My name is Alaina, and I’m the creative director, designer and letterpress lady at Cheer Up Press in Columbus, Ohio.
I’m one of those people who comes up with bright ideas in the shower and other weird places. I try to have a notebook handy to write things down when they pop into my head, because I almost always forget them if I don’t. I design almost completely on the computer; every once in a while I will hand-draw or paint something, but for the most part, all of my illustrating and design happens using mouse clicks.
My biggest inspirations tend to be vintage or historical elements, like an old book cover or a pattern on a centuries-old wall. I also find that my sense of humor plays a part in my creative process. I love to be silly and nonsensical. Who knows what it might inspire?
I received my graphic design degree in 2006 and landed a position doing ad-production soon after. I started selling on Etsy in 2008 with virtually no experience operating a business. At that point in time, I was just searching for a creative outlet; I truly did not expect that creating in my small corner of the Internet could change my life.
I am so indebted to that first handful of Etsy customers who put their faith in me to create their wedding invitations and save-the-dates. I mean, really: bless those people. I remember some of those first few orders so vividly… back when bicycles were first becoming trendy! I had a bicycle and bird save-the-date card that sold like hotcakes.
I quit my day job in early 2011, and it was one of the best decisions I ever made. There have certainly been and ups and downs since then, but if I could do it all over again, I wouldn’t change a thing. In the future, I would love to have a place that is beautiful and awe-inspiring to connect with local brides and grooms. I’ve been dreaming of having a brick and mortar store, and I plan to make it a reality in the years to come.