Hi! My name is Deidre Kindall. I’m the owner and felt florist behind Sugar Snap Boutique. I live in the small town of Ammon, Idaho, with my husband and three children.
Unlike many other handmade artists I’ve met, I don’t have a background in craft or art. Looking back, I would have never placed myself where I am today: I had a lot of life plans, but none of them ever involved felt or a glue gun! I originally came to Etsy to earn some extra income while I was in school, and because I thought I wasn’t crafty myself, I opened a fabric supply shop. Then, when my customers would send me pictures of their finished projects, I found myself wanting to create something of my own. At first I wasn’t sure what I would do, and often second-guessed myself. But I was determined to at least try, and decided I would start with felt. Many months and several mistakes later, I started to see progress; I opened Sugar Snap in August of 2012 when I was finally ready to share my items.
Inspiration for me almost always begins with color — whether it’s from nature, a poster at my kids’ school, or a friend’s new quilt. If I can envision how the colors will flow together, then I’m ready to take on the shapes of the flowers or plants I want to make. Many times, I start by just sitting at my work table with scissors in hand and a stack of colorful felt. Some of my designs are patterned after real flowers and some are from my imagination; I choose not to limit myself, and that’s what keeps me excited and motivated to create.
I also strive to evolve my style by exploring other mediums and materials. A new favorite this year has been working with wood and magnets. I’ve even allowed my husband to teach me how to use power tools — just another thing I never thought I’d do. The buyers and customers I work with through Etsy also push my designs to change and grow. It’s quite common for a soon-to-be-bride to request a specific type of flower that I have yet to test out; that challenges me to go for it and see what can happen.
I’ve learned along my journey how fun — and even vital — it is to connect with other creative people: They give me a fresh perspective and introduce me to new techniques. I know a lot of my work is better because of the other creative folks I’ve gotten to know. One of the best things about Etsy is discovering new shops and being reminded that we all have something to share through our own unique creativity. But Etsy is more than just a community of really talented people — it represents something I didn’t know I could have. I never would have dreamed that I could work from home and, day by day, build my very own little business that would reach an audience of potential customers worldwide.
Thinking about and planning for the future is an exciting thing for me. I have plans for several new designs that will hopefully pop up in my shop over the next year. But one of my biggest goals, and even a dream, is to start teaching felt-flower crafting classes. Sharing the techniques that I have taught myself is something I’ve already begun to do, and organizing what I have learned and bringing it into a classroom setting is something I would like to try.
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All photographs by Sugar Snap Boutique.
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162 comments
Hsieh from TwReborn said 5 years ago
Congrats!
Ginger Pena from SnowBunnys said 5 years ago
Beautiful and unique!
mine dogan from MINEDOGAN said 5 years ago
love it!
Nana from LesNanaseries said 5 years ago
So colourful and unique! Congratulations on the feature;-)
Vadim Moroz from VadimMorozArt said 5 years ago
Lovely! Congratulations ! All the Best!
Rhonda Stubbs from RhondaCorner said 5 years ago
What a great idea and you say your not crafty. Your ideas are bright and wonderful. Keep up the great work. I wish you the best on your future endeavors.
Sue from SuesAkornShop said 5 years ago
Lovely shop. Congrats on the feature!
Jeannie from heartfeltwhimsy said 5 years ago
I have admired your shop for years. I enjoy seeing all your creative felt flower creations! Congratulations on your success!
DecadesOfVintage from DecadesOfVintage said 5 years ago
How clever are your flowers!!! not to mention how pretty they are.
DecadesOfVintage from DecadesOfVintage said 5 years ago
You creations are so clever and so beautiful. I love you color selections. Great piece!
Julia K Walton from FireHorseVintageHQ said 5 years ago
Stunning creations - wonderful colours, textures and variety in your pieces - lovely!
Bethany from KnockOutPunches said 5 years ago
Fabulous creations!! Amazing work! Congrats on a well deserved feature!
TropicalGarden from TropicalGarden said 5 years ago
Lovely shop and creations! Congratulations on the feature!
Megan from MegansMenagerie said 5 years ago
Beautiful shop! Congratulations!
DeUno from DeUno said 5 years ago
Lovely design!Thanks for sharing your story! Congratulations on the feature!
Lauma from PixiesForest said 5 years ago
Love the story of your creative journey. Really beautiful and rich in colors! Happy Holidays!
Robin from buttonsbyrobin said 5 years ago
Truly beautiful work!
