tips! Thanks for the insight!

  • MonikaDesign

    MonikaDesign said 9 years ago

    Fantastic article, fabulous jewelry and Emily is such an inspiring woman!

  • IvieRidge

    IvieRidge said 9 years ago

    Beautiful work!

  • Dabanga

    Dabanga said 9 years ago

    Your work is beautiful! :) I love the fact that even though you have so many roles to play you manage very well in keeping your eyes on the prize. Wishing you a continuing success.

  • fashionwitch

    fashionwitch said 9 years ago

    Thanks for sharing your story. I have been creating cross stitch patterns for year but always with other in mind. I think I will strate to creat more for me. I have hundreds of them and it is time I deciede what nitch I am going to fill

  • tiemee

    tiemee said 9 years ago

    Empowering, joyful and motivating. Empowering, joyful and motivating. A good mantra. Well done!

  • whiletheyplay

    whiletheyplay said 9 years ago

    Gorgeous work!!!

  • lsarkar

    lsarkar said 9 years ago

    Your work is just as beautiful as you are! keep up the good work !

  • chicalessia

    chicalessia said 9 years ago

    Emily! Congrats! Your work is an inspiration. Good luck!

  • Epiphany6andCo

    Epiphany6andCo said 9 years ago

    Congratulations!!! It's so nice to finally get the know the genius behind the brand. I've always admired your gorgeous jewelry! All the best to you!

  • chikahisastudio

    chikahisastudio said 9 years ago

    Beautiful things! Thanks for the inspiration!

  • Snowdon

    Snowdon said 9 years ago

    Well done Emily, what a great story, love your photographs, they're really beautiful.

  • lisaroy

    lisaroy said 9 years ago

    So inspiring and such beautiful work! Thanks for sharing.

  • ambette

    ambette said 9 years ago

    Another inspiring article! Congrats Emily, I wish you every success!

  • CrystalSkies

    CrystalSkies said 9 years ago

    Many congratulations Emily on your inspirational article . Your work is truly wonderfull and you fully deserve your success. Good luck for the future .

  • skyejuice

    skyejuice said 9 years ago

    I must admit, I clicked on this article immediately because you look so gorgeous and lovely in the first photo. I thought you were a professional model! Your work is as gorgeous and wonderful as you are, maybe even more so. As a fellow jewelry maker, you are very inspiring :) I wish for a day to be able to quit my day job as well. Because I think right now my full-time job just feels like work. No enjoyment aside from interaction with coworkers. Thank you for sharing your story, and I wish for more success and continuous happiness in your life! ♥

  • battysbath

    battysbath said 9 years ago

    Great feature! Thanks for sharing your story with us :)

  • ikabags

    ikabags said 9 years ago

    Great ! Congrats Emily ;) Thanks Mary :)

  • salvora

    salvora said 9 years ago

    This story is very inspiring, many thanks!

  • SnowWhiteStudio

    SnowWhiteStudio said 9 years ago


  • econica

    econica said 9 years ago

    I have been admiring Emily and her work ever since I came to Etsy. She is a rare star and a true talent. Way to go, Emily! Congrats!

  • emilygrayjewels

    emilygrayjewels said 9 years ago

    Thank you, thank you, thank you!!!!!! I'm enjoying looking through all your shops and getting to know those people new to me. Lovely to hear from lots of old Etsy friends here too! xoxox

  • artofjane

    artofjane said 9 years ago

    I love these inspiring articles. Thanks.

  • Panterina

    Panterina said 9 years ago

    Very inspiring story, and exceptionally beautiful works! Well done!

  • TerrorDome

    TerrorDome said 9 years ago

    Awesome stuff! Your shop is very impressive Emily. I spent so much time in Malvern as a girl, lovely place to live and craft from! All the best for your business.

  • boutiqueseragun

    boutiqueseragun said 9 years ago

    Beautiful work

  • tomatored

    tomatored said 9 years ago

    beautiful work ----great story!

  • realisationcreations

    realisationcreations said 9 years ago

    Emily, this is a wonderful story! Your success is more than well deserved! xoxo

  • BadAppleJewelry

    BadAppleJewelry said 9 years ago

    Wonderful!! So happy that you found your passion again and are able to spend time doing what you love with the people you love. Inspirational- thanks!

