Shop Etsy

Quit Your Day Job: elizandaxel

Jun 22, 2009

by Mary Andrews handmade and vintage goods

Eliza has been running her Etsy shop, elizandaxel, for just under a year and has already seen enough success to call it her full-time gig. She’s been designing, making, and embellishing clothing since she was a wee ice skater. Since then she earned her BFA in Fashion Design and worked in the New York City fashion industry for a host of designers.  It wasn’t until she was let go from her previous corporate setting that Eliza set the goal to make a go of it on her own.  She’s hit a few bumps along the road, but she has some incredible advice from her own learning experience for those of you thinking about taking the plunge.

How did you originally get into the business of making things?
My mother was always making clothing for my sisters and I, but I didn’t become interested in fashion or sewing until I began designing and beading my own figure skating dresses. I had skated throughout elementary school and began competing a few years later, but dresses were expensive so I learned to do all the beading myself. (I’m convinced this is where my love for hand work and embellishing originates.)

After skating I went on to study and graduate with a BFA in Fashion Design from Stephens College. I completed several internships in NYC, one with designer Elie Tahari and another with the New York City Ballet Costume Shop. It was a year later at my then current job that I began noticing the huge amounts of usable fabric ending up in landfills. At that job we tossed several thousand pounds of textiles out each year. I wanted to develop a way to turn that waste into lovely and usable objects to wear, and so Eliza + Axel was born. Currently I use reclaimed fabrics as the trims (textured flowers, appliquéd circles, etc…) on my tees and dresses, but eventually I would like my garments to be made completely of reclaimed fabrics.

When you first started selling on Etsy, did you have dreams or goals of eventually quitting your day job?
Absolutely. I started work as an Assistant Designer with a large, southern-based retailer after school, but I discovered very quickly that corporate life wasn’t something I wanted to pursue. I started researching other options and found Etsy. Eliza + Axel came into creation about a year later, and not even a week after I posted my first tees I was laid off, along with 600 others from my company. The transition from full-time corporate life to working for myself was both exciting and incredibly stressful, but in the end the lay-off was truly a blessing in disguise: I am so much happier now!

Did you do anything to prepare ahead of time?
I wasn’t at all prepared when the first orders started pouring in. Before I was laid off I had registered my company name and got a tax ID number, but that was it. A few things happened that I hadn’t anticipated, and as a result I’m now scrambling to figure out all of the tax and additional licenses/registrations I need. I do not recommend doing it this way; it’s a huge headache and results in a lot of additional fees and possible fines.

What are the most effective ways you have promoted and marketed your Etsy business? What’s your best marketing tip?
Not a single day goes by that I don’t do something to promote Eliza + Axel. I am constantly passing out cards and networking in person and via blogs, forums and social networking sites. Also, I always keep an eye on the Treasury and renew my postings a few minutes before it goes below 333; that way all of my listings are towards the top of searches and there’s a higher chance I’ll have items featured in Treasuries and on the front page.

What have you found to be an unsuccessful promotion?
Paid advertising rarely works for me.

Walk us through your typical workday.

  • Wake up around 8; walk and feed my puppy, Axel.
  • I check my shop and relist anything that sold the night before. If I haven’t had any orders I renew a few of my bestsellers.
  • Print up shipping labels and pack/ship all tees to go out that day.
  • Begin cutting petals; once I have enough I sew them together in separate strands per color.
  • Lunchtime! I take a 30 minute break to eat and walk Axel.
  • The afternoon is spent pinning and hand sewing petals to the tees.
  • Yoga at 5:30, followed by a quick dinner and more sewing.
  • I usually crawl into bed around 12 or 1 a.m. after more sewing and petal making.

What do you enjoy most about not having a day job? Is there anything you miss?
I love that I can do whatever I want, dress however I want and work as much or as little as I want. It’s a great life! The only thing I really miss is the social aspect of a normal “day job.” Even though socializing was frowned upon at my previous job, it was nice knowing I at least had the opportunity to do so on a day-to-day basis; I miss that a lot.