Judy W from JudyHandmadeCreation said 5 years ago
Congrats on the feature!
ArabellaReason from ArabellaReason said 5 years ago
I love your shop and your story! Congratulations!
Teresa Stone from GypsyGardener said 5 years ago
Amazing design and beautiful creations!
Julie Grzesiek from GlassLake said 5 years ago
Beautiful work! Congratulations on your success! :-)
Lisa from StoneRowStudio said 5 years ago
Beautiful work! Thanks for sharing and best wishes for continued success!
Mike and Jess from JessiesOrientalRugs said 5 years ago
Beautiful shop and story, congratulations!
KP from oldspoolquiltery said 5 years ago
Sweet and precise! Congratulations!
Helen Mills from 1820BagCo said 5 years ago
Beautiful, congrats on the feature
Laurie Oharra from laurelsbylaurie said 5 years ago
beautiful shop! congratulations on the feature!!
Richard from LeedsRadio said 5 years ago
Very nice shop. Congratulations on being featured.
Jafeth Moiane from handicraftafrica said 5 years ago
Great work! Congrats!
Bale and Twine from baleandtwine said 5 years ago
If only we all could be so not...crafty:-) Fantastic color and whimsical designs! Congrats and Happy Holidays! Love your work.
Amy Gunderson from amysfunkyfibers said 5 years ago
So pretty and fresh! The best to you and your success!
DivineOrders from DivineOrders said 5 years ago
GLORIOUS! Congrats on the feature. Thank you Deidre for sharing your sweet story, lovely designs and beautiful, colorful creations with us. Peace.
Kay Kay from SewSewEmbroidery said 5 years ago
Beautiful and very creative.
ApronStringVintage from ApronStringVintage said 5 years ago
Bright...cheerful...lovely
Hey Chica from HeyChica said 5 years ago
Love the great pops of colour in your flowers and designs, congrats!
Sarah Milligan from iHeartStitchArt said 5 years ago
Gorgeous work! Loved reading your story. Congrats!
Tina St. John from TinaStJohnJewelry said 5 years ago
I love your work..How creative and beautiful Well deserved feature. Congratulations!
Indigo Canyon Soap Co. from INDIGOCANYONSOAPCO said 5 years ago
Wow, I'm in love with your design. Very, very pretty! Congratulations on your feature!
Alaskalisky from AlaskaGoldRush said 5 years ago
Great story! Congratulations!
Matejka Max from NattyMatty said 5 years ago
Compliments ? ? Happy Holidays ? ?
Diana from LeSeForYou said 5 years ago
Amazing work! ☆CONGRATULATIONS☆
Relly from RelsFindsNapaValley said 5 years ago
Applause, applause, applause! I love your creations... they're beautiful and colorful. Congratulations Deidre of Sugar Snap Boutique!
Katie Anne from MiddleCoast said 5 years ago
Brings tears to my eyes ;D Love it! A combination of two of my loves, felt and plants. Can I remarry my husband so that I can use your bouquets and boutonnieres? <3
Kashuen Collectibles from Kashuen said 5 years ago
Very creative shop. It is great that you passed the process of second-guessed yourself and have such a beautiful shop. Congratulations on the feature!
Dorothy from JewelrybyDorothy said 5 years ago
Lovely! Congrats on the feature!
Nedra Foster from Rainbowtribe said 5 years ago
awesome shop
Susie from ShoesbySusie said 5 years ago
I love your floral letters! Your creativity expresses happiness and beauty! I wish you the very best!!
Laurel Kay LaRocque from LKcreativedesigns said 5 years ago
Fabulous creations! Congratulations and best wishes for the future
accentonvintage from accentonvintage said 5 years ago
Beautiful work!
Oksana Bilous from NeedForStitch said 5 years ago
Congrats! Inspiring story and amazing shop!
Cheridah Spaulding from CheridahSpauldingArt said 5 years ago
Love your work! Love the colors and the gentleness and beauty of the overall effect. Congrats.
Greg and Mary from LightingAlchemy said 5 years ago
Amazing work!
Greg and Mary from LightingAlchemy said 5 years ago
Congratulations!!
Rebecca from dellabellaBoutique said 5 years ago
gorgeous shop! wow!! just lovely!
Kim Cole from BeachDaisyJewelry said 5 years ago
Beautiful and bright flower designs! Great shop, congrats and continued success.
Jacqueline from JacquelineTribble said 5 years ago
Beautiful items, congratulations on the feature!