  • PattiTrostle

    PattiTrostle said 9 years ago

    Beautiful work and very inspiring!

  • birdie1

    birdie1 said 9 years ago

    Beautiful jewelry! Thank you for sharing your inspiring story with us including the importance of "following your bliss". (Even if one is not able to do it full-time)

  • FluteTeacher

    FluteTeacher said 9 years ago

    Thank you for telling your story! It's an encouragement to me.

  • VelveteenHabbit

    VelveteenHabbit said 9 years ago


  • eyeebead

    eyeebead said 9 years ago

    I am a true admirer of your stunning creation! Thank you for sharing your sucess story and it will be an inspiration for me!


    SOMETHiNGMONUMENTAL said 9 years ago

    Incredible shop! You're an inspiration!

  • riricreations

    riricreations said 9 years ago

    Love to read articles about other women who took a circuitous route to get to creating on etsy~great article!

  • juliegarland

    juliegarland said 9 years ago

    Such stunning jewelry! Thanks for sharing your story. Wishing you continued success!

  • michabella

    michabella said 9 years ago

    absolutely stunning work!! I can really relate to Emily and how she started her business. I hope mine will take off one day and I am going to keep plugging away. Very inspiring and I wish you continued success!

  • Littlehandstudios

    Littlehandstudios said 9 years ago

    Thank you for sharing and continued success. Your work is art!

  • ladaworks

    ladaworks said 9 years ago

    Beautiful jewelry, very inspiring article. Good luck Emily.

  • eileenheneghan

    eileenheneghan said 9 years ago

    Your jewelry is so stunning and unique. Thanks for sharing your story, so inspiring.

  • jpstyle

    jpstyle said 9 years ago

    Wonderful story! Congratulations on your success, Emily!

  • frenchtoastfriday

    frenchtoastfriday said 9 years ago

    Stunningly classy creations!

  • CreaShines

    CreaShines said 9 years ago

    Truly inspirational! Thanks for sharing with the community and congrats on all of your hard earned success!

  • BeadedCoutureJewelry

    BeadedCoutureJewelry said 9 years ago

    I love your article, very inspiring! Your jewelry is gorgeous! Congrats and I wish you continued success! :)

  • lighttotheworld

    lighttotheworld said 9 years ago

    Her work is beautiful! Thank you for the tips as well!

  • roshchow

    roshchow said 9 years ago

    Wow. your jewellery is beautiful and so graceful and elegant. Your story is so inspirational too.

  • AvianInspirations

    AvianInspirations said 9 years ago

    Thank you for sharing your story and your beautiful jewelry. Congrats on your success!

  • OsoVictoria

    OsoVictoria said 9 years ago

    Great success! I imagine those jewels sparkle like the sun off the water, excellent quality. Your shop is definitely a reflection of you. Thanks for your story.

  • adessojewelry

    adessojewelry said 9 years ago

    Your wirework is STELLAR! Absolutely beautiful work in your Etsy shop, and delightful article. I do "portrait-wrap" wirework too, and LOVE seeing your elegant technique. Keep on inspiring us jewelry-makers, and....actually, you are an inspiration to ALL Etsians!!

  • lvwdesigns

    lvwdesigns said 9 years ago

    Emily, your story is close to the heart and inspirational. I love how successful your venture has been and how organically it has become so - wish you every success in the future. Thank you for letting us see a glimpse of your day!

  • plicature

    plicature said 9 years ago

    It is such a joy to see your story here Emily! I have been following your shop for quite awhile, you are such an inspiration as I work hard to get my shop up and running. I love that your jewelry reflects your passion in what you are doing. So happy for your success!

  • SepiaSmiles

    SepiaSmiles said 9 years ago

    Wow your daughter has the exact same name as me - it's even spelt the same! Great story, beautiful work and very inspiring :)

  • areyoutakingmeout

    areyoutakingmeout said 9 years ago

    Fantastic piece, a very inspiring blog and a wonderful shop owner. Thank you for sharing your experiences x

  • KBShimmer

    KBShimmer said 9 years ago

    Beautiful work. Congrats on the article!

  • JennyTreiber

    JennyTreiber said 9 years ago

    Great Story! What an inspiring life and very lovely work!

