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I Heart Art: San Francisco

May 13, 2011

by Vanessa Bertozzi handmade and vintage goods

UPDATE: We are so excited to announce that CCA – the revered California College of the Arts – has just agreed to be a partner in I Heart Art: San Francisco!

What role can Etsy play in your local area? This is the most important question I wanted to ask when meeting up with a group of sellers and owners of small creative businesses. I traveled to San Francisco and the Bay Area to see what sparks would come from a collaboration between Etsy sellers, the SF Team, local community groups, museums and art schools. In both the smaller planning session and a meet up with about 150 people, I was impressed by the inspiring resources and projects already going on in the Bay Area. I Heart Art: San Francisco will definitely be about making connections and being part of a creative community. The fact that the Museum of Craft and Folk Art hosted our meet up in the midst of their Sister Corita show was a good omen!

We brainstormed ideas ranging from seller education workshops to demonstrations of artists’ work and processes to better inform the public, from open studio tours to speed dating for crafters and artists to network with boutique and gallery owners. One thing we can immediately start to do is use the #iheartartsf hashtag to share tips about art/craft/vintage/small-biz goings-on in the Bay Area.

Steph, a.k.a. nerd JERK, is leading the charge, and we want to hear from you. Read the full post here. Comment with your ideas and suggestions for how I Heart Art: San Francisco can make a splash!

You can also find out more about I Heart Art in Baltimore and Portland, or check out my photos from the trip to the Bay Area, including a tour of the California College of the Arts as part of the Craft Forward symposium (where Emiko Oye‘s wonderful Lego jewelry is on display!), and a visit to Allison Smith’s studio with Liz Collin‘s fiber art.


  • GripAndWord

    GripAndWord said 5 years ago

    Hey, there's punkrawkpurl towards the bottom right - I'd recognize those glasses anywhere!

  • HoneysuckleLane

    HoneysuckleLane said 5 years ago

    "We brainstormed ideas ranging from seller education workshops to demonstrations of artists' work and processes to better inform the public, from open studio tours to speed dating for crafters and artists to network with boutique and gallery owners." Wonderful ideas! Glad to see so many organizations working together! :)

  • rebeccasanchez

    rebeccasanchez said 5 years ago

    I had fun at the meetup in San Francisco! It was great to meet new so many new Etsy folks!!

  • RachelleD

    RachelleD said 5 years ago

    Wish I was there:)

  • VivaGailBeads

    VivaGailBeads said 5 years ago

    that looks like so much fun!

  • hilarypfeifer

    hilarypfeifer said 5 years ago

    I love ReWare! Emiko is an amazing artist!


    TEJIDOS said 5 years ago

    wow...i wished i could'a been there

  • NerdJerk

    NerdJerk said 5 years ago

    You're right on, GripAndWord! She was there at both sessions - cos, y'know, she's awesome like that. There was actually a picture of us taken by StefkaB showing off our matching rad eyewear. ;) It was such a cool way to meet-up with our local art community. I'm looking forward to connecting with more peeps soon!

  • mamasmagicstudio

    mamasmagicstudio said 5 years ago

    it was a great gathering! Thanks, Vanessa, for getting this started. It was so much fun to meet new folks and hang out with old friends. There's already a really fantastic group of folks working to make this project happen, and new people are getting interested all the time. SF Etsy is very excited about I Heart Art: San Francisco -- it's gonna be awesome!

  • punkrawkpurl

    punkrawkpurl said 5 years ago

    yup that is indeed my big ole happy face & glasses in the photo! Thank you to Vanessa for bringing the Etsy love to SF! It was an awesome meet-up! I was very pleased to meet the team & the gals of MOCFA! I am looking forward to the infinite possibilities of I Heart Art: SF! ❤

  • rhealeanne

    rhealeanne said 5 years ago

    Really enjoyed this gathering of great minds. Hope we do it again.

  • theroyal

    theroyal said 5 years ago

    i wish we had an i heart art atlanta.

  • Iammie

    Iammie said 5 years ago


  • goingplaces2

    goingplaces2 said 5 years ago

    I love the Speed (Dating)Networking idea with boutique owners. Really enjoyed this article filled with good info any area of the country can use.

