Live Etsy.TV Handmade Moment Awards Ceremony
Join us Wednesday, October 14, 2009 at 3:30 p.m. ET in the Virtual Labs. We’ll be announcing the winner and runners-up live!
Yesterday was a day of reckoning.
Our Handmade Moment judges buckled down last night at the Etsy Labs for an intense evening of video watching. We pored over each of the ten finalists on etsy.tv. Andrew Wagner, editor-in-chief of ReadyMade magazine, got the conversation flowing. (See his post about judging here.) Casey Safron from the School of Visual Arts’ animation department and Animation Block Party, had an interesting take on character development.
Corinne Leigh, of ThreadBanger.com, is already really familiar with DIY and got right to the heart of the Etsiness of each video. The Bretts, of The Donnas and of directing fame, phoned in from California, and Olivia Wilde will be sending her picks soon since she was on a shoot (so Hollywood!). Each judge offered up their strong opinions and thoughtful insights. It was a show in and of itself!
The whole process is a bit more reminiscent of high school exams than we expected — but still a lot of fun.
After the judging we watched some of the trailers for Mark Elijah Rosenberg’ Rooftop Films program. We loved the one where it’s a single shot of a miniature cityscape set they built from scrap cardboard and clay models.
Maria, Etsy’s CEO, was there as a proctor of sorts, making sure we stayed true to the judging criteria and the Etsy brand.
Now Jesse is tallying all the results from the panel of judges and the popular vote.
May the tension mount til Wednesday!