  • LizzyBdesigns

    LizzyBdesigns said 9 years ago

    Your work is absolutely gorgeous!! Lovely & Inspiring!

  • sweetirie

    sweetirie said 9 years ago

    *Swoon* She has been a fave of mine forever..her shop is just to die for!!!

  • daniellehensley

    daniellehensley said 9 years ago

    I love your story and how you feel at peace and happy raising your daughter and running a business.

  • aisha123

    aisha123 said 9 years ago

    Excellent story. Very inspiring to know it's all an investment...time, energy, and the love of creating!

  • AustinJames

    AustinJames said 9 years ago

    Beautiful work and an inspiring story! Congratulations!

  • ArtisticIntentions

    ArtisticIntentions said 9 years ago

    Wow! Amazing. I really enjoyed this article. You are very inspirational. Congratulations on your success - I wish you continued success for the future. Thank you for sharing your story! Beautiful jewelry too!!

  • TuscaloosaRoad

    TuscaloosaRoad said 9 years ago

    Congratulations Emily Gray. I've always been a HUGE fan of your work.

  • SwingStationStudio

    SwingStationStudio said 9 years ago

    Oh my, beautiful pieces! I'm so happy for your success and that your rocky path has lead to such peace of mind in your life. Thanks for sharing!

  • abbigayle

    abbigayle said 9 years ago

    Fabulous spotlight on Emily. I really think you should write/design a book about jewelry design someday.

  • madebyferdy

    madebyferdy said 9 years ago


  • LoellaMedina

    LoellaMedina said 9 years ago

    Hello Ems!!!! So glad to see you featured in the QYDJ series! Loved the interview. Congratulations. Sending you lots of love and good wishes! =o)

  • joyceweaver

    joyceweaver said 9 years ago

    Beautiful jewelry & very unique! Good luck to you!

  • PrettyLoot

    PrettyLoot said 9 years ago

    Your pieces are absolutely beautiful!

  • tmbealbutterfly

    tmbealbutterfly said 9 years ago

    loved reading your piece thank you for being you

  • EarlyBirdJewels

    EarlyBirdJewels said 9 years ago

    Beautiful jewelry - Great Story!

  • emilygrayjewels

    emilygrayjewels said 9 years ago

    I'm totally overwhelmed by all these kind comments. I've read every one of them, from new friends and old ones, and I'm going to print this off, put it in my scrap book and read it whenever I'm feeling 'low'. It's wonderful to know there are so many gorgeous people out there and my inner smile is huge at the thought of it! xoxox

  • HornCatCreations

    HornCatCreations said 9 years ago

    Thanks for sharing your story! I'm also one of those people who keeps dabbling in what feels like a million different 'fields'. I'm glad to know there is hope for people like me :D Congrats on all your successes!

  • meredithfenwick

    meredithfenwick said 9 years ago

    Your work is absolutely breathtaking and I love getting an 'inside peek' at how you go about it. Thank you for sharing! :)

  • buddyxdesigns

    buddyxdesigns said 9 years ago

    Thanks for the inspirational article. Gives me hope to just keep going.

  • Butterflycreationsca

    Butterflycreationsca said 9 years ago

    Thank you so much for sharing, your work is very beautiful and one day i hope to stop working a 9-5

  • FrenchKnot2U

    FrenchKnot2U said 9 years ago

    Gorgeous and beautifully detailed designs. They look like they feel fabulous against the skin. Like all other successful sellers it boils down to dedicated, hard work-and most certainly, enjoy your chosen path to be an artist-it just takes time!

  • jewelsbyjaime

    jewelsbyjaime said 9 years ago

    Your work is beautiful.. thanks so much for sharing your story

  • ACurveRTwo

    ACurveRTwo said 9 years ago

    Thanks for sharing your story. I am just at awe with how many visits you have to products you just put on a few days ago. Any advice you can give would be appreciated. The best to you in 2010.

  • isabellsumbrella

    isabellsumbrella said 9 years ago

    beautiful work -- I am a sucker for gemstones! thank you so much for sharing!

  • henrys

    henrys said 9 years ago

    Oh my, Emily, I adore your work! Such detail, and such a distinct style. Thanks so much for sharing your experience and inspiring me to keep on working!