  • papercutworks

    papercutworks said 5 years ago

    I Heart Art should target Seattle next for its exciting ventures! :-) (just a selfish thought....)

  • TheNightjar

    TheNightjar said 5 years ago

    thanks for coming to our part of the world and getting the energy going! cheers

  • LoveYourBling

    LoveYourBling said 5 years ago

    looks fun

  • ThePerennialPast

    ThePerennialPast said 5 years ago

    Totally great. I'm a hop, skip and a jump from SF. Not so certain if Vintagers are welcome. But, hey, so cool! I wrote a sweet little article about how awesome etsy is. This "I heart SF" is one of those other amazing thing that set Etsy apart from Ebay big time. Thanks!

  • queencrums

    queencrums said 5 years ago

    OH YES I 'm SO EXCITED I have found the Lights ..Cameras.. Action ! I should have guessed it would be in the "City by the Bay", with the Golden Gate Glistening it's mirrored image as if the water was it's canvas, the City's skyline fully lit with shapes and colors and with a background of sounds you can almost see, OUR beloved candlestick, a glow to guide us in our darkest hours of creativity . Oh How sad That I missed this "I HEART SF" gathering of such great folks with their tales and goods........BUT I have found you now and can't wait to mingle till I tingle! (at the next great "I HEART SF") Teach your babies the greatness of ART ...... it comes from your inner soul and there is no wrong or right in the world of creativity! Carol Crum April 15 2011 U.s. A's Tax Day not a government holiday but highly observed ......... QUEENCRUMS my store on Etsy

  • deesdreammasks

    deesdreammasks said 5 years ago

    I believe every local area should have a monthly meet and share group where Etsians can share ideas and support each other in all their Etsy endeavors. I'm trying to start on for Modesto, Ca. in May. Hope I can get a few people to attend. Wish I had known about and attended the one in San Francisco.

  • KristyLynnJewelry

    KristyLynnJewelry said 5 years ago

    Sounds like fun! Thanks for sharing!!

  • forthaluvafabric

    forthaluvafabric said 5 years ago

    I’d love to know about the next one. ? where are the notices?

  • pholk

    pholk said 5 years ago

    I think about this exact thing ALL THE TIME! it's the wave of the future, and my forte' seems to be figuring out what to make out of that little thing that we can't recycle or reuse any other way! I live in Davis, so SF let me know what I can do! Wish I'd heard earlier!! =) Upcycle: repurpose: trashion; wave of the future! Luv ya, etsiers....

  • ACupOfSparkle

    ACupOfSparkle said 5 years ago

    It sounds like it was a success and fun event.. Congratulations.

  • dekanimal

    dekanimal said 5 years ago

    Great post !! Thank you for sharing :)

  • paramountvintage

    paramountvintage said 5 years ago

    i'd love to have this in san diego!

  • smellyshoesvintage

    smellyshoesvintage said 5 years ago

    Yay, I can see Tammy! Hi Tammy!! :)

  • theroyal

    theroyal said 5 years ago

    good news.. way to go

  • blessedvintage

    blessedvintage said 5 years ago

    looks like fun was had!

  • Mandawlfe

    Mandawlfe said 5 years ago


  • adrianaallenllc

    adrianaallenllc said 5 years ago

    I would like to see more events like that in a greater number of cities. Please!

  • aileenrae

    aileenrae said 5 years ago

    I would love for such events happen near me in CNY!

  • TheVintageApartment

    TheVintageApartment said 5 years ago

    hello Tammy aka - I see you there amongst all the happy San Fran crafty bunch!

  • Slowshirts

    Slowshirts said 5 years ago

    As a 1998 graduate of CCAC, yes that's right i went there when there was still a second "C" for "crafts" at the end of the name, i must say i am proud to see them participating in I heart art. Long live the craftsman!

  • LeilaniJoyArt

    LeilaniJoyArt said 5 years ago

    This is soooo cool! I'm so sorry I missed it! It was in my own town! My new San Francisco posters would have fit it perfectly!

