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Featured Shop: Norwegian Wood

Oct 13, 2014

by Angie Johnson

Etsy.com handmade and vintage goods

My name is Angie Johnson, and I’m the fashion designer behind the line Norwegian Wood. I live in Montreal.

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I knew pretty early on that I wanted to be a designer. I started my first clothing business I was 16 years old – my mom had to drive me to boutique appointments! After getting a degree in clothing and textiles, I worked as a designer in the mainstream fashion industry for 10 years. Then in 2008, I went independent once again and started Norwegian Wood.

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For me, inspiration ebbs and flows with all the other things going on in my life. I’ve found that making sure to take time for myself – going to shows, galleries, camping, or really anything to get away from the studio – is absolutely necessary. Sometimes this means I end up creating a collection inspired by a certain time in history, or the work of a particular painter. I gather these inspirations on my Tumblr, or add them to a super secret list of ideas I keep on my phone.

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To create a collection, I usually start with that magical list on my phone (seriously, I do!) and choose something that feels right for the season and current fashion mood. From there I select a color palette and start sketching designs. Seeking out fabrics usually leads to more sketching, and then I have way too many styles and I have to edit them down. I do this every single season, and break my own heart canceling styles.

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The fun really begins when my assistant Lissa and I start working on the prototypes. It’s so exciting to finally see the garments come to life! We go over the sketches together and talk about which pattern bases will work best for each design. Then Lissa starts working on the patterns and sewing prototype mockups. We study the garment, pinning and marking, tweaking the fit, length, shapes, placement of buttons and pockets, and so on. Once all the kinks are worked out, we make the final sample in the correct fabric and use it at photo shoots – and as a quality reference while we’re sewing the production.

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It’s been almost seven years since I started doing Norwegian Wood full time, and I can honestly say that Etsy was the number one thing that pushed me to pursue working for myself. I used to pore over the Quit your Day Job series and try to glean little snippets of info that applied to my situation. It’s hard to overstate how much that meant to me at the time — just knowing that it was possible. Going forward, I see myself delving even deeper into digitally-printed garments and spending a lot more time creating graphic artwork. It’s been really enjoyable to dig into that part of my creative side, and I love attacking fashion from an angle that was simply not possible for an indie designer 10 years ago.

Follow Norwegian Wood on Facebook, Instagram, Twitter and Tumblr.

All photographs by Norwegian Wood.