  • DancingRapunzel

    DancingRapunzel said 9 years ago

    Wow, I feel like I can relate to your story in so many ways - even though I'm not a mom, and I'm no where near a life of creating things full time - yet i hope! (-: Your story is very inspiring and your jewelry pieces are beautiful. Thank you for sharing, Emily!

  • lineanongrata

    lineanongrata said 9 years ago

    Thank you for sharing your story and advice. It is always such a relief to see that other creatives turn their passions into a living, too. I come from a family background that would rather see me as a doctor, or an engineer (artists are acceptable when they're other people's children), as well. Sometimes I wonder why it is so unthinkable that someone might make a living without working in an office, in a 'real' job. And could anybody explain what the criteria for a 'real' job are?

  • anemonecomms

    anemonecomms said 9 years ago

    ooo pretty stuff...

  • queenofnostalgia

    queenofnostalgia said 9 years ago

    A fun AND inspiring read :) Thank you so much! I am a mom to twins, and finding that balance to work/mothering is hard, but so nice to read how someone else can do it too! Your creations are breathtaking - I keep scrolling back and forth to look at them :) Beautiful!

  • baublesandcharms

    baublesandcharms said 9 years ago

    Your are a very beautiful lady and so are your work. Thank you very much for the inspiration.

  • CraftCutee

    CraftCutee said 9 years ago

    Your story is very inspiring. I hope to be able to leave my job at some point!

  • nowonder

    nowonder said 9 years ago

    Beautiufl items! Great pictures (especially of the designer!)

  • SusanLoriDesigns

    SusanLoriDesigns said 9 years ago

    Lovely earrings. Very pretty creations. :))) ~Lori~

  • Waterrose

    Waterrose said 9 years ago

    What beautiful pieces...I haven't even seen this shop before. Always amazes me when a shop pops up that I've never seen before.

  • DoodooShop

    DoodooShop said 9 years ago

    Great story,Beautiful work :)

  • gemagenta

    gemagenta said 9 years ago

    Your work is absolutely beautiful! Congratulations! Thank you for sharing your experience and tips :)

  • PrairieGarden

    PrairieGarden said 9 years ago

    Wow, wonderful article. Your jewelry is simply amazing! eye candy!

  • GracefullyGirly

    GracefullyGirly said 9 years ago

    I loved reading about your days, your life with your family, and especially the advice about targeting your marketing. Thanks for sharing your story and your insights.

  • Dalim

    Dalim said 9 years ago

    Emily Gray has always been one of my favorite jewelry sellers on Etsy. I'm so happy to see her beautiful face and amazing items here!

  • JKistlerStudios

    JKistlerStudios said 9 years ago

    What exquisite and amazing jewelry! And I practically drooled over all those yummy gemstones. You've definitely found your niche!

  • ToScarboroughFair

    ToScarboroughFair said 9 years ago

    So glad to descover such a great and inspiring artist. So lovely!


    KIMMSMITH said 9 years ago

    Totally beautiful work! I'm making myself a cup of tea before I read your interview! Congratulations!

  • KJoannRussell

    KJoannRussell said 9 years ago

    Lovely jewelry and encouraging story for all of us creatives.

  • trinketsbymoonlight

    trinketsbymoonlight said 9 years ago

    Great interview, I love reading these articles as it really inspires and helps to focus my mind on where i am heading!

  • anmarkdesign

    anmarkdesign said 9 years ago

    lovely jewels! I read and read all these success stories and the optimism comes back..

  • TurntableArt

    TurntableArt said 9 years ago

    You have a spark of inner beauty that shines on the outside. Glamorous!

  • loominaire

    loominaire said 9 years ago

    Wonderful jewelry!! Very fresh approach to your designs and i will recommend your site to friends. The Earl and I often share the afternoon. Thank you for the article.

  • lapisbeach

    lapisbeach said 9 years ago

    Emily- OMG everything pictured in this article is beyond amazing! So glad Funda of DALIM told me to check out your article...completely inspiring! Hearting the shop so I can dream of owning one of your pieces;)

  • amth13

    amth13 said 9 years ago

    Your work is wonderfully intricate and your success is especially inspiring has you're practically a neighbour!