What’s the hardest part about running your own business?
Time management and the long hours. There are some days I only get 4-5 hours of sleep and it’s hard not having true weekends anymore. But it’s completely worth it; I wouldn’t have it any other way.

If you could go back in time, what advice would you give yourself? What advice would you give someone else?

  • Plan everything in advance. Start small and always, always write down what you want/need to accomplish each day, week, month and year.
  • Start small. I’ve always intended on expanding Eliza + Axel to include dresses, sweaters, accessories, etc… but I started with tees because they were affordable and accessible to the everyday person. In addition, they were also less expensive to produce and required less labor, keeping the costs down and making them available to a larger audience. Starting small allowed me to gradually grow as I could afford it and it left me debt and stress free.
  • Find an appropriate niche. Do your homework! When doing my initial research I only found two Etsy shops specializing in embellished tees and each had great sales, so it seemed like a sure bet. If there had been more than ten shops I would have reconsidered my plan. Thriving in a category that already has a lot of sellers is completely possible, but you need to work at establishing a unique identity for your shop and giving your customer a reason to buy from you and not someone else.
  • Create what you love (but remember: what you love may not sell). A fantastic product WILL sell, regardless of whether you love it or not; my least favorite tee is one of my bestsellers. Regardless of how well you know your customers, you never know how they’ll react to a new style, so try everything. If it doesn’t sell you can always unlist it and try something else. Once you’ve found what works for you, run with it. Create additional styles and products based on that bestseller. For example, I took my Flora Tee and created a tank, babydoll and dress based on the same concept.
  • The customer is always right. Be good to your customers. Really, really good. Assuming that your product is fantastic, treating your customers extra well, with respect, appreciation, honesty, and generosity, will make them happy to come back to your shop over and over again.
  • People are going to knock you off. Since fashion is clothing and legally considered a “useful article,” it is not eligible for copyright protection. If you have a bestseller you can count on it being knocked off at some point, so don’t let it bother you.

What goals do you wish to accomplish in the coming year for your Etsy business?
Still sewing and loving it. I would love to expand Eliza + Axel to include clothing, accessories and home objects, but it will always be a small/local company. I am looking forward to my first holiday season, and I am already hard at work creating additional stock of my current styles and designing my new fall collection. I’ll be including a brand new line of reclaimed cashmere and fur tops and dresses for fall, as well as embellished shoes and hats.

Is there anything else you’d like to share?
Without Etsy I don’t know where or what I’d be doing right now, but I know it wouldn’t be nearly as wonderful/fulfilling as creating and selling my garments to fantastic customers around the world. Today I am lucky enough to be able to do what I love and make a good living at it; I never thought that was possible until I found Etsy. Thank you so much for everything you do, my fellow Etsians and I truly appreciate it.

Thanks to Eliza for sharing her story.  Have your own questions to ask? Come on by and chat with her Wednesday, June 24, 2009 at 7 p.m. in Etsy’s Virtual Labs

You can see some of her fashion work in the related items. Check out previous Quit Your Day Job posts here.


  • stitchknitsew

    stitchknitsew said 9 years ago

    Great article. Your work is beautiful!

  • hazelandhunter

    hazelandhunter said 9 years ago

    i love these articles! great work and congrats!

  • SeptemberStars

    SeptemberStars said 9 years ago

    These "Quit Your Day Job" stories always inspire me! Thanks for posting them!

  • Mikono

    Mikono said 9 years ago

    Been waiting since 3pm EST. Thank you for inspiring the rest of us :) And your tees are really one of a kind.

  • 4TheSparrowsNest

    4TheSparrowsNest said 9 years ago

    Fabulous!! Beautiful work Eliza, and super helpful advice of wishes to you and continued success here on Etsy! :o)

  • TheBrassHussy

    TheBrassHussy said 9 years ago

    I was in her shop the other day. I just love all the ruffled shirts. make some plus sizes, hint hint.

  • EJPcreations

    EJPcreations said 9 years ago

    So inspiring and such pretty work!!!