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Real Leather Honey Gold Headboard Cushion with Leather Straps -King, Cal King, Queen, Double, Single
Real Leather Honey Gold Headboard Cushion with Leather Straps -King, Cal King, Queen, Double, Single
iheartnorwegianwood
$399.00 USD
18X18 SQUARE - "Italian Landscape with Umbrella Pines" Oil Painting Pillow Cover with Piping, Handmade in Los Angeles
18X18 SQUARE - "Italian Landscape with Umbrella Pines" Oil Painting Pillow Cover with Piping, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
Handmade in LA Brass Plant Hanger, Round Metal Modern Hanging Planter, Mid Century Plant Holder, Minimalist Planter, Boho Home
Handmade in LA Brass Plant Hanger, Round Metal Modern Hanging Planter, Mid Century Plant Holder, Minimalist Planter, Boho Home
iheartnorwegianwood
$69.00 USD
Blue and Beige Antique Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Beige and Blue Velvet Holiday Decor
Blue and Beige Antique Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Beige and Blue Velvet Holiday Decor
iheartnorwegianwood
$45.00 USD
Red and Green Vintage Kilim Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Antique Rug Print Velvet Holiday Decor
Red and Green Vintage Kilim Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Antique Rug Print Velvet Holiday Decor
iheartnorwegianwood
$45.00 USD
Red and Navy Vintage Kilim Rug Print Velvet Stocking with Wood Tassels, Boho Christmas Stocking Decor, Antique Rug Velvet Holiday Decor
Red and Navy Vintage Kilim Rug Print Velvet Stocking with Wood Tassels, Boho Christmas Stocking Decor, Antique Rug Velvet Holiday Decor
iheartnorwegianwood
$49.00 USD
Blush Pink Antique Kilim Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Vintage Rug Print Velvet Holiday Decor
Blush Pink Antique Kilim Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Vintage Rug Print Velvet Holiday Decor
iheartnorwegianwood
$45.00 USD
15x25 LUMBAR - Beige and Gray African Mudcloth Pillow Cover, Rustic Modern, Geometric Pattern, Made in Los Angeles
15x25 LUMBAR - Beige and Gray African Mudcloth Pillow Cover, Rustic Modern, Geometric Pattern, Made in Los Angeles
iheartnorwegianwood
$75.00 USD
Jumbo Leather Body Pillow Lumbar - Edition 2 - Real Leather, Italian Cowhide, Handmade in Los Angeles, Bourbon & Honey
Jumbo Leather Body Pillow Lumbar - Edition 2 - Real Leather, Italian Cowhide, Handmade in Los Angeles, Bourbon & Honey
iheartnorwegianwood
$299.00 USD
Jumbo Leather Body Pillow Lumbar - Edition 3 - Real Leather, Italian Cowhide, Handmade in Los Angeles, Bourbon, Honey & Black
Jumbo Leather Body Pillow Lumbar - Edition 3 - Real Leather, Italian Cowhide, Handmade in Los Angeles, Bourbon, Honey & Black
iheartnorwegianwood
$299.00 USD
18X18 SQUARE - "Scheveningen Harbour", Pencil Sketch Abstract Rustic Modern Pillow Cover with Piping, Handmade in Los Angeles
18X18 SQUARE - "Scheveningen Harbour", Pencil Sketch Abstract Rustic Modern Pillow Cover with Piping, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
18X18 SQUARE - "Seascape Near Heijst" Oil Painting Pillow Cover with Piping, Handmade in Los Angeles
18X18 SQUARE - "Seascape Near Heijst" Oil Painting Pillow Cover with Piping, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
20X20 SQUARE - Burgundy and Beige Grid Stripe Pattern African Mud Cloth Pillow Cover, Copper Zipper - Made in LA
20X20 SQUARE - Burgundy and Beige Grid Stripe Pattern African Mud Cloth Pillow Cover, Copper Zipper - Made in LA
iheartnorwegianwood
$75.00 USD
20x20 SQUARE - Rust and Off White Arrow Pattern African Mud Cloth Pillow Cover, Rust Linen Back with Copper Zipper - Made in LA
20x20 SQUARE - Rust and Off White Arrow Pattern African Mud Cloth Pillow Cover, Rust Linen Back with Copper Zipper - Made in LA
iheartnorwegianwood
$75.00 USD
Real Leather Bourbon Headboard Backrest Cushion with Leather Straps - King, Queen, Double, Single