  • PurePalette

    PurePalette said 9 years ago

    Beautiful..colorful and joyful to see your jewelry..Thanks for sharing...

  • NoriaJewelry

    NoriaJewelry said 9 years ago

    Congratulations on the feature! Your work is truly wonderful and just beautiful. I very much enjoyed reading more about the talented artist behind EmilyGrayJewels. :)

  • VelvetBitchOriginals

    VelvetBitchOriginals said 9 years ago

    OMG Your Jewelry is stunning! Love Love Love it!! Thanks for sharing your story...I can totally relate to the neglected spouse...and yes I do feel guilty however mine is verrrry supportive too! :)

  • cattysherry

    cattysherry said 9 years ago

    You are such a lovely, caring person to your customers. So full of talent and amazing creations! I love your shop! Enjoyed reading your interview...well done!!

  • crystalpeacestudio

    crystalpeacestudio said 9 years ago

    I loved the article. It reminds me of, well, me. ;) Art has always been a part of my life. But alas, the advice of others pushed any artistic dreams to the back ground :( ...until now. :) While I earned some recognition for my photos while in college, I am enjoying it even more now. And my illustration time each day, makes my day! :) Thanks for sharing your inspiring story and best wishes for your continued success :)

  • decors

    decors said 9 years ago

    I am always love Emily's creation. Keep up the good work Emily. ^_^ Corra

  • emilygrayjewels

    emilygrayjewels said 9 years ago

    I'm just so happy that my story can serve to *inspire* more art!! What a huge privilege for me! I'm so touched by all your comments and am so enjoying looking at all your shops! Thank you all, ~E~ xoxoxox

  • blossomscottage

    blossomscottage said 9 years ago

    Beautiful.....just amazing!!!!

  • blossomscottage

    blossomscottage said 9 years ago

    Beautiful creations...loved the article, especially under the section "your typical workday". It is so well arranged.

  • madebyferdy

    madebyferdy said 9 years ago

    its so good

  • fairchilddesigns

    fairchilddesigns said 9 years ago

    oh Emily, your story was wonderfully written and such a joy to read. I have been a fan of your creations since I began on Etsy and I always love looking in your shop. Congratulations on your success!

  • Chameleonite

    Chameleonite said 9 years ago

    Wonderful story, very inspiring! I've adored your jewellery since first discovering Etsy. Your shop was one of the first I ever hearted. Your creations are exquisite! Here's wishing you continued success and contentment!

  • FebystanDesigns

    FebystanDesigns said 9 years ago

    I know this feeling of being at wrong place, having a wrong profession. Very encouraging story! Congrats Emily!

  • GardenBeads

    GardenBeads said 9 years ago

    You certainly have some beautiful stuff there. Thank you for sharing!!

  • emmieloustudios

    emmieloustudios said 9 years ago

    Your work is gorgeous and its great to see someone from the UK featured too! congratulations on your success!

  • emilygrayjewels

    emilygrayjewels said 9 years ago

    Thanks again for all the lovely comments (and for the many messages I've had too!) ~Emily~ xoxox

  • Ornamelle

    Ornamelle said 9 years ago

    Beautiful necklace (the photo in the post) - just amazing. Congratulations!

  • littlebirddesignuk

    littlebirddesignuk said 9 years ago

    Beautiful jewellery and it's great to hear from someone else who's had to work towards being in a creative happy place. You're an inspiration :)

  • sihaya09

    sihaya09 said 9 years ago

    Emily, your work is such an inspiration! Beautimous!

  • LatheratiSoap

    LatheratiSoap said 9 years ago

    Stunning work! Your designs are breathtaking. Congrats to you and your business and best of luck to you :-)

  • HillTribeCulture

    HillTribeCulture said 9 years ago

    i very interesting update! very best jewellery thanks!

  • therubyrabbit

    therubyrabbit said 9 years ago

    ♥love♥ Your work! Thanks for sharing!♥hugs ♥

  • jinyana

    jinyana said 9 years ago

    Emily, your story is heartwarming and inspiring. As a former 'professional' who is trying to make the transition to the creative it is just the kind of personal account, such as yours that keeps others positive. Goodness knows it's a juggle with family and business! The very best wishes to your continued success.

  • cthings

    cthings said 9 years ago

    Congratulations Emily for owning your own Business!! I have come across your store before this interview and you are very creative and I admire your jewelry!!