  • KiraFerrer

    KiraFerrer said 9 years ago

    Beautiful work, and some great advice!

  • OhFaro

    OhFaro said 9 years ago

    Great story and I love the old sewing machine; my granny sewed on one like that (hers was the foot pump kind.) :0)

  • PookieandPierre

    PookieandPierre said 9 years ago

    I love Eliza + Axel... such great style. Thanks for sharing your story with us. I always learn so much from these articles!

  • tannerglass

    tannerglass said 9 years ago

    nice article! I like her comment about 'being good to your customers. Really, really good" It's so true! Congrats on your success!

  • VintageEye

    VintageEye said 9 years ago

    creating beautiful things and helping the environment... does it get any better? thanks for sharing your story!

  • uncharted

    uncharted said 9 years ago

    beautiful work!

  • embroideryimpression

    embroideryimpression said 9 years ago

    Thanks for sharing your wonderful story! very inspiring! you are very creative!

  • bungalowmarketplace

    bungalowmarketplace said 9 years ago

    Oh I just love those tee's. Thanks for the inspiring advice!

  • RoseLullabyDolls

    RoseLullabyDolls said 9 years ago

    great article and lovely items :-)

  • ifanhour

    ifanhour said 9 years ago

    Lovely story and work!

  • kikisthings

    kikisthings said 9 years ago

    Thanks for that! There's hope yet!!!

  • TheGlassPie

    TheGlassPie said 9 years ago

    Wow, I'm always so inspired after reading these articles and the shirts are beautiful.

  • makepienotwar

    makepienotwar said 9 years ago

    i just love your shop! you are adorable! great advice! i appreciate it!

  • sherrytruitt

    sherrytruitt said 9 years ago

    beautiful work, continued success to you.

  • galit

    galit said 9 years ago

    Inspiring! Once I'll become a student I hope I'll be able to quit my day job! what a dream!

  • TheSilverDog

    TheSilverDog said 9 years ago

    I love elizaandaxel's shop! Really great to see an article on her. Love her work

  • odiliafu

    odiliafu said 9 years ago

    Wonderful work!! They are really pretty! Thanks for sharing!

  • SundraSandrusi

    SundraSandrusi said 9 years ago

    Wonderful work!!

  • tiltedtulipvintage

    tiltedtulipvintage said 9 years ago

    I've admired your work for some time now! It's nice to see you featured. Your interview was very helpful...

  • PinkNightOwl

    PinkNightOwl said 9 years ago

    Beautiful shop and congrats to you! Please reconsider using fur though!

  • jewelalchemy

    jewelalchemy said 9 years ago

    awesome Treasury tip, thank you! wonderful shop :)

  • michon

    michon said 9 years ago

    Congratulations, your work is beautiful!

  • voleurdebijoux

    voleurdebijoux said 9 years ago

    Gorgeous work, Eliza! Congrats on your success! :)

  • badinfluence

    badinfluence said 9 years ago

    I'm among the inspired! Thanks for your honesty. Your clothes are gorgeous.

  • heirloomjewelry

    heirloomjewelry said 9 years ago

    I love your work! Congratulations!!

  • HarrietsHaven

    HarrietsHaven said 9 years ago

    Wonderful advice, beautiful work! Thanks for sharing!

  • ashdel

    ashdel said 9 years ago

    Your designs are lovely! Great inspiration.


    PAINTINGSBYSAM said 9 years ago

    Absolutely Beautiful!!

  • klacustomcreations

    klacustomcreations said 9 years ago

    beautiful work, just so romantic and elegant!

  • JMGJewelDesign

    JMGJewelDesign said 9 years ago

    I love that old sewing machine, it's so romantic looking!

  • Metallura

    Metallura said 9 years ago

    Great subject, beautiful work, and very inspiring!

  • EverydayDiamonds

    EverydayDiamonds said 9 years ago


  • SurrenderDorothy

    SurrenderDorothy said 9 years ago

    What a fab article!