Real Leather Bourbon Headboard Backrest Cushion with Leather Straps - King, Queen, Double, Single
iheartnorwegianwood
$399.00 USD
SET of 2, 3 or 5 - Handmade in LA White Powdercoated Metal Plant Hanger, Round Metal Midcentury Modern Hanging Planter Set
SET of 2, 3 or 5 - Handmade in LA White Powdercoated Metal Plant Hanger, Round Metal Midcentury Modern Hanging Planter Set
iheartnorwegianwood
$89.00 USD
Printed Leggings, Goddess Leggings, Yoga Pants, Black and White Leggings, Boho Modern Leggings, Workout Pants, Celtic Knot, Norwegian Wood
Printed Leggings, Goddess Leggings, Yoga Pants, Black and White Leggings, Boho Modern Leggings, Workout Pants, Celtic Knot, Norwegian Wood
iheartnorwegianwood
$65.00 USD
Antique Rug Print Yoga Workout Leggings, XS - S - M - L - XL - Made in Canada, Boho Leggings, Boho Modern, Norwegian Wood
Antique Rug Print Yoga Workout Leggings, XS - S - M - L - XL - Made in Canada, Boho Leggings, Boho Modern, Norwegian Wood
iheartnorwegianwood
$65.00 USD
Wall Hung Turmeric Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
Wall Hung Turmeric Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
White and Black African Mudcloth Geometric Bars Wallhanging Tapestry with Handmade Wool Tassels - Bohemian Modern Home Decor
White and Black African Mudcloth Geometric Bars Wallhanging Tapestry with Handmade Wool Tassels - Bohemian Modern Home Decor
iheartnorwegianwood
$179.00 USD
19x19 SQUARE - Succulent Botanical Print Velvet Throw Pillow Cushion Cover, Rose Gold Zipper, Washed Linen Back, Handmade in Los Angeles
19x19 SQUARE - Succulent Botanical Print Velvet Throw Pillow Cushion Cover, Rose Gold Zipper, Washed Linen Back, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
15x25 LUMBAR - Pink, Mustard, Red, Gray Striped Velvet Decorative Throw Pillow Cover with Copper Zipper and linen back, Made in LA
15x25 LUMBAR - Pink, Mustard, Red, Gray Striped Velvet Decorative Throw Pillow Cover with Copper Zipper and linen back, Made in LA
iheartnorwegianwood
$75.00 USD
19x19 SQUARE - Artichoke Botanical Print Velvet Throw Pillow Cushion Cover, Copper Zipper, Washed Linen Back, Handmade in Los Angeles
19x19 SQUARE - Artichoke Botanical Print Velvet Throw Pillow Cushion Cover, Copper Zipper, Washed Linen Back, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
20X20 SQUARE - Kilim Pattern Velvet & Vintage Indigo Mudcloth, Square Pillow Cover, Rose Gold zipper, Washed linen back - Handmade in LA
20X20 SQUARE - Kilim Pattern Velvet & Vintage Indigo Mudcloth, Square Pillow Cover, Rose Gold zipper, Washed linen back - Handmade in LA
iheartnorwegianwood
$75.00 USD
Crystal Printed Yoga Leggings, Workout Pants, Healing Crystals, Made in Canada, Printed Yoga Pants, Bohemian Clothing, iheartnorwegianwood
Crystal Printed Yoga Leggings, Workout Pants, Healing Crystals, Made in Canada, Printed Yoga Pants, Bohemian Clothing, iheartnorwegianwood
iheartnorwegianwood
$65.00 USD
Antique Rug Print Velvet Stocking with Jute Fringe, Boho Christmas Stocking Decor, Vintage Kilim Velvet Holiday Decor
Antique Rug Print Velvet Stocking with Jute Fringe, Boho Christmas Stocking Decor, Vintage Kilim Velvet Holiday Decor
iheartnorwegianwood
$49.00 USD
Antique Kilim Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Beige, Rust, Burgundy Velvet Holiday Decor
Antique Kilim Rug Print Velvet Stocking, Boho Christmas Stocking Decor, Beige, Rust, Burgundy Velvet Holiday Decor
iheartnorwegianwood
$45.00 USD
Printed Leggings, Black and Grey, Faux Leather, Boho Leggings, Modern Leggings, Minimalist Leggings, Norwegian Wood
Printed Leggings, Black and Grey, Faux Leather, Boho Leggings, Modern Leggings, Minimalist Leggings, Norwegian Wood
iheartnorwegianwood
$65.00 USD
20x20 SQUARE - Rust and Off White Bar Pattern African Mudcloth Decorative Throw Pillow with Copper Zipper and linen back, Made in LA