Priscilla from Gardenmis said 5 years ago
Loved reading your story and your shop is absolutely gorgeous! Congrats on the feature! :)
Diana from joliefemme said 5 years ago
A wonderful inspiration to create!
sewmygoodnessllc from SewMyGoodnessLLC said 5 years ago
Love the bold colors and designs....Congrats!
Donka Tsaneva from PersaBags said 5 years ago
You are very talented and your shop is gorgeous! Congrats!
silkyskyjewelry from silkyskyjewelry said 5 years ago
Wow! Beautiful colours!!!! Soooooo pretty! I love the scarf on you too. now i miss spring season...
Christina from TheWildPlum said 5 years ago
Super cute! Congratulations, Deidre!
Marilú from MVDesignInk said 5 years ago
Beautiful and colorful shop! Congratulations on the feature!
Liz and Phil Van D from lizystuff said 5 years ago
An absolutely beautiful designs and your shop is lovely! Congratulations on the feature!
Megan C from AlaskaBagCompany said 5 years ago
wow stunning shop! congrats!!
LivingVintage from LivingVintage said 5 years ago
Awesome and beautiful. Congrats!
Monika Moroz from NickoArts said 5 years ago
Congratulations on the feature of your beautiful shop and much success :) Happy Holidays :)
Poster Locker from PosterLocker said 5 years ago
Many unique designs and I love them all!
Sharon Henry from PlumroseLane said 5 years ago
What a gorgeous shop to you've highlighted ~ thanks so much for sharing them!!
Tempy from UrbanGreyWhale said 5 years ago
You clever lady!!! ;-)
MYJ from MYJsGallery said 5 years ago
Beautiful lovely shop :D
Jeanne S from EclecticSageVintage said 5 years ago
You have such a lovely shop, it was great to hear the background of it, see behind the scenes photos, and learn how you grew as an artist.
Gigi from AbslewtlyVintage said 5 years ago
Uniquely beautiful! Congratulations!
Natalia from Nikifashion said 5 years ago
Such a lovely shop :O)
Andreea from DiyCraftyScraps said 5 years ago
Simply amazing! Wow!:)
Tim Condron from InOro said 5 years ago
Such beautiful and colorful designs. Great to see this all come about and hear how much it's changed your life! Best of luck in the new year.
FrenchPaperMoon Gelman from FrenchPaperMoon said 5 years ago
Wonderful items and story--wishing you continued success!!
BonTons from BonTons said 5 years ago
Beautiful shop! Congratulations on the Feature!
Two Guys From Brooklyn from AhsenGifts said 5 years ago
Lovely! Congratulations ! All the Best!. Ahsen
StillVintage from StillVintage said 5 years ago
Great creations
allwood1 from AllWoodToo said 5 years ago
I love flowers...Your product is just so colorful and fun...Congrats!
Gladys Cruz from MyMixedMediaCrafts said 5 years ago
Congratulations on the feature. Beautiful shop. I wish you the best!!
Nancy from HerMajestysPug said 5 years ago
Bravo Deidre!! J'adore your tres unique and chic floral designs!!! Congrats on being featured!!! And, here's to beaucoup more success!! Pugs & kisses
Kippy from KippyRose said 5 years ago
Oh how I love your use of color! Congratulations on the feature! :)
Helen said 5 years ago
Thank you for sharing your story. Your designs are a feast for eyes.
Serena Lee from 2ndHandMade said 5 years ago
Congratulations on your success! I love how you took a leap of faith and decided to become a maker and artist.
Lowe Jewelry from lowelowejewelry said 5 years ago
Wonderful shop!
Alba Castellano from QuePinQuePanMagnets said 5 years ago
Wow this is amazing!!!!!!
Carol Wagner from VintageBettyLuke said 5 years ago
I love your shop! Great things!
Marina Trusova from MagihouseArt said 5 years ago
Wonderful work!
Monica from Monicaj said 5 years ago
Beautiful work! Congratulations on the feature!
Zoui from XZOUIX said 5 years ago
wonderful creations :)
benna and hanna from bennaandhanna said 5 years ago
Designs and colors made it unique and original. Congrats and More blessings!
Mary Jo and Rachael from SouvenirAndSalvage said 5 years ago
Such beautiful colors and creations, love your items! Best of luck on all your future endeavors and congrats on the feature!
ArcanaAntiquities from ArcanaAntiquities said 5 years ago
beautiful work, congrats!
Ketki Fadnis from KetkiFadnis said 5 years ago
Wonderful shop ! Congrats on the feature !
