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Featured Shop: redcruiser

Jan 14, 2013

by redcruiser

Etsy.com handmade and vintage goods

Hi, I’m Heidi. My shop is called redcruiser, and it features a collection of illustrated, hand-lettered paper goods. My work celebrates seasonal gardening, markets, eating and drinking. I live in Minneapolis with my husband, two daughters, and golden retriever Lulu (who is by my side at all times).

I left my full-time design job over four years ago to have more flexibility for my family and my hobbies – cooking, gardening, drawing, and painting. Redcruiser is a combination of all those things. I use watercolor, acrylic, pen and ink, and different textures to create my illustrations, and work in my basement at weird hours of the day. If I can drag myself out of bed, 6 a.m. (with a cup of coffee) is my favorite hour.

One of my favorite projects is the seasonal harvest calendars and prints I started making three years ago. I initially made them as gifts for my family because seasonal and local eating is something that is important to me (and delicious!). This year, I also created a beer and food pairing calendar. It has been great hearing from so many different people that it was going to be the perfect gift for their husband, brother, dad, or friend. I love knowing that my products are functional, meaningful, a bit educational, and cross-generational.

I really try to be conscientious of what I am creating – there is so much “stuff” out there and I don’t necessarily want to add to it. However, art, illustration, and great design can add so much to the energy of life. I make sure to print with 100% PCW paper, and use the most of each sheet. Whenever possible, I source organic materials and use a minimal amount of packaging for shipping.

Etsy has been a great space for me to explore my own meaningful products. It has also been a fantastic place to get in touch with people who are interested in the work I’m doing, and to connect and feel part of such a creative community.

At the end of the day, my creative business has enhanced my life. It is really wonderful to look at my Etsy shop and realize I created everything in it, and I feel good about it all! I have always loved making things for as long as I can remember, and making things that are close and true to me feels like an honest way to share my art and illustration.

Maker photographs by Mike Schweigert, item photographs by redcruiser.

Featured Shop Archive

Be Wild + Free 8 x 10 Print
Be Wild + Free 8 x 10 Print
redcruiser
$20.00 USD
Newer Every Day A6 Greeting Card
Newer Every Day A6 Greeting Card
redcruiser
$4.00 USD
Garden Salad Tea Towel
Garden Salad Tea Towel
redcruiser
$15.00 USD
Live Fully Flour Sack Kitchen Towel
Live Fully Flour Sack Kitchen Towel
redcruiser
$14.00 USD
Peace, Love + Happiness A6 Single Card
Peace, Love + Happiness A6 Single Card
redcruiser
$4.00 USD
Feel Better Soon A6 Greeting Card
Feel Better Soon A6 Greeting Card
redcruiser
$4.00 USD
SALE! Agave Margarita A6 Card
SALE! Agave Margarita A6 Card
redcruiser
$2.00 USD
Christmas Sprigs Single A6 Card
Christmas Sprigs Single A6 Card
redcruiser
$4.00 USD
Painted Menorah Single A6 Card
Painted Menorah Single A6 Card
redcruiser
$4.00 USD
By Golly Be Jolly A6 Greeting Card
By Golly Be Jolly A6 Greeting Card
redcruiser
$4.00 USD
Let It Snow A6 Greeting Card
Let It Snow A6 Greeting Card
redcruiser
$4.00 USD
Set of 10 Vegetable Wreath Gift Tags
Set of 10 Vegetable Wreath Gift Tags
redcruiser
$8.00 USD
Merry Little Holiday A6 Single Card
Merry Little Holiday A6 Single Card
redcruiser
$4.00 USD
Coffee Profile A6 Single Card
Coffee Profile A6 Single Card
redcruiser
$4.00 USD
Dinner Party Boxed Set A6 Cards
Dinner Party Boxed Set A6 Cards
redcruiser
$28.00 USD
Set of 10 Strawberries Gift Tags
Set of 10 Strawberries Gift Tags
redcruiser
$8.00 USD
Fruits and Vegetables Prints - Set of 2 (8 x 10)
Fruits and Vegetables Prints - Set of 2 (8 x 10)
redcruiser
$36.00 USD
SALE! Set of 10 Winter Love Gift Tags
SALE! Set of 10 Winter Love Gift Tags
redcruiser
$5.00 USD
Sale! Wine Notes Coasters - set of 12
Sale! Wine Notes Coasters - set of 12
redcruiser
$5.00 USD
Beer and Cake A6 Single Card
Beer and Cake A6 Single Card
redcruiser
$4.00 USD
Thank you Greeting Card
Thank you Greeting Card
redcruiser
$4.00 USD
SALE! Beer Notes Coasters - set of 12
SALE! Beer Notes Coasters - set of 12
redcruiser
$5.00 USD
Wine, Vino, Vin Puzzle Twist Puzzle
Wine, Vino, Vin Puzzle Twist Puzzle
redcruiser
$20.00 USD
Garden Circle 8 x 10 Print
Garden Circle 8 x 10 Print
redcruiser
$20.00 USD
Succulents Weekly Planner Notepad
Succulents Weekly Planner Notepad
redcruiser
$12.00 USD
SALE! Let's Find Sunshine A6 Greeting Card
SALE! Let's Find Sunshine A6 Greeting Card
redcruiser
$2.00 USD
Yoga 8x10 Print
Yoga 8x10 Print
redcruiser
$20.00 USD
BE A6 Single Card
BE A6 Single Card
redcruiser
$4.00 USD
SALE! Love Love A6 Greeting Card
SALE! Love Love A6 Greeting Card
redcruiser
$2.00 USD
Sun Salutations 8 x 10 Print
Sun Salutations 8 x 10 Print
redcruiser
$20.00 USD
Chocolate Chip Cookies Thinking of You Greeting Card
Chocolate Chip Cookies Thinking of You Greeting Card
redcruiser
$4.00 USD
Group Yoga A6 Single Card
Group Yoga A6 Single Card
redcruiser
$4.00 USD
SALE! Boxed Set of 8 Wine Profile Cards
SALE! Boxed Set of 8 Wine Profile Cards
redcruiser
$18.00 USD
Succulents Single A6 Card
Succulents Single A6 Card
redcruiser
$4.00 USD
Unicorn Ice-cream Card
Unicorn Ice-cream Card
redcruiser
$4.00 USD
Artisan Cheese Single Greeting Card
Artisan Cheese Single Greeting Card
redcruiser
$4.00 USD
Be Wild + Free A6 Greeting Card
Be Wild + Free A6 Greeting Card
redcruiser
$4.00 USD
Root + Rise A6 Single Card
Root + Rise A6 Single Card
redcruiser
$4.00 USD
Wild, Free Soul 8 x 10 Print
Wild, Free Soul 8 x 10 Print
redcruiser
$20.00 USD
SALE! Lunch Date A6 Greeting Card
SALE! Lunch Date A6 Greeting Card
redcruiser
$2.00 USD
Let's Do Brunch A6 Single Greeting Cards
Let's Do Brunch A6 Single Greeting Cards
redcruiser
$4.00 USD
Ramen A6 Greeting Card
Ramen A6 Greeting Card
redcruiser
$4.00 USD
SALE!! Garden Gear Print - 8 x 10
SALE!! Garden Gear Print - 8 x 10
redcruiser
$10.00 USD
Set of Two Summer Blooms 8 x 10 Prints
Set of Two Summer Blooms 8 x 10 Prints
redcruiser
$36.00 USD

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