In our Featured Shop series, we shine a light on a standout shop from Etsy’s talented seller community, offering readers a behind-the-scenes look at their process and story.
There’s a reason why Rachelle and Norman Clark, the Houston, Texas-based curator couple behind MAW SUPPLY, offer vintage apparel for adventurous thrifters and minimalist shoppers alike. “Finding our style has helped us become more confident in ourselves,” says Norman. “So being able to help other people express themselves through clothing is really important to us.” From perfectly broken-in, rainbow-bright graphic tees to black-and-white cocktail dresses in classic silhouettes, MAW SUPPLY garments run the gamut, making the shop a destination where any vintage fan can find a look from yesteryear that suits their personal taste.
Explore the MAW SUPPLY collection
Rachelle and Norman’s inclusive ethos extends beyond hunting down treasures that span decades and styles. “MAW” stands for “man and woman,” a reference to the gender-neutral section of their shop which was inspired by the couple’s own preference for blending traditionally masculine and feminine designs. “We don’t like to be boxed in, especially stylistically,” says Rachelle. A quick scroll through the #MAWSPOTLIGHT hashtag on Instagram, where the couple shares standout looks put together by their happy, fashion-forward customers, and it’s clear to see they’re onto something.
Read on for more on the couple’s open-minded approach to outfitting, and get expert advice on keeping your vintage threads in tip-top shape, then shop the MAW SUPPLY collection.

How would you describe your approach to sourcing vintage clothing?
Norman: We look for pieces that aren’t from just one era, but regardless of the time period that a piece of clothing is from, we want to make sure it’s something that can fit into today’s look. We pay attention to trends and find ways to share that with our customers by offering quality vintage pieces at an affordable price point.
Rachelle: We go with both statement and staple pieces. We’re looking for not only the bold prints and the cool designs, but also for sustainability and the quality of the garment. We love those earthy, muted colors just as much as the bold ones. It’s a blend of conservative pieces and ones that are head-turning.






What do you like most about vintage clothing?
Rachelle: Vintage will always have my heart because it’s ethical and sustainable, and that’s what we identify with the most. I’m all about giving back to the Earth in any way I can, even with our fashion and the things that we choose to wear. It’s really just like recycling.
Norman: For me, both personally and for the business, it goes back to self-expression. Clothing was how I matured. Researching new ways to dress and express who I am through clothing, and finding myself through my personal style, played a big role in me feeling comfortable with myself. And I like seeing other people find pieces that they really resonate with, in hopes that it makes them feel more comfortable, too.






Have you made any memorable connections with your customers?
Rachelle: We have one repeat customer, Austin, who’s for sure a standout supporter of ours.
Norman: He’s not afraid to try new things stylistically. He looks at all three sections of our shop. It’s so interesting how he’ll style something that I wore or something that Rachelle wore and mix it into his own wardrobe. We really love seeing our customers take something that we think is a statement piece and turn it into something that can be worn every day, and vice versa. Austin is a pretty cool representation of that.
What inspired the inclusive ethos of your brand?
Norman: We’ve grown to understand that gender is like bookends. We have the idea of these two genders, man on one end and woman on the other, but there’s so much happening in between. We also see that with clothing. We have the men’s and women’s sections, but we encourage people to look at both to see if there are things that they like. We have the ‘unisex’ section to encourage those people that may not typically look at the other sections to see if there are things they like. And we want to make sure that people who do feel comfortable shopping across sections know that we support that decision.






Vintage is so interesting to me because certain pieces can really tell a story. I think a lot about how it can connect you to your past.
Norman: It’s funny you say that because in elementary school I’d play in my grandpa’s closet and find all of these things that he still had. A lot were from when he was a teenager, and I remember finding those pieces at the bottom of his drawer and thinking, ‘This is so cool, this is what he wore when he was my age.’ When we go to thrift stores, it brings back those same thoughts. It makes us think about the original owner of each piece, and all the places they might have worn it. And that story becomes a part of our story, and we find that really cool.
What have you learned about cleaning and caring for vintage clothing?
Norman: We inspect each garment carefully to identify any issues like a missing button or stain. Then we wash and lint roll it to make sure it’s clean and smells good. We wash items inside out, in cold water, and make sure that it’s a light load so we don’t overload the washing machine. We use just about any good detergent, but one great trick for us to help brighten pieces and get rid of stains and smells is putting a cup of vinegar in the washing machine.