Nicole from KarmaCodeOne said 5 years ago
Vibrant and Cheerful ~ Cheers to much continued success.
Terri Smith from DimplesDragonflies said 5 years ago
Wow! I Love Your Products! Great Story (especially the part where your husband taught you to use his power tools...mine, too, hah). Congratulations on the Feature! Well Deserved! ♥
Ionela Pascan from thesecretcolors said 5 years ago
Beautiful designs!!
Linda and Osman from SilverStream925 said 5 years ago
So Happy & Colourful ! Lovely to look upon. Best Wishes & Success ! Happy 2016 to You & All !
Vintage Gypsy Studios from BohemianGypsyCaravan said 5 years ago
LOVE!
Sherri from ButterflyFeetDigital said 5 years ago
Lovely shop and story, congrats on the feature!
Sujata from TreasuredMemoryLane said 5 years ago
Colorful and beautiful creations! Congrats on the feature!
dot1234 from DonebyDot said 5 years ago
I love you work, very creative and colorful,,, keep up the good work and congrat on being featured.....
Payu Moon from iloveinamist said 5 years ago
Creative & lively shop!
Pathumwadee Pathumwan from Hippiegardenshop said 5 years ago
Beautiful story : )
Slim from magicflyingcarpet said 5 years ago
So beautiful !!!! Congratulations!!!!
ClassicMemories from ClassicMemories said 5 years ago
Very pretty. Congrats on the feature.
Susan Phillips from SecureAcresFarm said 5 years ago
Very inspiring- TY!
JOANNA from BUSTANI said 5 years ago
Congrats on the feature!
Sissi Hand from SissiHand said 5 years ago
Congratulation for your work !! Your products are beautiful
chelsea from perfectCRAYONS said 5 years ago
I love It!!!! I am going to have to go shopping:)
Nancy from PiacereMioPaperie said 5 years ago
I enjoyed reading your story. It was inspirational. What I loved most about it was your humble nature...and I can see how that attribute also contributed to your success. Congratulations.
Tina Clarke from KitschandCollectable said 5 years ago
How beautiful! Your journey is indeed inspiring. We never really know how our life will be mapped out, but I am glad that all of ours includes Etsy! Thank you for sharing. I adore your creations, too.
Ginger Cardot from KnittingOnTheHill said 5 years ago
Congratulations!! Your shop is stunning!!
Suzanne Urban from SmirkingGoddess said 5 years ago
Sophisticated, beautiful and whimsical. One doesn't have to live within the range of NYC or other big city to create fresh and unique products for ETSY. Bravo! Great work!
Jaymi Hampton from Eastburnoriginals said 5 years ago
Congrats and you have taken felt to a new level. I always admire someone who can take something and make it into something people can admire.
Tina Pocock from ElizabethanRuby said 5 years ago
Thanks for the inspiration. You've a wonderful shop and such cool ideas, your idea of not being crafty or an artist isn't mine!! You are an artist and crafty!!
Julijana from JorArtJewelry said 5 years ago
Beautifull shop! I wish you all the best in New 2016! Julijana
Michael Weiss from winecountrycraftsman said 5 years ago
Congratulations! Beautiful work and art!
Vili Petrova from VikitoGifts said 5 years ago
Beautiful shop! Congratulations!
Jewel Samsey from JujusNature said 5 years ago
Awesome feature, congrats! Your stuff is so beautiful!
Dondi Prestwood from donDiLights said 5 years ago
Love the story, you go girl!!!!!
Janet from FeltOnTheFly said 5 years ago
Congratulations on the feature. Such a bright and cheerful shop! Best wishes for continued success.
Dancing Hare Pottery from DancingHarePottery said 5 years ago
Beautiful! something to make your soul sing-such colour! X
Debbie Dugan from PatchworkFriends said 5 years ago
You do beautiful work!
Anna from MyUnforgettableJrny said 5 years ago
Fun and colorful! Beautiful work :)
lnsp1 from OpulentLadies said 5 years ago
How wonderfully creative!
Aileen Leadbetter said 5 years ago
Your work is absolutely beautiful! If you decide to do some online classes or tutorials, make sure to post it, I'm sure I'm not the only one who would love to try such a beautiful craft! I happen to have a fine arts degree, but I've never thought that it made me any more creative than anyone else - I've met many people who are much, much, more creative and talented than I could ever hope to be, that never did any art in school at all. I'm always telling people to try new things- you never know what hidden talents you may have! And you have buckets of talent!! It's inspiring to read your story! Wishing you the best of luck in 2016!
kpaquet1 from WoodseaHomeStudio said 5 years ago
Very impressive! I love your work!