  • JesseMosher

    JesseMosher said 5 years ago

    San Francisco ! That's were I'm at !

  • NiChaPoN

    NiChaPoN said 5 years ago


  • Iammie

    Iammie said 5 years ago

    Looks fun.

  • CositasSeriasVintage

    CositasSeriasVintage said 5 years ago

    Very cool! Soon coming to the LA area?! :)

  • NerdJerk

    NerdJerk said 5 years ago

    Hi again from your local Co-Chair - Steph! (Tammy, my Co-Chair, sends her punk rawk love!) For all of you that want to stay connected with what's happening with I Heart Art: San Francisco, here are ways to get involved with us: B.l.o.g. T.w.e.e.t. F.a.n.s. N.e.w.s. Come by the Etsy Booth at Maker Faire in San Mateo on May 21 & 22nd for more info about upcoming Etsy shindigs & I Heart Art: San Francisco events! You can even stop by my booth, #38 - nerd JERK, for info later in the day when the volunteers have gone to enjoy the show! Thanks & we look forward to hearing from you!

  • quirkyshop

    quirkyshop said 5 years ago

    Wish I was there.

  • dkshopgirl

    dkshopgirl said 5 years ago

    my favourite city on EARTH! wish I was there too!!!!

  • tousleddolly

    tousleddolly said 5 years ago

    can we have one in vancouver??

  • BooandBooFactory

    BooandBooFactory said 5 years ago

    We should definitely have one in L.A.

  • ikabags

    ikabags said 5 years ago

    Wish i was there :)

  • sunshineartdesign

    sunshineartdesign said 5 years ago

    Very good!Congrats all!

  • zelmarose

    zelmarose said 5 years ago

    So happy to be a part of I Heart Art SF! I'll be volunteering at the Maker Fair Etsy booth on Saturday. See you there :)

  • ElvenWreathsJewelry

    ElvenWreathsJewelry said 5 years ago

    great post!! Thanks for sharing

  • bellasparty

    bellasparty said 5 years ago


  • studiodena

    studiodena said 5 years ago

    The meetup was so much fun! I had a great time. I can't wait to see what I Heart Art SF evolves into. :)

  • opendoorstudio

    opendoorstudio said 5 years ago

    I would LOVE to see more etsy involvement in Vintage fairs! that was the inital reason I started the Vintage Etsy Street Team! my vision was for a place where Vintage Etsy sellers could gather in a fest type setting! much like the renagade craft fairs! i hope to see that someday! admin, I would LOVE to give some input on this!

  • Qminime

    Qminime said 5 years ago

    looks like so much fun!

  • ElvenWreathsJewelry

    ElvenWreathsJewelry said 5 years ago

    Lets heart Greenville, SC!!!!

  • ShanaAstrachan

    ShanaAstrachan said 5 years ago

    Love this posting. Can't wait to get involved!

  • twamies

    twamies said 5 years ago

    i went to the sister corita exhibit! it changed my life and is what made me really start painting! -kati

  • basilhill

    basilhill said 5 years ago

    I agree with gatherings like this in other cities. I guess we'll just have to get it started. Any ideas for the LA area?

  • LifeCovers

    LifeCovers said 5 years ago

    Just back in Scotland after a trip to the beautiful City of SF. Sorry to have missed the meet up.

  • friedasophie

    friedasophie said 5 years ago

    Love the open studio idea - i am in SF too :)

  • NaturalPetProducts

    NaturalPetProducts said 5 years ago

    Would love to be a part of the excitement "there" :-)

  • BugUnderGlass

    BugUnderGlass said 5 years ago

    Steph you rock!

  • Alfonzi

    Alfonzi said 5 years ago

    Just got back from meeting with these folks out in SF, and all i can say is - inspiring!

  • PaisleyAnnHome

    PaisleyAnnHome said 5 years ago

    Yay steph and tammy, can't wait to see how it goes at the etsy party tonight! Whoop! You guys are rad!

  • BugUnderGlass

    BugUnderGlass said 5 years ago

    I love SF ETSY!

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