20x20 SQUARE - Rust and Off White Bar Pattern African Mudcloth Decorative Throw Pillow with Copper Zipper and linen back, Made in LA
iheartnorwegianwood
$75.00 USD
RESERVED listing for Katie - Upgraded UPS Int'l shipping
RESERVED listing for Katie - Upgraded UPS Int'l shipping
iheartnorwegianwood
$399.00 USD
Wall Hung Terracotta Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
Wall Hung Terracotta Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
STRAPS ONLY - Leather Strap Set for Hanging Cushion - Cognac Cow Leather Straps
STRAPS ONLY - Leather Strap Set for Hanging Cushion - Cognac Cow Leather Straps
iheartnorwegianwood
$110.00 USD
Skeleton Bones Floral Printed Leggings, Handmade Yoga Leggings, Halloween Leggings, Made in Canada, Comfortable, NorwegianWood
Skeleton Bones Floral Printed Leggings, Handmade Yoga Leggings, Halloween Leggings, Made in Canada, Comfortable, NorwegianWood
iheartnorwegianwood
$65.00 USD
Real Leather Black Hanging Headboard Cushion with Leather Straps - King, Queen, Double, Single
Real Leather Black Hanging Headboard Cushion with Leather Straps - King, Queen, Double, Single
iheartnorwegianwood
$399.00 USD
Warm Grey Performance Linen Wall Hung Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
Warm Grey Performance Linen Wall Hung Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
20x20 SQUARE - Off White and Gray Bar Pattern African Mudcloth, Decorative Throw Pillow with Copper Zipper and Grey linen back, Made in LA
20x20 SQUARE - Off White and Gray Bar Pattern African Mudcloth, Decorative Throw Pillow with Copper Zipper and Grey linen back, Made in LA
iheartnorwegianwood
$75.00 USD
Mudcloth Printed Leggings, Geometric Mud Cloth Print Boho Yoga Leggings, Made in Canada, Printed Yoga Pants, Workout Clothing, NorwegianWood
Mudcloth Printed Leggings, Geometric Mud Cloth Print Boho Yoga Leggings, Made in Canada, Printed Yoga Pants, Workout Clothing, NorwegianWood
iheartnorwegianwood
$65.00 USD
15X25 LUMBAR - Indigo Mudcloth Lumbar Pillow Cover, Vintage Faded African Mud cloth, Washed linen back, Rose Gold zipper - Made in LA
15X25 LUMBAR - Indigo Mudcloth Lumbar Pillow Cover, Vintage Faded African Mud cloth, Washed linen back, Rose Gold zipper - Made in LA
iheartnorwegianwood
$75.00 USD
20X20 SQUARE - Geometric African Indigo Mudcloth Pillow Cover, Rose Gold Copper Zipper, Washed linen back, Handmade in Los Angeles
20X20 SQUARE - Geometric African Indigo Mudcloth Pillow Cover, Rose Gold Copper Zipper, Washed linen back, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
20x20 SQUARE - African Indigo Mudcloth throw pillow cover, Vintage Tie Dye Cotton, Washed Linen back, Rose Gold Zipper, Made in Los Angeles
20x20 SQUARE - African Indigo Mudcloth throw pillow cover, Vintage Tie Dye Cotton, Washed Linen back, Rose Gold Zipper, Made in Los Angeles
iheartnorwegianwood
$75.00 USD
Black Performance Linen Wall Mount Headboard Cushion with Leather Straps -  King, Cal King, Queen, Double, Single
Black Performance Linen Wall Mount Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
Tapestry Rug Printed Leggings, Boho Yoga Leggings, Made in Canada, Printed Yoga Pants, Bohemian Clothing, Rust Red Leggings, Norwegian Wood
Tapestry Rug Printed Leggings, Boho Yoga Leggings, Made in Canada, Printed Yoga Pants, Bohemian Clothing, Rust Red Leggings, Norwegian Wood
iheartnorwegianwood
$65.00 USD
Off White Performance Linen Wall Mount Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
Off White Performance Linen Wall Mount Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
Headboard Cushion LEATHER COVER ONLY - 3 Colours, 100% cow leather
Headboard Cushion LEATHER COVER ONLY - 3 Colours, 100% cow leather
iheartnorwegianwood
$250.00 USD
Headboard Cushion COVER ONLY - 9 Colours, Performance Linen Replacement Cover
Headboard Cushion COVER ONLY - 9 Colours, Performance Linen Replacement Cover
iheartnorwegianwood
