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Featured Shop: Eina Design

May 1, 2015

by Einat Garber

Etsy.com handmade and vintage goods

Hello! I’m Einat, of Eina Design, and I create unique, laser-cut home decor. My products are made in my family’s metal factory, which was founded by my grandfather 60 years ago. I live in Tel Aviv, Israel, with my husband and our two little boys.

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Eina Design started about three years ago when I moved to a new apartment. I was looking for a place to display my designer toy collection; when I couldn’t find a shelf I liked, I decided to create one myself. The result was gorgeous, so I didn’t stop there – next, I made hook hangers for the boys’ room and a lace-inspired shelf for the kitchen. I didn’t realize the potential in my products until my family and friends came to visit and expressed an interest in buying my work. That was the decisive moment for me.

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I find inspiration in many places and spaces: in music, art, and architecture. Inspiration is truly everywhere. My family factory is a huge source of inspiration as well – I enjoy exploring the different machinery and materials, and thinking about how to transform rough elements into delicate pieces. I’m also inspired by my boys. Their endless imaginary world is a fountain of ideas and creativity.

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I design for myself and test out all of my products as much as possible. I use a rapid prototyping process, and I try to get as much feedback from close family and friends as I can. The cycle of prototyping, testing, and asking for feedback can be tedious, but it’s worth the effort. My product development never stops – the cycle continues even after items are sold. Customer feedback, suggestions and requests all go into the design process for future versions of my products.

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For me, Etsy is a dream come true. It connects me to customers all around the world and creates a constant dialogue that allows me to continue developing my work. Being a part of this huge community of creators is inspiring and empowering. I’m currently researching new materials to work with, and I plan to launch a new set of products very soon.

Follow Eina Design on Facebook, Instagram and Pinterest.

All photographs by Eina Design.

