Shop Etsy

Featured Shop: Smile Mercantile

Oct 17, 2013

by Valerie Lloyd

Etsy.com handmade and vintage goods

My name is Valerie Lloyd, and I’m the proprietress of Smile Mercantile. I live in Seattle, Washington, with my husband, Khris, and our cat, Bentley. I sell a blend of vintage items, commercially-made craft supplies, and seasonal decorations that I make by hand.

etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-001

I’ve always been an artist and maker, and when I was young my grandmother taught me how to spot a vintage gem in a messy thrift store. When I was laid off from my job in 2010, I knew it was time for a drastic change. My background in photography and merchandising fell right into place with Etsy, and I built my dream business. I imagined my shop as an old-time general store where I could sell all of my favorite things. This is my happy place, so I gave it a very happy name.

etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-studio
etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-buttons

I spend my time crafting, hunting for really unique and special materials, and digging around at estate sales for vintage treasures. Offering such variety means that each day is different and exciting.

etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-003
etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-004

I’m always excited to share my latest find or inspiration. My shop is constantly changing based on what I’ve gotten my paws into lately. Sometimes it’s a batch of antique buttons or a simple paper mâché shape that I could imagine being turned into something wonderful, and sometimes it’s a piece that I’ve made by hand, with love. I try not to limit myself too much when selecting items to sell because my customers are creative, and I know they get me. They pick something up that makes them smile, and it arrives on their doorstep prettily wrapped up in old-fashioned brown paper and tissue. If I can make someone’s day, well, that’s the best thing I could ask for.

etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-005
etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-eggs

I’m always looking for opportunities to find unique items that inspire nostalgia. This summer, I went to the most amazing estate sale: it was a three-day liquidation of a true mom-and-pop antique store that specialized in vintage Christmas items. I went to each day of the sale because they just kept pulling out boxes and boxes of incredible vintage – antique ornaments, mercury glass beads, mid-century plastic decoration – it was unreal! Many of the boxes had been sealed up in storage for decades, and it was an exhilarating process to search through and pick out which items I thought my customers would most love to have.

etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-2
etsy-featured-shop-smile-merchantile-home-decor-vintage-supplies-pack

Running my creative business has been transformative. When you’re self-employed, you discover that you possess a whole range of skills and abilities. I think in my previous life I was only seeing a sampling of my potential and creativity. It has been so thrilling to see my work featured in magazines, web articles and blogs. Having people appreciate my work makes me feel that what I do has value, and that gives me such a sense of fulfillment and satisfaction at the end of each day. It’s an extraordinary feeling!

All photographs by Smile Mercantile.

