Oh, hello! My name is Rachel Basinger, and I’m the one-woman band behind the shop and blog OH NO Rachio! I illustrate a wide range of ceramics, stationery and other small gifts from my humble little studio in Southampton, England, with a whole lot of love and passion.
Ever since I was little, I’ve loved to draw, paint or make – if it’s a creative pursuit, you name it, I’ll be into it. I find inspiration all over, though usually my designs feature leafy wreaths or floral motifs inspired by visits to the beautiful New Forest, which is just outside my doorstep. I’m also a massive fan of typography; I spend hours designing my own hand-lettered fonts, which are featured in most of my work.
OH NO Rachio! actually started by accident: at the time I was completing my degree in archaeology (worlds apart from what I do now, eh?) decorating all of my notebooks for class and making little gifts for friends and family on birthdays or other special occasions. Each time I gave a handmade gift, I found myself getting requests from other family members – or friends of friends – asking if I could make them something, too. I started taking commissions to help people give unique gifts, but soon people were insisting that I open an Etsy shop. Eventually, I listened.
I started getting orders, and four years later here I am: last Christmas, I found myself in a place where I could actually give up my day job to pursue my own business! Don’t get me wrong, it wasn’t all rainbows and buttercups up to this point – I spent 38 hours a week at my day job, followed by another 38 hours in the evenings and early mornings illustrating, blogging and packing. My lunch breaks were spent at the post office sending orders to my lovely customers. I certainly had many a tearful moment, but because I was doing something I truly loved and finding such pride in others liking my work, I kept at it.
I’m a firm believer in doing what you love, always. Working for myself, building my little brand has given me so much happiness and fulfillment. Etsy has been the cornerstone to my little pipe dream that is now very much a reality; I know I wouldn’t be where I am without such an incredible platform from which to start. In the future, I’d love more than anything to reach a point where I can open a brick-and-mortar shop. I want to maintain the connections and feelings of community that Etsy nurtures and offer a range of workshops where I could share my skills with others who’d like to learn — as well as selling my little products, of course!
All photographs by Gemma Edwards.