  • PurpleBears

    PurpleBears said 9 years ago

    Your clothing line looks soft, feminine, and comfortable. Thank you for sharing your etsy experience.

  • JulieWebb

    JulieWebb said 9 years ago

    Beautiful work and an inspiring story, thank you! :)

  • beautifulbridget

    beautifulbridget said 9 years ago

    How inspirational!!

  • donnageissler

    donnageissler said 9 years ago

    Wonderful story and info!

  • creativelyspun

    creativelyspun said 9 years ago

    nice story and such lovely clothing!

  • madeofjacinta

    madeofjacinta said 9 years ago

    I love your work! Congrats!

  • TheMemoryCafe

    TheMemoryCafe said 9 years ago

    Very Inspiring. Love these stories! Wonderful shop!

  • Gwendolynsdesign

    Gwendolynsdesign said 9 years ago

    I love the design aspects of your clothing... inspiring!

  • ModernMeetsWhimsy

    ModernMeetsWhimsy said 9 years ago

    love your style. keep up the great work!

  • FoxieMoxieJewels

    FoxieMoxieJewels said 9 years ago

    Fantastic tips, thank you for sharing! Wonderful tops, and I cannot wait to see your holiday season wears.

  • KahiliCreations

    KahiliCreations said 9 years ago

    Sigh...what beautiful things. Congrats on the feature!

  • PetiteRobeNoire

    PetiteRobeNoire said 9 years ago

    Your work is so beautiful. Many many wishes for continued success.

  • EnchantedBella

    EnchantedBella said 9 years ago

    great story beautiful clothing! wishing you and Axel continued sucess.

  • temdesigns

    temdesigns said 9 years ago

    I love your designs. I used to Ice Skate also, and my Mom would make all my outfits. What an inspiration you are.

  • cheriebeadle

    cheriebeadle said 9 years ago

    Truly beautiful work! A very inspiring story with great advice. Thanks for sharing!

  • mykonos

    mykonos said 9 years ago

    pretty ruffles!!

  • SasakiCreations

    SasakiCreations said 9 years ago

    Always looking at role models and people who make "it" work. Thanks for the inspiring article.

  • baconsquarefarm

    baconsquarefarm said 9 years ago

    Beautiful workmanship, love all your designs with the ruffles. Wish you continued success on Etsy and other venues you may follow in the future. Congrats on quiting your day job as well~!

  • karapegg

    karapegg said 9 years ago

    So pretty. Very elaborate, but something that you could definitely pull off in a real world setting.

  • VintageJamie

    VintageJamie said 9 years ago

    Great story, great shop!

  • aggieray

    aggieray said 9 years ago

    Wonderful story...Beautiful shop!

  • beachhouseblues

    beachhouseblues said 9 years ago

    Beautiful Work... Congratulations on your business!!!

  • burntmill

    burntmill said 9 years ago

    I love reading about people who don't have to work a regular 9-5 anymore :)

  • CatherineMarissa

    CatherineMarissa said 9 years ago

    How cool! I just featured her this morning on my blog (since she is gush worthy!) and then came to Etsy tonight and found her story. Beautiful shirts!

  • PhineasandLou

    PhineasandLou said 9 years ago

    Thanks for the honest perspective! Congrats and gorgeous work!

  • FluteTeacher

    FluteTeacher said 9 years ago

    Inspiring! Thanks for sharing.

  • LoopOverLoop

    LoopOverLoop said 9 years ago

    Very inspiring! Thanks and may you have continued success with the shop! :)


    SILKSBYKAYLAORIGINAL said 9 years ago

    lovely items, I hearted your store, and inspiring article!

  • MyWisteriaCottage

    MyWisteriaCottage said 9 years ago

    Good article, nice product.Good advice. Thank you

  • YasmeensCollection

    YasmeensCollection said 9 years ago

    That schedule sounds familiar. I agree, I wouldn't change it either.