Featured Shop Archive

Old Fashioned Pipe Cleaners - Thin Off White Chenille Stems, Bundle of 50
Old Fashioned Pipe Cleaners - Thin Off White Chenille Stems, Bundle of 50
smilemercantile
$4.75 USD
Spun Cotton Balls, Select by Size, 6mm - 50mm Vintage-Style Craft Shapes
Spun Cotton Balls, Select by Size, 6mm - 50mm Vintage-Style Craft Shapes
smilemercantile
$3.25 USD
Natural Sisal Fiber Easter Basket Filler, Fine Craft Fluff, 4 Oz. Bag
Natural Sisal Fiber Easter Basket Filler, Fine Craft Fluff, 4 Oz. Bag
smilemercantile
$7.85 USD
Paper Angel Wings - Embossed White Die Cut Dresden Paper Wings, 4 Pcs.
Paper Angel Wings - Embossed White Die Cut Dresden Paper Wings, 4 Pcs.
smilemercantile
$6.50 USD
Retro Sequins and Spangles - Multi Color Novelty Mix, 1/2 Cup
Retro Sequins and Spangles - Multi Color Novelty Mix, 1/2 Cup
smilemercantile
$6.50 USD
Miniature Brooms - 4 Small 3-Inch Natural Wooden Brooms for Dolls, Witches, or Snowmen
Miniature Brooms - 4 Small 3-Inch Natural Wooden Brooms for Dolls, Witches, or Snowmen
smilemercantile
$4.50 USD
Gold Tinsel Cord - Fine Metallic Gift Wrap String, 144 Yd. Spool
Gold Tinsel Cord - Fine Metallic Gift Wrap String, 144 Yd. Spool
smilemercantile
$12.50 USD
Puffy Mushroom Caps - 43mm Spun Cotton Shapes, 6 Pcs.
Puffy Mushroom Caps - 43mm Spun Cotton Shapes, 6 Pcs.
smilemercantile
$5.85 USD
Blue Striped Linen Ribbon - 1" Rustic Frayed Edge Fabric Ribbon Roll, 5 Yds
Blue Striped Linen Ribbon - 1" Rustic Frayed Edge Fabric Ribbon Roll, 5 Yds
smilemercantile
$4.50 USD
Black Striped Linen Ribbon - 1" Rustic Frayed Edge Fabric Ribbon Roll, 5 Yds
Black Striped Linen Ribbon - 1" Rustic Frayed Edge Fabric Ribbon Roll, 5 Yds
smilemercantile
$4.50 USD
Striped Linen Ribbon - 1" Rustic Frayed Edge Fabric Ribbon Roll, 5 Yds
Striped Linen Ribbon - 1" Rustic Frayed Edge Fabric Ribbon Roll, 5 Yds
smilemercantile
$4.50 USD
Miniature Plastic Top Hats - Doll Hats / Snowman Hats, 8 Pcs., 17x29mm
Miniature Plastic Top Hats - Doll Hats / Snowman Hats, 8 Pcs., 17x29mm
smilemercantile
$4.50 USD
Skinny Pine Rope - 25 Feet, Wired Spiral Twist Christmas Trim Greenery Garland
Skinny Pine Rope - 25 Feet, Wired Spiral Twist Christmas Trim Greenery Garland
smilemercantile
$4.50 USD
Spun Cotton Carrots - 60mm Vintage-Style Carrot Craft Shapes, 5 Pcs.
Spun Cotton Carrots - 60mm Vintage-Style Carrot Craft Shapes, 5 Pcs.
smilemercantile
$5.85 USD
Spun Cotton Pegs - 1 3/4 Inch Miniature Cylinder / Stick Craft Shapes, 8 Pcs.
Spun Cotton Pegs - 1 3/4 Inch Miniature Cylinder / Stick Craft Shapes, 8 Pcs.
smilemercantile
$4.50 USD
Spun Cotton Pears - 48mm Vintage-Style Fruit Shapes, 8 Pcs.
Spun Cotton Pears - 48mm Vintage-Style Fruit Shapes, 8 Pcs.
smilemercantile
$4.85 USD
Spun Cotton 26mm Hemisphere Half Balls, Mushroom Cap Craft Shapes, 12 Pcs.
Spun Cotton 26mm Hemisphere Half Balls, Mushroom Cap Craft Shapes, 12 Pcs.
smilemercantile
$5.50 USD
Mini Holly Picks - Vintage Style Lacquered Holly Leaves and Berries, Set of 12 Floral Stems
Mini Holly Picks - Vintage Style Lacquered Holly Leaves and Berries, Set of 12 Floral Stems
smilemercantile
$4.50 USD
Snow Crystals Glitter Flakes - 2 Ounces Retro Snowflakes
Snow Crystals Glitter Flakes - 2 Ounces Retro Snowflakes
smilemercantile
$7.50 USD
Spun Cotton Heads: SMILEY FACE - Vintage-Style Cotton Doll Heads with Happy Faces