What does owning your own business mean to you?
Rachelle: The grounding part that we always come back to is that we’re a Black-owned business. We still work full-time jobs, but hopefully one day this will become our full-time experience and we’ll be able to make change in our communities. The deeper part of running a Black-owned business is making sure that we’re serving others.
Norman: When you’re working for someone else, there can be times where you feel voiceless. By establishing our own business, we’re able to control the narrative. There’s a lot of power to being Black business-owners. It encourages us to grow our interest in ownership. Whether that be with business or in property and land or stocks and investments, it makes us think that if we can do this, what else can we do? It means a lot to learn how to run a business and learn how to own things so we can encourage others within our community to do the same.
Follow MAW SUPPLY on Instagram.
Photographs by Rachelle and Norman Clark unless otherwise noted.
44 comments
Padmini Persaud-Obasi from BrooklynLotus said 282 days ago
Love this inspiring feature. Congratulations!!!
Trent Thompson said 282 days ago
LOVE THIS!!! 👏🏽👏🏽👏🏽
Refined Vintage from SHOPrefinedvintage said 281 days ago
So happy to see MAW SUPPLY featured. We see so much of us in your brand! Great article!
Edna Laster said 281 days ago
Love love love it❤️❤️❤️❤️... pure vision and TALENT!!!!
ClassicMemories from ClassicMemories said 281 days ago
Lovely shop. Congrats on the feature.
Irina Shcherbinina from AmiguRinaDesigns said 281 days ago
Love what this couple does!
Tina from sierramoontreasures said 280 days ago
Beautiful Fashions! Thanks for sharing.
Dolce from Dolce3D said 280 days ago
Really nice shop! Love it! Keep it up
Agnieszka from Makramianki said 280 days ago
I love such style, awesome, colorful clothes and a bag. Bravo. :))))
Kate from ToysFelted said 280 days ago
This is something awesome! Bravo to the master!
Ariadna Ferret from MaisonPenedes said 280 days ago
Perfect for the summer!
Sharon from YearsAfter said 280 days ago
Great Cheery Vintage Clothes! Timeless Fashion!
sandywho1 from amaskforallseasons said 280 days ago
Such a wide variety of styles that all align with your brand and values. Will definitely take a look at your shop!
Jennifer Tyson from LadyInPurpleBoutique said 280 days ago
Love everything about this! Congrats on the feature!
Lira Allayarova from LiraAllayarova said 279 days ago
i am too designer! It is very good!!
Mad from MaleenaJewelry said 279 days ago
wow so nice:)
Anna Sypalo from XstitchbyAnna said 279 days ago
I like all colors combination! Great!
Sujata from TreasuredMemoryLane said 279 days ago
Love the beautiful color combinations! Congratulations on the feature!
Watts DryGoods from WattsDryGoods said 279 days ago
Beautiful and unique store!
Kity from Kitysnursingstore said 279 days ago
not my style, but you make it work
Laileigh Patches said 279 days ago
Bring back mens leisure suits !!!
Vlada from BeeNovaShop said 278 days ago
Love it! <3 Great and talent job 👏🏼
Nicole from KarmaCodeOne said 278 days ago
Woohoo terrific style and love message of comfort and sustainability ~ brings me back to when my close fit properly and the material moved with my body ~!~ Cheers to much continued success
ceeyuh said 278 days ago
So Unique. those prints and colors make my eyes come alive. 👀 that zebra top.
Zalooza from Zalooza said 277 days ago
Cool vintage apparel! Congrats!
Nicole from KarmaCodeOne said 277 days ago
Great featured shop ~ love the sustainability and comfort message. Fabrics should move with the body like these not against it like far to often cheap materials. Cheers to much continued success ❣
Liza Kolchina from LullaLeam said 276 days ago
This is very interesting! I think that if you like this style, then you should look at the translated tattoos in my store. They perfectly complement any image!
denise lopez from AUTOTELICrelics said 276 days ago
Beautiful feature..CONGRATS!!!!
Mariya from MagicArtForYou said 275 days ago
What is original and striking. Very unusual clothes. Full exclusive!
Briyonna from BloomJewelrybyBri said 275 days ago
Beautiful shop, always wishing the best of luck from one black owned shop to another!
Oriaku Onuoha-Bean from JewelryByOri said 272 days ago
Love the feature! Awesome shop. Congrats, guys!
Sorina from BijuBrill said 272 days ago
I've been loving vintage clothing and accessories for years! I love to hunt for cool pieces that I can bring back to life with accessories. Lovely shop
Victoriaaa from WoodenEmbraceCo said 271 days ago
I love this.
Gillian Northcott from esanivintage said 269 days ago
Always love vintage.
Mary from Ms2SweetVintage said 263 days ago
Congratulations on your feature :)
Ana C. Gomez from MixBerryDesignsShop said 251 days ago
Beautiful brand. Congrats for the featured! Thanks for sharing ♥
Gina from GinaBogomolArt said 224 days ago
Thanks for sharing! Very nice fashion!
brenda cochrane said 209 days ago
The styles and colors are amazing finally I’m able to find the styles and colors I like with attention to close details so many stylists cater to what’s trending and not attention to detail they look as though they came from a assembly line.
Deborah Mitchell from intimateimaging said 208 days ago
Hey family, I was just browsing through Etsy and thought I recognized this face. I'm glad I ran into your shop. Blessings to you both! D'Bee
Alex from MammyHug said 193 days ago
Cool styles! Very beautiful foto!
Keith from KOKOABOTANICS said 72 days ago
I love this concept shop.
Olga Gadach from EmbroideryByGadach said 69 days ago
Very bright clothes. Highly. Unusual color combinations. Clothes for the brave and free-spirited ...
winsome from winsomefashions said 46 days ago
Beautiful Store. Love the Organic Feel...Great Feature, Congratulations!
EmethicaLuxury from Emethicaluxury said 41 days ago
Cute