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Featured Shop: The Paper Cub Co.

Jun 21, 2013

by Shannon Kennedy

Etsy.com handmade and vintage goods

I’m Shannon Kennedy, and I’m a graphic designer, screenprinter, and owner of a paper goods line called The Paper Cub Co. I live and work in Long Beach, California.

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Many of my card designs start in my sketchbook, where I’ll define the layout and imagery — then I do the actual designing on my computer. When hand-lettering is used, I’ll draw it first, then scan it to refine the sketches in Photoshop. The entire piece is finalized in Illustrator, and because I hand-screenprint my designs, my process is pretty technical. Each color layer gets its own film that’s printed in solid black, and then it’s “burned” to screens. Once the screens are good to go, I hand-mix the inks according to Pantone swatch matches and cut and score the paper, then print each card by hand. I love being able to design and print my own goods for The Paper Cub Co. and for my home and gift line, Sass & Peril, because I’m very particular about quality.

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All printing methods have their own amazing qualities, but I receive feedback that my screenprinting inks are wonderfully saturated and bold. Screenprinting is a high-quality printing method, so you won’t get peeling or fading, which makes my cards suitable to be framed as art. Screenprinting is a centuries-old craft that’s been used by artists such as Andy Warhol and Charley Harper and dates back to the Song Dynasty in China. I believe that the fine art of screenprinting shouldn’t be limited to art prints and textiles.

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Etsy gives me the opportunity to not only support myself and my small business, but also to network and connect with other craft-focused entrepreneurs and lovers of design and printing. It’s also pretty cool to know that my products are being shared and adored across the globe. You cannot beat that type of exposure, and Etsy has absolutely helped me to get to that level.

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My business has changed my life in so many positive ways. I always felt this entrepreneurial fire burning, but I didn’t fully acknowledge it until I became dissatisfied with my former position in the corporate design world. Once I discovered Etsy, I knew it was time to take the first steps toward creating my own professional opportunities. The road wasn’t easy by any means, but I’ve never been happier and more open to new possibilities. As nice as steadiness can be, I want to keep raising the bar for myself and take pride in what I make and not just coast along to earn a paycheck.

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Photography by Mollie Coffin and Derec Patrick, item photos by The Paper Cub Co.