  • ALizDesigns

    ALizDesigns said 9 years ago

    Just beautiful work, really inspiring! I love the way you piece colors and textures together.

  • SwangoArt

    SwangoArt said 9 years ago

    I thrive on hearing these kinds of stories! Thanks for your mentoring and inspiration. Great pointers and beautiful work.

  • Frammenti

    Frammenti said 9 years ago

    Congratulations Emily, I've always loved your style and your integrity! Thank you for sharing your story.

  • RockChicJewellery

    RockChicJewellery said 9 years ago

    Reading this article has made me tingle...I feel exactly the same now as you used to...What an absolutely inspiring story Emily...Thank you for sharing this! Ps I adore your jewellery!


    VALLEYGIRLBEADS said 9 years ago

    Excellent article and beautiful art... you are an inspiration!

  • saturatedcanaryart

    saturatedcanaryart said 9 years ago

    Thanks for your story! It is nice to know there are success stories out there that stem from the desire to be independent of a typical work lifestyle...I relate and was really inspired by your choices and unapologetic determination to be your own boss...Congradulations and best of luck!! <3

  • emilygrayjewels

    emilygrayjewels said 9 years ago

    Your comments mean so much to me - I can't thank you enough. Each one has made me smile and I genuinely feel very, very touched by them. To be considered 'inspiring' by so many people is totally humbling and incredible. Huge love to you all, xox

  • lindageez

    lindageez said 9 years ago

    Emily, I just love your work! Your talent is incredible! I admire your discipline and creativity! Your creations are very time intense and you can see through your designs that you love what you do and that you care to give others the best workmanship you can! I hope you can do this a long time! Everything is just beautiful! Love and Peace! Linda

  • Anasniftyknits

    Anasniftyknits said 9 years ago

    great encouragement for all, specially for us, new members.Congratulations!!beautiful work!

  • houdacrea

    houdacrea said 9 years ago

    Very beautiful work!Bravo

  • sparklingtwi

    sparklingtwi said 9 years ago

    Such gorgeous pieces, you are truly talented. Enjoyed reading your article :)

  • PinkPonies7

    PinkPonies7 said 9 years ago

    I can totally relate to your story. Cheers!

  • excellentgem

    excellentgem said 9 years ago

    Your work is beautiful,I like your jewelry, I love all of you.

  • flygirl715

    flygirl715 said 9 years ago

    Your story is truly inspiring and really struck a chord with me when you explained how your childhood feelings of happiness and contentment replaced the gray version of yourself. I can certainly relate. Thank you so much for sharing! Your story has been a stepping stone to recovering my own childhood happiness as I return to what I love most - being creative.

  • elisawalshdesigns

    elisawalshdesigns said 9 years ago

    Beautiful jewelry and story!

  • inaru71

    inaru71 said 9 years ago

    Your work is beautiful . You are a inspiration.Tu trabajo es muy bonito, eres una fuente de inspiracion.

  • tatertotcc06

    tatertotcc06 said 9 years ago

    Such talent! Such beautiful work! Your art is truly one of a kind!

  • TheGlassSpring

    Melanie Di Tullio from TheGlassSpring said 7 years ago

    I found your feature while scrolling through the archives. Your work and your story are very motivating, and inspiring and truthfully reading this article could not have come at a better time. It is great reassurance that hard work and following your heart always pays off.

  • sheilamclaughlin2

    Sheila and Shannon from BeadyEyedBird said 7 years ago

    Thank you so much for sharing -- we are at the beginning stages of this self-employment adventure, and there is so much to learn! It is overwhelming at times, but we know we have the knowledge, the talent and the drive to make it, as you obviously have! Thanks again for the inspiration!

  • mariem1437

    Marie Miller from AdoreAFlower said 7 years ago

    I admire your jewelry. Congratulations. :)

  • serenalunajewelry

    Jenn D from serenalunaInspired said 6 years ago

    I am so excited to actually tell you that you were the inspiration for me to try wire work. I always reference you and your work when I try to describe the goals I have for my work and my business to family and friends . I am doing what I love now because of you and your work. Thank you for following your bliss because it has lead me to mine. Wishing you continued success and many blessings!

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