$175.00 USD
Wall Hung Unbleached Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
Wall Hung Unbleached Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
Made in Los Angeles White Metal Hanging Planter, Round Mid Century Plant Holder, Circular Modern Plant Hanger, Minimalist Plant Stand
Made in Los Angeles White Metal Hanging Planter, Round Mid Century Plant Holder, Circular Modern Plant Hanger, Minimalist Plant Stand
iheartnorwegianwood
$49.00 USD
Road Trip - 10x10, 12x12, 14x14, 16x16, 18x18, 8x10, 12x16, 12x18, 16x20, 18x24, 24x36  - Unframed Photo Paper Print
Road Trip - 10x10, 12x12, 14x14, 16x16, 18x18, 8x10, 12x16, 12x18, 16x20, 18x24, 24x36 - Unframed Photo Paper Print
iheartnorwegianwood
$20.00 USD
SET of 2, 3 or 5 - Handmade in LA Brass Plant Hanger, Round Metal Midcentury Modern Hanging Planter Set
SET of 2, 3 or 5 - Handmade in LA Brass Plant Hanger, Round Metal Midcentury Modern Hanging Planter Set
iheartnorwegianwood
$125.00 USD
Wall Hung Cool Grey Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
Wall Hung Cool Grey Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
19X19 SQUARE - Prickly Pear Cactus Botanical Print Velvet Pillow Cover, Rose Gold zipper, Washed Linen Back, Handmade in Los Angeles
19X19 SQUARE - Prickly Pear Cactus Botanical Print Velvet Pillow Cover, Rose Gold zipper, Washed Linen Back, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
20x20 SQUARE -  Brown, Black, White & Beige African Mud Cloth Pillow Cover, Black Linen Back, Matte Black Zipper, Handmade in Los Angeles
20x20 SQUARE - Brown, Black, White & Beige African Mud Cloth Pillow Cover, Black Linen Back, Matte Black Zipper, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
STRAPS ONLY - Leather Strap Set for Hanging Cushion - Black Cow Leather Straps
STRAPS ONLY - Leather Strap Set for Hanging Cushion - Black Cow Leather Straps
iheartnorwegianwood
$110.00 USD
19x19 SQUARE - Paprika Red and Navy Kilim Antique Rug Print Velvet Pillow Cover, Copper Zipper, Washed Linen Back, Handmade in Los Angeles
19x19 SQUARE - Paprika Red and Navy Kilim Antique Rug Print Velvet Pillow Cover, Copper Zipper, Washed Linen Back, Handmade in Los Angeles
iheartnorwegianwood
$75.00 USD
20X20 SQUARE - Pieced Vintage Indigo African Mudcloth Square Throw Pillow Cover, Rose Gold zipper, Washed Linen back, Made in Los Angeles
20X20 SQUARE - Pieced Vintage Indigo African Mudcloth Square Throw Pillow Cover, Rose Gold zipper, Washed Linen back, Made in Los Angeles
iheartnorwegianwood
$75.00 USD
15X25 LUMBAR - Kilim Pattern Velvet and Vintage Indigo Tie Dye Mudcloth Pillow Cover, Rose Gold Zipper, Washed Linen Back, Handmade in LA
15X25 LUMBAR - Kilim Pattern Velvet and Vintage Indigo Tie Dye Mudcloth Pillow Cover, Rose Gold Zipper, Washed Linen Back, Handmade in LA
iheartnorwegianwood
$75.00 USD
STRAPS ONLY - Leather Strap Set for Hanging Cushion - Natural Vegetan Cow Leather Straps
STRAPS ONLY - Leather Strap Set for Hanging Cushion - Natural Vegetan Cow Leather Straps
iheartnorwegianwood
$110.00 USD
Wall Hung Navy Blue Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
Wall Hung Navy Blue Performance Linen Headboard Cushion with Leather Straps - King, Cal King, Queen, Double, Single
iheartnorwegianwood
$289.00 USD
20x20 SQUARE - White and Black Bar Pattern African Mudcloth Decorative Throw Pillow with Copper Zipper and  linen back, Made in LA
20x20 SQUARE - White and Black Bar Pattern African Mudcloth Decorative Throw Pillow with Copper Zipper and linen back, Made in LA
iheartnorwegianwood
$75.00 USD
20X20 SQUARE - Gray and Off White Geometric Pattern Cushion Cover with Matte Black Zipper, Gray Washed Linen Backing, Made in LA
20X20 SQUARE - Gray and Off White Geometric Pattern Cushion Cover with Matte Black Zipper, Gray Washed Linen Backing, Made in LA
iheartnorwegianwood
$75.00 USD

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