  • instantcrimson

    instantcrimson said 9 years ago

    Thank you so much for sharing, your work is beautiful

  • lulubeauty

    lulubeauty said 9 years ago

    So inspiring...Thank you so much for the article!

  • lovelygifts

    lovelygifts said 9 years ago

    Great Article. Beautiful work.

  • KathyPanton

    KathyPanton said 9 years ago

    thats a beautiful looking sewing machine

  • beccamari

    beccamari said 9 years ago

    Very encouraging and such a beautiful product!

  • IceCreamCandy

    IceCreamCandy said 9 years ago

    so pretty:)

  • asundrynotion

    asundrynotion said 9 years ago

    Beautiful! Congratulations, elizandaxel!

  • IcingOnTheCupcake

    IcingOnTheCupcake said 9 years ago

    Your designs are gorgeous!

  • thebestvintage

    thebestvintage said 9 years ago

    Your work is beautiful!!

  • Riversandco

    Riversandco said 9 years ago

    Fun stuff! Your designs are sweet!

  • SimpleTraditions

    SimpleTraditions said 9 years ago

    Your work is gorgeous!!!

  • ZhivanaDesigns

    ZhivanaDesigns said 9 years ago

    Thanks for sharing your story! I love your work!

  • mythunderstood

    mythunderstood said 9 years ago

    Love your cameo tees! Thanks for sharing. Best to you always.

  • moonovermaize

    moonovermaize said 9 years ago

    Great article which is full of wonderful advice! Thanks for sharing!

  • MichelleStudio

    MichelleStudio said 9 years ago

    Very pretty tees. Great story and useful tips. Thanks.

  • HazelHoney

    HazelHoney said 9 years ago

    Such beautiful and original embellished tops!!!

  • northernfleeceweaver

    northernfleeceweaver said 9 years ago

    Very beautiful and professional work, what a joy to view your work and story. Thank you

  • MooBeeTees

    MooBeeTees said 9 years ago

    Great story - thank for sharing it with us :) Lots of great hints for the newbie!

  • xochickletxox

    xochickletxox said 9 years ago

    OMG!! I hope it all works out for the best for you!! YOUR TOPS ARE AMAZING!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! you are truely inspiring and gifted.

  • little5footdesigns

    little5footdesigns said 9 years ago

    Wow, this gives me some hope! I'm not a fashion designer but a girl can hope. :) Good luck to you!

  • TheNightjar

    TheNightjar said 9 years ago

    very feminine tees- cant wait to see the rest of your line

  • bobnstitch

    bobnstitch said 9 years ago

    Excellent! Way to go!

  • worksandfinds

    worksandfinds said 9 years ago

    Oh, how much do I love these stories. Good luck, love you.

  • oo0oSUGARo0oo

    oo0oSUGARo0oo said 9 years ago

    You're my hero, I'd like to be like you some day! :D thanks for the article marymary! :D

  • IdeaTown

    IdeaTown said 9 years ago

    So inspiring and such beautiful pieces!

  • CutieDynamite

    CutieDynamite said 9 years ago

    Beautiful stuff! Thanks for the inspiration!

  • amerrymishap

    amerrymishap said 9 years ago

    Such a great article!

  • cthings

    cthings said 9 years ago

    Congratulations and keep up your beautiful work!! Very wonderful items!!

  • AllenandGrace

    AllenandGrace said 9 years ago

    Your story is so inspiring. I am glad that you found something that makes you so happy. Also, thank you for sharing such candid advice. I always wanted to know Axel's identity :-)

  • CRBoggsDesigns

    CRBoggsDesigns said 9 years ago

    Thank you for doing an article on this fabulous designer. I've been drooling over her shop for some time. I love the Storque and appreciate all Etsy Admin. does daily. Wonderful.

  • BirdhouseBlessings

    BirdhouseBlessings said 9 years ago

    I really enjoyed your story. I quit my job a year ago and I am learning every day. I love your work too.

  • patriciasaabdesigns

    patriciasaabdesigns said 9 years ago

    Those are wonderful! So feminine! Don't forget us XL's!

