Shop Etsy

Etsy Success Workshop: Crafting a Well-Rounded Business

Jun 20, 2011

by daniellexo handmade and vintage goods

What does it take to craft a well-rounded business? Crafty entrepreneur Becky Johnson is traveling through Etsyville to share tips for exploring offline markets and other alternative revenue sources.

This workshop will cover the ins and outs of the craft show scene, preparing your business for wholesale and consignment, and we’ll even touch on tapping into community-driven revenue sources like Kickstarter.


Update: Watch the recorded workshop here!


About the speaker: Becky Johnson is a crafty renaissance woman and raconteur. Not only does she run her own business,  the sweetie pie press, but she also organizes Toronto’s largest independent juried craft show, City of Craft. She provides insight into the craft show world as both an organizer and attendee: in fact, Becky claims to have done more shows around the globe than any other crafter! She’s currently traveling the world thanks to her successful Kickstarter campaign.


More Seller Handbook Posts


  • LoveNaturally

    LoveNaturally said 5 years ago

    This sounds like it will be fun and very informative!

  • NaturalPetProducts

    NaturalPetProducts said 5 years ago

    Great chance to learn & have fun!!!

  • tokenandpine

    tokenandpine said 5 years ago

    See you on the livestream! This sounds good!

  • MegansMenagerie

    MegansMenagerie said 5 years ago

    Sounds great!

  • TruePartnersInCraft

    TruePartnersInCraft said 5 years ago

    This is just what I need I wish it was in Chicago, good thing they'll be the livestream.

  • BetaBoutique

    BetaBoutique said 5 years ago

    only chance I can join is online. America, America, why are you so far?

  • BijouxOdalisque

    BijouxOdalisque said 5 years ago

    Fabulous! I can't wait to join in!

  • KristinaandJenney

    KristinaandJenney said 5 years ago

    Wow~ This workshop sounds amazing. I will definitely attend. I visited the kickstarter website and am in shock that there is a website that helps people fund money for thier creative projects. Wow!

  • KristinaandJenney

    KristinaandJenney said 5 years ago

    wow! ---again---

  • animalcracker

    animalcracker said 5 years ago

    great timing. will check it out. thanks!

  • orchardfarmsoap

    orchardfarmsoap said 5 years ago

    cool, can't wait to hear more

  • vKnit

    vKnit said 5 years ago

    Sounds great fun! Love the fun photos!

  • sugarcookie

    sugarcookie said 5 years ago

    Yay Becky! You are super!

  • MerCurios

    MerCurios said 5 years ago

    Can't wait! thank you. xoxo, MJ

  • RamblinJenny

    RamblinJenny said 5 years ago

    Kickstarter is amazing, there are so many brilliant ideas that fizzle out at the "I need money" phase, and it's a perfect way to get backing to create innovative products!!! My sister was able to fund her MFA Thesis with it! So glad crafters are catching on! :)

  • SweetOliveSupplies

    SweetOliveSupplies said 5 years ago

    Great! Some topics that I'd love to hear more about!

  • Yvonne4eyes

    Yvonne4eyes said 5 years ago

    Interesting...eye shall tune in.

  • MootiDesigns

    MootiDesigns said 5 years ago

    We all could use some insights! Thank you for sharing

  • isidro

    isidro said 5 years ago

    Sounds pretty amazing. Especially the Kickstarter thing. Look forward to tuning in online from Washington state.

  • simplyworn

    simplyworn said 5 years ago this is invaluable thanks!

  • theroyal

    theroyal said 5 years ago

    exciting. thanks etsy

  • Iammie

    Iammie said 5 years ago

    Sounds good.

  • sanjdesigns

    sanjdesigns said 5 years ago

    Sounds great! I have it marked in my calender to tune in online.

  • StudioDevinat

    StudioDevinat said 5 years ago

    Great, always love & appreciate business insights! Thanks.

  • blissjoybull

    blissjoybull said 5 years ago

    Will the video be available after it airs? I'm not sure I'll be able to attend or tune into the live stream. Would love to see this!

  • gnomesweeeetgnome

    gnomesweeeetgnome said 5 years ago

    this is exactly what I need!!!!!!!

  • CallOfEarth

    CallOfEarth said 5 years ago

    Sounds interesting!

  • NiChaPoN

    NiChaPoN said 5 years ago

    Sounds good.

  • littlealouette

    littlealouette said 5 years ago

    yay! I love her! She is SO sweet and smart! yay! I will be there love! I have some good pics of you and yr man I need to send you from CBUS adventures!

  • eightjewelry

    eightjewelry said 5 years ago

    great,I'm very interested with this.

  • piecesofelises

    piecesofelises said 5 years ago

    I won't get to see it live, but I'll catch it later. Sounds interesting

  • jewels50

    jewels50 said 5 years ago

    I am always into learning something new!!!

  • Peachygirl

    Peachygirl said 5 years ago

    I'm excited to attend via Life Stream if I can just remember tonight before I go out!

  • gallery32

    gallery32 said 5 years ago

    I just watched this video and was inspired by a few things. First off she loves what she does which translates into success. Secondly, she is not consumed by money. So inspiring. Thanks for sharing :) Trina

  • CoDoArtWorks

    CoDoArtWorks said 5 years ago

    Can't wait to get going here.... creating something new and original is natural to the spirit...

  • AmericanHandmade

    AmericanHandmade said 5 years ago

    This sound Great, I'm still trying to figure out how to balance it all in a reasonable time frame ... Peace and Love ... Jill M.

  • nauli

    nauli said 5 years ago

    Just see this as video stream now. Thank you, it's great!

  • adrianadossantos

    adrianadossantos said 5 years ago

    Speaking of rejection from small retailers, I got that a couple of times, but it did not bother me; it actually propelled me to make my decision about marketing on Etsy. Thanks for sharing these valuable tips. Adriana

  • ArtofSarahlouise

    ArtofSarahlouise said 5 years ago

    Unfortuantly I won't be able to see it live, but it's a brill idea looks like it'll explain how alot of people have been through the same struggle time and time again, the same for myself also, I guess like every determined seller you have to plough on!

  • Ryanplz

    Ryanplz said 5 years ago

    she is totally rad! i love her journey and what she makes. i want to be just like her... when i grow up!?

  • artoftam

    artoftam said 5 years ago

    thank you for this workshop! *watches*

  • abbyberkson

    abbyberkson said 5 years ago

    Will definitely be watching this. thank you for providing great resources like this for us!

  • 7884ann

    7884ann said 5 years ago

    i am so amazed at the talent I have seen since being introduced to Etsy. Thank you for you hard work and blessings on all of you.

  • Deescrabshack

    Deescrabshack said 5 years ago

    was interesting and helpful

  • ZuliDesigns

    Billie from ZuliDesigns said 3 years ago

    Thanks for all the tips! I will put them to good use! :)

  • monicasuewilliams

    Monica McCatherine from monicasuewilliams said 1 year ago

    There are so many amazing craft ideas. I want to try so many and I will be so busy. Yay

Sign in to add your own