Spun Cotton Heads: SMILEY FACE - Vintage-Style Cotton Doll Heads with Happy Faces
smilemercantile
$5.50 USD
Miniature Plastic Top Hats - Doll Hats / Snowman Hats, 8 Pcs., 14x25mm
Miniature Plastic Top Hats - Doll Hats / Snowman Hats, 8 Pcs., 14x25mm
smilemercantile
$4.25 USD
Spun Cotton Mushrooms - 18mm, Red Fairy Tale Toadstools, One Dozen
Spun Cotton Mushrooms - 18mm, Red Fairy Tale Toadstools, One Dozen
smilemercantile
$5.85 USD
Miniature Halloween Mushrooms - One Dozen 12mm Orange and Black Spun Cotton Toadstools
Miniature Halloween Mushrooms - One Dozen 12mm Orange and Black Spun Cotton Toadstools
smilemercantile
$4.50 USD
Medium Button Mushrooms - 35 x 28mm Spun Cotton Craft Shapes, 12 Pcs.
Medium Button Mushrooms - 35 x 28mm Spun Cotton Craft Shapes, 12 Pcs.
smilemercantile
$5.50 USD
Pom Pom Garland - White Wired Craft Trim, 25 Yard Spool
Pom Pom Garland - White Wired Craft Trim, 25 Yard Spool
smilemercantile
$13.50 USD
Miniature Plastic Deer - 6 Tiny Woodland Deer, Craft Figurines
Miniature Plastic Deer - 6 Tiny Woodland Deer, Craft Figurines
smilemercantile
$6.50 USD
Spun Cotton Carrots - 50mm Vintage-Style Carrot Craft Shapes, 5 Pcs.
Spun Cotton Carrots - 50mm Vintage-Style Carrot Craft Shapes, 5 Pcs.
smilemercantile
$4.85 USD
Spun Cotton Icicles - Vintage-Style Icicle Ornament Shapes, 5 Pcs.
Spun Cotton Icicles - Vintage-Style Icicle Ornament Shapes, 5 Pcs.
smilemercantile
$8.50 USD
Spun Cotton Carrots - 55mm Vintage-Style Carrot Craft Shapes, 5 Pcs.
Spun Cotton Carrots - 55mm Vintage-Style Carrot Craft Shapes, 5 Pcs.
smilemercantile
$5.35 USD
Jute Twine - 100 Yard Spool of Twine, 2-Ply Rustic Craft String, Moss Green
Jute Twine - 100 Yard Spool of Twine, 2-Ply Rustic Craft String, Moss Green
smilemercantile
$9.50 USD
BULK Spun Cotton Balls, 35mm - Vintage-Style Craft Shapes, 50 Pcs.
BULK Spun Cotton Balls, 35mm - Vintage-Style Craft Shapes, 50 Pcs.
smilemercantile
$20.00 USD
Wired White Yarn Trim - Fluffy Yarn Fur Craft Cord, 2 Yd. Spool
Wired White Yarn Trim - Fluffy Yarn Fur Craft Cord, 2 Yd. Spool
smilemercantile
$6.50 USD
Holly Berry Stems - 144 Berries on 72 Wires
Holly Berry Stems - 144 Berries on 72 Wires
smilemercantile
$4.50 USD
Cotton Flag Ribbon - Rustic Stars and Stripes Printed Muslin Fabric, 1.5 Inch Width, 10 Yard Spool
Cotton Flag Ribbon - Rustic Stars and Stripes Printed Muslin Fabric, 1.5 Inch Width, 10 Yard Spool
smilemercantile
$9.50 USD
Miniature Plastic Babies - Tiny Pink Baby Craft Figurines, 12 or 50 Piece Sets
Miniature Plastic Babies - Tiny Pink Baby Craft Figurines, 12 or 50 Piece Sets
smilemercantile
$5.50 USD
3-Inch Chipboard Craft Circles - Die Cut Serrated Edge Cardboard Rounds, 8 Pcs.
3-Inch Chipboard Craft Circles - Die Cut Serrated Edge Cardboard Rounds, 8 Pcs.
smilemercantile
$6.50 USD
Pom Pom Garland - Aqua Blue Wired Craft Trim, 25 Yard Spool
Pom Pom Garland - Aqua Blue Wired Craft Trim, 25 Yard Spool
smilemercantile
$13.50 USD
Christmas Elf Craft Kit - DIY Retro Red and Green Spun Cotton and Pine Cone Elves
Christmas Elf Craft Kit - DIY Retro Red and Green Spun Cotton and Pine Cone Elves
smilemercantile
$34.00 USD
Spun Cotton Flat Pears - 34mm Vintage-Style Fruit Shapes, 8 Pcs.
Spun Cotton Flat Pears - 34mm Vintage-Style Fruit Shapes, 8 Pcs.
smilemercantile
$4.50 USD
Spun Cotton Lemon / Turnip Ornament - Spun Cotton Fruit Craft Shapes, 8 Pcs.