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Magical unicorn wall rack
Magical unicorn wall rack
Einadesign
$27.00 USD
Personalised Dinosaur wall hook
Personalised Dinosaur wall hook
Einadesign
$27.00 USD
Two spaceships wall hooks
Two spaceships wall hooks
Einadesign
$43.00 USD
Personalised tiger wall rack
Personalised tiger wall rack
Einadesign
$45.00 USD
Personalised Dinosaurs coat rack
Personalised Dinosaurs coat rack
Einadesign
$45.00 USD
Mini Scalloped Shelf for PegBoard
Mini Scalloped Shelf for PegBoard
Einadesign
$28.00 USD
Fox wall hook
Fox wall hook
Einadesign
$27.00 USD
Small metal shelf for pegboard
Small metal shelf for pegboard
Einadesign
$28.00 USD
Retro Spaceship Coat Rack / Space Rocket Towel Hook / Rocketship Wall Art / Functional Wall Decor
Retro Spaceship Coat Rack / Space Rocket Towel Hook / Rocketship Wall Art / Functional Wall Decor
Einadesign
$27.00 USD
Small scalloped metal shelf
Small scalloped metal shelf
Einadesign
$28.00 USD
Kids silhouette coat rack
Kids silhouette coat rack
Einadesign
$41.00 USD
Dinosaurs coat rack
Dinosaurs coat rack
Einadesign
$45.00 USD
Scallop Shelf Ledge
Scallop Shelf Ledge
Einadesign
$47.00 USD
Personalised Ballet dancers wall hook
Personalised Ballet dancers wall hook
Einadesign
$45.00 USD
Personalised Woodland Coat Rack
Personalised Woodland Coat Rack
Einadesign
$45.00 USD
teepee children's coat rack, teepee decor, nursery wall hooks, teepee kid coatrack, decorative coatrack teepee, teepee tent, teepee decor
teepee children's coat rack, teepee decor, nursery wall hooks, teepee kid coatrack, decorative coatrack teepee, teepee tent, teepee decor
Einadesign
$25.00 USD
Brachiosaurus Dinosaur wall hook
Brachiosaurus Dinosaur wall hook
Einadesign
$27.00 USD
Spaceship wall hook
Spaceship wall hook
Einadesign
$27.00 USD
Large lace coat rack
Large lace coat rack
Einadesign
$47.00 USD
Japanese Tokyo coat rack
Japanese Tokyo coat rack
Einadesign
$41.00 USD
Sleepy eyes  cloud wall hook
Sleepy eyes cloud wall hook
Einadesign
$27.00 USD
Cute flower wall hanger, Folk, Scandinavian design
Cute flower wall hanger, Folk, Scandinavian design
Einadesign
$25.00 USD
Metal long straight shelf
Metal long straight shelf
Einadesign
$47.00 USD
Small scalloped metal shelf
Small scalloped metal shelf
Einadesign
$28.00 USD
Personalised Two Metal dino wall hooks
Personalised Two Metal dino wall hooks
Einadesign
$43.00 USD
Dino small wall hook
Dino small wall hook
Einadesign
$27.00 USD
Teepee large wall hook
Teepee large wall hook
Einadesign
$41.00 USD
6 Extra hooks
6 Extra hooks
Einadesign
$10.00 USD
MIni Pegboard - Key hooks - Entryway organizer - Entryway storage - Entryway decor - Magnetic board
MIni Pegboard - Key hooks - Entryway organizer - Entryway storage - Entryway decor - Magnetic board
Einadesign
$70.00 USD
Ballet dancers coat rack
Ballet dancers coat rack
Einadesign
$45.00 USD
Rock Guitar Coat Hanger / Music Room Decor
Rock Guitar Coat Hanger / Music Room Decor
Einadesign
$45.00 USD
Large Wall shelf, Shelf Decor, metal shelf, Floating shelf, display shelf, Kids shelves, Kids room decor, storage shelf, lace shelf
Large Wall shelf, Shelf Decor, metal shelf, Floating shelf, display shelf, Kids shelves, Kids room decor, storage shelf, lace shelf
Einadesign
$57.00 USD
Woodland Coat Rack
Woodland Coat Rack
Einadesign
$45.00 USD
Floral wall hook, Folk, Scandinavian design
Floral wall hook, Folk, Scandinavian design
Einadesign
$25.00 USD
MIni Pegboard - Jewelry organizer - Necklace holder - Earrings hooks
MIni Pegboard - Jewelry organizer - Necklace holder - Earrings hooks
Einadesign
$70.00 USD
Fawn metal shelf
Fawn metal shelf
Einadesign
$55.00 USD
Rocknroll Guitar Coat Hanger / Kids Room Ideas / Birthday Gifts For Kids / Boys room / Music Room Decor
Rocknroll Guitar Coat Hanger / Kids Room Ideas / Birthday Gifts For Kids / Boys room / Music Room Decor
Einadesign
$45.00 USD
Fox metal wall shelf
Fox metal wall shelf
Einadesign
$55.00 USD
Metal scalloped shelf
Metal scalloped shelf
Einadesign
$47.00 USD
two cloud wall hooks
two cloud wall hooks
Einadesign
$30.00 USD
Large Stylish Metal Wall Shelf / Kitchen Shelf / Spice Rack / Dorm Decor Shelf
Large Stylish Metal Wall Shelf / Kitchen Shelf / Spice Rack / Dorm Decor Shelf
Einadesign
$80.00 USD
Woodland wall hook
Woodland wall hook
Einadesign
$45.00 USD
Wall shelf, Shelf Decor, metal shelf, Floating shelf, display shelf, Kids shelves, Kids room decor, storage shelf, lace shelf
Wall shelf, Shelf Decor, metal shelf, Floating shelf, display shelf, Kids shelves, Kids room decor, storage shelf, lace shelf
Einadesign
$70.00 USD
Personalised Japanese doll wall hook
Personalised Japanese doll wall hook
Einadesign
$31.00 USD
Fox metal wall shelf
Fox metal wall shelf
Einadesign
$55.00 USD
Nordic flower wall hook - set of 3
Nordic flower wall hook - set of 3
Einadesign
$50.00 USD
Wall shelf, Shelf Decor, metal shelf, Floating shelf, display shelf, Kids shelves, Kids room decor, storage shelf, lace shelf
Wall shelf, Shelf Decor, metal shelf, Floating shelf, display shelf, Kids shelves, Kids room decor, storage shelf, lace shelf
Einadesign
$70.00 USD
Retro Spaceship Coat Rack / Space Rocket Towel Hook / Colorful Nursery Wall Art / Functional Wall Decor
Retro Spaceship Coat Rack / Space Rocket Towel Hook / Colorful Nursery Wall Art / Functional Wall Decor
Einadesign
$27.00 USD
Bambi wall hook
Bambi wall hook
Einadesign
$27.00 USD
Personalised Magical unicorn wall rack
Personalised Magical unicorn wall rack
Einadesign
$27.00 USD
Two wall hooks- unicorn and dino
Two wall hooks- unicorn and dino
Einadesign
$43.00 USD
Boho flower wall hook, Folk, Scandinavian design
Boho flower wall hook, Folk, Scandinavian design
Einadesign
$25.00 USD
Space theme wall decalls
Space theme wall decalls
Einadesign
$20.00 USD
Personalised Two magical unicorn wall hooks
Personalised Two magical unicorn wall hooks
Einadesign
$43.00 USD
Forest animals coat rack
Forest animals coat rack
Einadesign
$45.00 USD
Ballerinas coat rack
Ballerinas coat rack
Einadesign
$45.00 USD
Spaceship retro wall hook
Spaceship retro wall hook
Einadesign
$27.00 USD
Jurassic Dinosaurs coat hooks
Jurassic Dinosaurs coat hooks
Einadesign
$45.00 USD
Two magical unicorn wall hooks
Two magical unicorn wall hooks
Einadesign
$43.00 USD
Personalised Two wall hooks- unicorn and dino
Personalised Two wall hooks- unicorn and dino
Einadesign
$43.00 USD

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