April Armistead from AprilNicoleArt said 5 years ago
Such beautiful work! Congrats on the feature ♥
Patricia Barsalona from GabriellasTreasures said 5 years ago
Lovely work!!!
Laura Hernandez from minigoyas said 5 years ago
Congratulations on the feature! You're so talented!
Carol Collns from BeautyPower said 5 years ago
So colorful and creative!!! love your work
Carol Burton from EmbellishedCharms said 5 years ago
It's wonderful to see a person grow in creativity, and try things they've never tired before. The talent inside you just had to get out! It can only grow from here. Thanks for sharing your work. Congrats on the feature!
wanida kunchiang from wanidacotton said 5 years ago
Beautiful shop.
Anna & Victor said 5 years ago
Really great shop!
Francesca Di Marco from FrancyShopping said 5 years ago
WOW you are so inspired and creative! Congrats on feature!!! You have a beautiful business sensitivity.
Maxine Adjei from sparkles4life said 5 years ago
Your creations are eye-catching. Well done and best of luck in your other ventures.
Rachel Ward from WoodlandBlossoms said 5 years ago
Congratulations on the feature! Your shop is absolutely stunning :) I've book marked a couple of item as I'm hoping to do up my studio this year and I'd love a W & B letters to go up on my wall! they look fab and they'd suit me down to the ground! Happy Sales Deidre, and i hope you continue to have loads of success! x
Janine from IndependentReign said 5 years ago
Love it; such a great shop! Congratulations on the feature! :)
Michele Harris from ancientofdaze said 5 years ago
Your are very creative. What a wonderful shop!
Dawn Willoughby from CoasterClub said 5 years ago
Thanks for sharing your story and beautiful flowers - they are both inspirational.
Tajuana Cherry from DigitalDoodlers said 5 years ago
Nice work I love it! My Digital Doodlers Shop is up and coming. I really like your work!
Arianna Featherstone from HerbNLiving said 5 years ago
Everything you have made is gorgeous! Such creative and colorful ways to utilize felt. Keep it up!
Aleksandra Mykhailova from Alexashop said 5 years ago
wow!!! i love this!
Niki from CaramelAppleBooks said 5 years ago
Beautiful! I love the creativity.
Margaret from PrettyPieceofJewelry said 5 years ago
I am really inspired by your creativity. Thank you for sharing!
Carol from MasCollected said 5 years ago
Congratulations on the feature. I love the way you use shape and color. Best wishes in your future endeavors.
Hajira Gibb from HajiraKG said 5 years ago
Very Inspiring. Beautiful shop and story, congratulations
ThriftyLife from ThriftyUpenyu said 5 years ago
What beautiful work. Congrats
R.M Garrett from ArtisticAcrylics said 5 years ago
You are truly an artist, and your hard work shows. Your flowers are beautiful and I wish you much success!!
Cristy Ramos from ArtisanBathandBody said 5 years ago
OMG! This is soooo pretty! I'll have you in mind for my home decor :D Congratulations!!
Tanvi Motwani from OrchidArtCraft said 5 years ago
Love the work! I would love to get everyone's input on a survey based on sharing awesome work like these :) https://www.surveymonkey.com/r/YDZLVXX
Kellie from FineLeathers said 5 years ago
I LOVE your work and if I lived close by, I would take your class for sure! I wonder if you would like my Eco Friendly Fish Leather that I sell to make really unique textures for your flowers. Check it out if you'd like. Fine Leathers here on Etsy. Either way, great job, you inspired me today!
iram zaidi from iramzz said 5 years ago
Awesome....superb ??
Pamela from Frecklesoriginals said 5 years ago
Well for a self confessed none crafter you're doing pretty well, congratulations. Lovely colours and beautiful products.
Nina from Designed4Doing said 5 years ago
Just beautiful and vibrant. Well done!
Elena Sviridonova from MilenaAleksandra said 5 years ago
Good job, great idea!
Sharon clyatt said 5 years ago
Congrats and very Nice Arrangements you have here <3
Vladislava Zolotar from BoxOfMystery said 5 years ago
So nice works!! Beautiful shop!
Katrin from KatrinKnitting said 4 years ago
Great shop! Congratulations on the feature! :)
Alan lv from DIYgardener said 4 years ago
so beautiful !