  • HinStyle

    HinStyle said 9 years ago

    her clothing are you nice design and this absolutely inspired me , and I won't give up my work :)

  • cappucino

    cappucino said 9 years ago

    Awesome article, I am so inspired to really go on my own now

  • steinschmuckdesign

    steinschmuckdesign said 9 years ago

    Beautiful work designs!

  • lazygiraffe

    lazygiraffe said 9 years ago

    Great article, your sewing machine is gorgeous! As is your shop :)

  • independent5050

    independent5050 said 9 years ago

    Well done! Love your beautiful antique sewing machine.

  • childdeluxe

    childdeluxe said 9 years ago

    I love your work Eliza + Axel. Very inspiring!

  • gretchenmist

    gretchenmist said 9 years ago

    great article ~ thanks for sharing your biz details and advice + congrats on your success :)

  • betsy3

    betsy3 said 9 years ago

    Wonderful work!

  • harvestmoonbyhand

    harvestmoonbyhand said 9 years ago

    Interesting article. Enjoyed reading it.

  • BayMoonDesign

    BayMoonDesign said 9 years ago

    I just love your creations.

  • designsbyLANAIE

    designsbyLANAIE said 9 years ago

    I loved your article and you gave some very helpful advice. Congratulations and keep loving what you are doing.

  • earthydesigns

    earthydesigns said 9 years ago

    Great job I love your designs!!

  • nightcloud

    nightcloud said 9 years ago

    thank you for sharing all about your learning curve to success -- very appreciated from all making and buying handmade!

  • fashionshelf

    fashionshelf said 9 years ago

    Gorgeous designs, great article with helpful advice!

  • treasuresupplies

    treasuresupplies said 9 years ago

    Those raffles are so fashionable right now. Have to have me one of those tops!!!

  • MarcellasExcess

    MarcellasExcess said 9 years ago

    I own an Elizandaxel...and I love it! I get so many compliments on it and always refer people to your shop on Etsy. Continued success to you ~

  • Wildewear

    Wildewear said 9 years ago

    wow I love your designs! and your insights. Congrats!

  • chinacutter

    chinacutter said 9 years ago

    Thanks for sharing.I think your makes are wonderful,very talented

  • mixeralex

    mixeralex said 9 years ago

    I have been helping my partner develop her business, Etsy a great way to market your items. Great Designs

  • evihan

    evihan said 9 years ago

    just LOVED them ALL:-)

  • Namoo

    Namoo said 9 years ago

    Your works are so beautiful. It is a great story. Congrats!

  • FebystanDesigns

    FebystanDesigns said 9 years ago

    great job & precious advice, thank you Eliza!

  • tldgrainwear

    tldgrainwear said 9 years ago

    Lovely tees, very nice work. Congratulations!

  • KarensArt

    KarensArt said 9 years ago

    I enjoyed you article and your shop is delightful!

  • LizzyBdesigns

    LizzyBdesigns said 9 years ago

    Thanks for posting this!! What a great article w/ helpful information:)

  • birdie1

    birdie1 said 9 years ago

    Thanks so much for your hard-won, practical words of wisdom!

  • PaCaliCo

    PaCaliCo said 9 years ago

    I love these articles! Fantastic tees!

  • BabyNest

    BabyNest said 9 years ago

    So inspiring. Thank you for sharing your great story with us.:) Beautiful shop btw.

  • MomNMiaQuilts

    MomNMiaQuilts said 9 years ago

    ooh, adding some of those shirts to my wish list for my birthday and Christmas!

  • TwistedCrystals

    TwistedCrystals said 9 years ago

    fantastic :) and what a wonderful collection!

  • sewlola

    sewlola said 9 years ago

    Great story, beautiful work!

  • Shroompiloop

    Shroompiloop said 9 years ago

    AWESOME storie -- I love your shop & designs -- your old sewing mashines are out of this world -- in this case old is gold ;)

  • truliegifted

    truliegifted said 9 years ago

    This is a great interview, very inspiring. You have beautiful work.