Featured Shop Archive

Funny Valentine Card- Snarky Valentine- Anti Valentine- You Repulse Me The Least
Funny Valentine Card- Snarky Valentine- Anti Valentine- You Repulse Me The Least
ThePaperCub
$5.00 USD
Funny Valentine Card- Dark Humor- I Love You To Uranus and Back
Funny Valentine Card- Dark Humor- I Love You To Uranus and Back
ThePaperCub
$5.00 USD
Funny Valentine Card- I'd Let You See My Browser History
Funny Valentine Card- I'd Let You See My Browser History
ThePaperCub
$5.00 USD
Funny Graduation Card- It's Time To Adult
Funny Graduation Card- It's Time To Adult
ThePaperCub
$5.00 USD
Pet Sympathy Card- Cat Angel
Pet Sympathy Card- Cat Angel
ThePaperCub
$5.00 USD
Mother's Day Card- Heart Mom
Mother's Day Card- Heart Mom
ThePaperCub
$5.00 USD
Engagement Card- Big Ring
Engagement Card- Big Ring
ThePaperCub
$5.00 USD
Thank You Card- Merci
Thank You Card- Merci
ThePaperCub
$5.00 USD
Funny Congratulations Card, Graduation Card- Heck Yeah!
Funny Congratulations Card, Graduation Card- Heck Yeah!
ThePaperCub
$5.00 USD
Funny Notepad- Sh!t I Might Forget- Edge Painted- Neon Pink
Funny Notepad- Sh!t I Might Forget- Edge Painted- Neon Pink
ThePaperCub
$9.00 USD
Encouragement Card- You Are A Fighter Card
Encouragement Card- You Are A Fighter Card
ThePaperCub
$5.00 USD
Encouragement Card- Just Keep Going
Encouragement Card- Just Keep Going
ThePaperCub
$5.00 USD
Congratulations Card- Big Star
Congratulations Card- Big Star
ThePaperCub
$5.00 USD
Screenprinted State of Oklahoma Postcard
Screenprinted State of Oklahoma Postcard
ThePaperCub
$3.00 USD
Good Luck Card
Good Luck Card
ThePaperCub
$5.00 USD
State of West Virginia Postcard
State of West Virginia Postcard
ThePaperCub
$3.00 USD
State of Rhode Island Postcard
State of Rhode Island Postcard
ThePaperCub
$3.00 USD
State of Delaware Postcard
State of Delaware Postcard
ThePaperCub
$3.00 USD
State of North Dakota Postcard
State of North Dakota Postcard
ThePaperCub
$3.00 USD
Congratulations Card- So Much Happiness For You
Congratulations Card- So Much Happiness For You
ThePaperCub
$5.00 USD
Screenprinted State of Massachusetts Postcard
Screenprinted State of Massachusetts Postcard
ThePaperCub
$3.00 USD
Congrats Card- Deco
Congrats Card- Deco
ThePaperCub
$5.00 USD
Funny Mother's Day Card- You Were Right
Funny Mother's Day Card- You Were Right
ThePaperCub
$5.00 USD
Anniversary Card- Love Card- It Was Always You
Anniversary Card- Love Card- It Was Always You
ThePaperCub
$5.00 USD
Funny Birthday Card- Depends
Funny Birthday Card- Depends
ThePaperCub
$5.00 USD
State of Utah Postcard
State of Utah Postcard
ThePaperCub
$3.00 USD
State of Nevada Postcard
State of Nevada Postcard
ThePaperCub
$3.00 USD
State of Indiana Postcard
State of Indiana Postcard
ThePaperCub
$3.00 USD
State of Montana Postcard
State of Montana Postcard
ThePaperCub
$3.00 USD
State of Kentucky Postcard
State of Kentucky Postcard
ThePaperCub
$3.00 USD
Screenprinted State of Michigan Postcard
Screenprinted State of Michigan Postcard
ThePaperCub
$3.00 USD
Screenprinted State of Texas Postcard
Screenprinted State of Texas Postcard
ThePaperCub
$3.00 USD
State of California Postcard, Screenprinted
State of California Postcard, Screenprinted
ThePaperCub
$3.00 USD
State of Maine Postcard
State of Maine Postcard
ThePaperCub
$3.00 USD
Screenprinted State of Minnesota Postcard
Screenprinted State of Minnesota Postcard
ThePaperCub
$3.00 USD
Thank You Card- Abstract
Thank You Card- Abstract
ThePaperCub
$5.00 USD
Funny Congratulations Card- What!!!!
Funny Congratulations Card- What!!!!
ThePaperCub
$5.00 USD
Love Card- Love Struck
Love Card- Love Struck
ThePaperCub
$5.00 USD
State of Wyoming Postcard
State of Wyoming Postcard
ThePaperCub
$3.00 USD
State of Vermont Postcard
State of Vermont Postcard
ThePaperCub
$3.00 USD
State of Tennessee Postcard
State of Tennessee Postcard
ThePaperCub
$3.00 USD
State of Colorado Postcard
State of Colorado Postcard
ThePaperCub
$3.00 USD
Thank You Card-Ivy
Thank You Card-Ivy
ThePaperCub
$5.00 USD
Pet Sympathy- Pet Condolence- Dog Angel Card
Pet Sympathy- Pet Condolence- Dog Angel Card
ThePaperCub
$5.00 USD
Sympathy Card- Even When Skies Are Gray
Sympathy Card- Even When Skies Are Gray
ThePaperCub
$5.00 USD
Funny Mother's Day Card- Butt Thanks
Funny Mother's Day Card- Butt Thanks
ThePaperCub
$5.00 USD
State of Arkansas Postcard
State of Arkansas Postcard
ThePaperCub
$3.00 USD
Screenprinted State of Mississippi Postcard
Screenprinted State of Mississippi Postcard
ThePaperCub
$3.00 USD
Notepad- To Do List
Notepad- To Do List
ThePaperCub
$9.00 USD
New Baby Card- Cool Parents
New Baby Card- Cool Parents
ThePaperCub
$5.00 USD
State of Alabama Postcard
State of Alabama Postcard
ThePaperCub
$3.00 USD
Thank You Card- Gracias
Thank You Card- Gracias
ThePaperCub
$5.00 USD
Birthday Card- Happy Birthday Cake
Birthday Card- Happy Birthday Cake
ThePaperCub
$2.00 USD
Screenprinted State of Louisiana Postcard
Screenprinted State of Louisiana Postcard
ThePaperCub
$3.00 USD
State of Washington Postcard, Screenprinted
State of Washington Postcard, Screenprinted
ThePaperCub
$3.00 USD
Funny Birthday Card- Birthday Forecast
Funny Birthday Card- Birthday Forecast
ThePaperCub
$5.00 USD
Funny New Baby Card- Baby Smell
Funny New Baby Card- Baby Smell
ThePaperCub
$5.00 USD
Birthday Card- Birthday Wishes
Birthday Card- Birthday Wishes
ThePaperCub
$5.00 USD
Thank You Card- Pattern
Thank You Card- Pattern
ThePaperCub
$5.00 USD
Funny Graduation Card- Awesome Grad
Funny Graduation Card- Awesome Grad
ThePaperCub
$5.00 USD

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