Spun Cotton Lemon / Turnip Ornament - Spun Cotton Fruit Craft Shapes, 8 Pcs.
smilemercantile
$4.85 USD
Short Spun Cotton Pegs - 15mm Miniature Cylinder / Drum Craft Shapes, 12 Pcs.
Short Spun Cotton Pegs - 15mm Miniature Cylinder / Drum Craft Shapes, 12 Pcs.
smilemercantile
$4.00 USD
Spun Cotton Flower Pots - 18mm Miniature Pot / Hat Craft Shapes, 12 Pcs.
Spun Cotton Flower Pots - 18mm Miniature Pot / Hat Craft Shapes, 12 Pcs.
smilemercantile
$5.00 USD
Spun Cotton Egg Sampler Pack - 24-Piece Set, Assorted Spun Cotton Eggs
Spun Cotton Egg Sampler Pack - 24-Piece Set, Assorted Spun Cotton Eggs
smilemercantile
$13.50 USD
BULK Spun Cotton Balls, 20mm - Vintage-Style Craft Shapes, 100 Pcs.
BULK Spun Cotton Balls, 20mm - Vintage-Style Craft Shapes, 100 Pcs.
smilemercantile
$18.00 USD
Pom Pom Garland - Natural Cream Wired Craft Trim, 25 Yard Spool
Pom Pom Garland - Natural Cream Wired Craft Trim, 25 Yard Spool
smilemercantile
$13.50 USD
Jute Twine - 100 Yard Spool of Twine, 2-Ply Rustic Craft String, Light Pink
Jute Twine - 100 Yard Spool of Twine, 2-Ply Rustic Craft String, Light Pink
smilemercantile
$9.50 USD
Miniature Ballerina Figures - 10 Tiny Blue Ballet Dancer Craft Figurines
Miniature Ballerina Figures - 10 Tiny Blue Ballet Dancer Craft Figurines
smilemercantile
$5.50 USD
BULK Spun Cotton Balls, 6mm - Tiny Round Craft Shapes, 100 Pcs.
BULK Spun Cotton Balls, 6mm - Tiny Round Craft Shapes, 100 Pcs.
smilemercantile
$9.50 USD
Tiny Mushrooms - 12 Miniature Plastic Fairy Garden Toadstools
Tiny Mushrooms - 12 Miniature Plastic Fairy Garden Toadstools
smilemercantile
$5.50 USD
Acorns with Caps - 50 Dried Natural Acorns
Acorns with Caps - 50 Dried Natural Acorns
smilemercantile
$15.00 USD
Spun Cotton Peach Picks - Mini Craft Fruit on Stems, 10 pcs.
Spun Cotton Peach Picks - Mini Craft Fruit on Stems, 10 pcs.
smilemercantile
$6.50 USD
Spun Cotton Strawberries - Spun Cotton Fruit Craft Shapes, 8 Pcs.
Spun Cotton Strawberries - Spun Cotton Fruit Craft Shapes, 8 Pcs.
smilemercantile
$4.85 USD
BULK Spun Cotton Balls, 10mm - Vintage-Style Craft Shapes, 100 Pcs.
BULK Spun Cotton Balls, 10mm - Vintage-Style Craft Shapes, 100 Pcs.
smilemercantile
$12.00 USD
BULK Spun Cotton Balls, 8mm - Tiny Round Craft Shapes, 100 Pcs.
BULK Spun Cotton Balls, 8mm - Tiny Round Craft Shapes, 100 Pcs.
smilemercantile
$10.00 USD
Miniature Plastic Deer - 6 Tiny German Deer, Craft Figurines
Miniature Plastic Deer - 6 Tiny German Deer, Craft Figurines
smilemercantile
$7.50 USD
German Glass Glitter, Pure Black - 2 Ounce Jar
German Glass Glitter, Pure Black - 2 Ounce Jar
smilemercantile
$8.50 USD
Rainbow Mushroom Ornaments - Set of 6 Glittered Spun Cotton Picks
Rainbow Mushroom Ornaments - Set of 6 Glittered Spun Cotton Picks
smilemercantile
$15.50 USD
Mini Peg Dolls  - Vintage-Style Spun Cotton Round Peg Doll Blanks, 5 Pcs.
Mini Peg Dolls - Vintage-Style Spun Cotton Round Peg Doll Blanks, 5 Pcs.
smilemercantile
$4.50 USD
Slender Spun Cotton Angel / Mini Peg Doll - Vintage-Style Craft Shapes, 5 Pcs.
Slender Spun Cotton Angel / Mini Peg Doll - Vintage-Style Craft Shapes, 5 Pcs.
smilemercantile
$4.50 USD
Halloween Mushrooms - One Dozen 18mm Orange and Black Spun Cotton Toadstools
Halloween Mushrooms - One Dozen 18mm Orange and Black Spun Cotton Toadstools
smilemercantile
$5.85 USD

261 comments

Sign in to add your own