  • YouBadGirl

    YouBadGirl said 9 years ago

    Truly fantastic work and article! Thank you! I love those photos too, woah!! Cheers!! ;)

  • youngmonster

    youngmonster said 9 years ago

    super inspired!

  • kidacollective

    kidacollective said 9 years ago

    Gorgeous work and a great article. Thanks so much for sharing!

  • babook

    babook said 9 years ago

    This unique clothing so elegance those i love : )

  • SunshineFolk

    SunshineFolk said 9 years ago

    wonderful advice, wonderful clothing!

  • ClutchThat

    ClutchThat said 9 years ago

    Beautiful work! Congrats on your success!

  • poppyswickedgarden

    poppyswickedgarden said 9 years ago

    Pretty little things!

  • chubbycheeksweaters

    chubbycheeksweaters said 9 years ago

    very pretty things!

  • FloweringEarthBeauty

    FloweringEarthBeauty said 9 years ago

    My fav article ever! Your store is awesome. I am trying to get my shop together but I am having a lot of difficulties in finding things to do and sell. I hope I end up finding that nitch and making my dreams come true. Thanks a bunch for your words of wisdom and I am totally in love with you antique machine! My machine keeps trying to break all the time :o( I wonder if the older ones are more heavy duty. Anyways thanks a bunch

  • PDXfabricdeli

    PDXfabricdeli said 9 years ago

    I love the whole idea of upcycle and such ....very thoughtful. Keep it up!!!!

  • BluCille

    BluCille said 9 years ago

    Cute, feminine items!

  • PipocaHandmade

    PipocaHandmade said 9 years ago

    Gorgeous shop! Continued success!

  • bluerthanblue

    bluerthanblue said 9 years ago

    So creative! I wish you all the success in the world.

  • mksupplies

    mksupplies said 9 years ago

    Your advice is really great for those starting out, or looking to go full time. Also, what an amazing shop! Congrats on your success :)

  • ModFarmgirl

    ModFarmgirl said 9 years ago

    Wow!! You are amazing!! Thank you for sharing your story Eliza! Very inspiring!!!! (and I love how you named your shop after you and your dog! Very sweet!!)

  • sweetsmilesbaby

    sweetsmilesbaby said 9 years ago

    great advice. Love the Serena Babydoll, just beautiful.

  • Luciabella1

    Luciabella1 said 9 years ago

    Beautiful items, love the shop!

  • divergentlayers

    divergentlayers said 9 years ago

    some of THE MOST helpful advice possible! thank you and many blessings for your continued success!

  • recycledwares

    recycledwares said 9 years ago

    very nice work and very professional pictures, i can see why you are able to sell so many things. keep up the great designs!!

  • catrinagirl

    catrinagirl said 9 years ago


  • staceylyndesigns

    staceylyndesigns said 9 years ago

    Love your stuff! Thanks for sharing your story. Glad that things are going so well for you!

  • emeeme

    emeeme said 9 years ago


  • bogARTstudiogallery

    bogARTstudiogallery said 9 years ago

    I love to read stories like yours. those stories are full of encoragment and useful hints, also reading articles/ interviwes like yours let me believe is possible to make a good living doing what one loves. Some day I would love to make my living just working for and by myself. ThanX!

  • shelscreations

    shelscreations said 9 years ago

    love your babydoll shirt, thanks for the inspiration

  • ourteaparty

    ourteaparty said 9 years ago

    Great interview, I utterly love her shirts!

  • ryacohen

    ryacohen said 9 years ago

    Very inspiring! I loved reading your story. Isn't it great when you can do what you love!! Congratulations on your success.

  • ItziandBitzi

    ItziandBitzi said 9 years ago

    Thanks for sharing your story...coming from a similar background in the fashion industry I am inspired! Absolutely beautiful work! I truly admire the hand sewing.

  • AmandaYuDesign

    AmandaYuDesign said 9 years ago

    Wonderful story, great advises too! congratulations of your fulfilling/wonderful career! :)

  • ExoticFlavour

    ExoticFlavour said 9 years ago

    Thank you so much for sharing this amazing experience to us as well as all the useful tips! ^-^

  • theduskyjewel

    theduskyjewel said 9 years ago

    Nice article and we love the shirts. Very creative!

  • JoDyer

    JoDyer said 9 years ago

    Congratulations! Great story :)

  • kokovanilladesigns

    kokovanilladesigns said 9 years ago

    Great interview and such beautiful tops. You don't see that quality and detail in standard chain store tops. Absolutely stunning. Anna

  • rolanddesigns

    rolanddesigns said 9 years ago

    I saw your shop before, and thought it looked wonderful

  • tldgrainwear

    tldgrainwear said 9 years ago

    Great advice!

  • freakaroni

    freakaroni said 9 years ago

    Awesome work and very inspiring. I wonder if anyone can share more about the tax and licenses/registrations that might come up... I am about to open my first etsy shop and am concerned that I don't know what the heck I am doing.

  • DaunsSoapsandSuch

    DaunsSoapsandSuch said 9 years ago

    Great article. After reading the article, it was a motivation starter for me. I would love to be able to work at home and create what I love doing.

  • Knittingchair

    Knittingchair said 9 years ago

    Amazing work

  • lassandaliasdeana

    lassandaliasdeana said 9 years ago

    ohhhh! is perfect, i love!!!! from spain ;)

  • PiratesandPrincesses

    PiratesandPrincesses said 9 years ago

    SO inspiring! Much love and success to you!

  • shoshanna2003

    shoshanna2003 said 9 years ago

    I really like your collection. You are inspiring me for my future fall collection. Much much success to you!!!

  • rntn

    rntn said 9 years ago


  • localenewz

    localenewz said 9 years ago

    I don't feel so bad about starting out small now. You have beautiful product. I would like to know more about the tax & licensing regulations also!

  • clancyslover

    clancyslover said 9 years ago

    very jealous. your stuff reminds me a lot of the brand lulu lame btw.

  • floria

    floria said 9 years ago

    Helpful advices! I'm feeling more motivated now.

  • stitchesbyjulie

    stitchesbyjulie said 9 years ago

    helpful and inspiring, thank you.

  • angelene

    angelene said 9 years ago

    oh, i found this store ages ago (she was on the FP) and adore everything in there... oh etsy! i spend more than i make! :)

  • nicholaslandon

    nicholaslandon said 9 years ago

    awesome article and inspiring. thank you for sharing! mickey

  • Vango2727

    Vango2727 said 9 years ago

    You have a beautiful line of clothing!!! Wonderful and inspiring article. Thanks so much!

  • ikabags

    ikabags said 9 years ago

    Great story and I love the old sewing machine; I have one machine same :) You have beautiful product Eliza. I sew one bag she is name is "Elisa" this name my friend name Feyza

  • SassysWackdOutGifts

    SassysWackdOutGifts said 9 years ago

    thanks for the help some of it I had not thought of yet but I will try it again thank you. and I do love the tee shirts

  • tigesandweince

    tigesandweince said 9 years ago

    Congratulations. Great advice too.

  • rebeccakier

    rebeccakier said 9 years ago

    thanks for the inspiring article and i love your clothes!

  • LoriAnnEnchanted

    LoriAnnEnchanted said 9 years ago

    Beautiful work! Great story, very inspiring.

  • niminami

    niminami said 9 years ago

    love the article.. :D

  • sosewit

    sosewit said 9 years ago

    Your work is fabulous.

  • Handworks3

    Handworks3 said 9 years ago

    love your shirts-a great success story

  • EarthAngelClothing

    EarthAngelClothing said 9 years ago

    Love the little details. So cute! Congrats and wishing you much success!

  • NagihanDesigns

    NagihanDesigns said 8 years ago

    Great article. Your work is beautiful!

  • sybergoth

    Syber from SYBERGOTHESS said 6 years ago

    wonderful to find a fellow sybarite in custom clothing

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