The Etsy Blog

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Top Tips for Smartphone Photography

Do you want to save time with your shop photography? Here are seven ways to rock phoneography with Etsy’s iPhone editing app and other mobile tools.

Etsy.com handmade and vintage goods

Trend Watch Summer 2013 With West Elm’s Paulo Kos

The West Elm Furniture Design Director predicts that yellows and perforated designs are among the styles that will stand out in the season ahead.

Etsy.com handmade and vintage goods

Branding Basics for Etsy Teams

Whether you’re founding your team or reinvigorating activity, these tips will help you create a memorable team name, tagline, and marketing elements.

Etsy.com handmade and vintage goods

How to Find Your Target Market

A full-time Etsy seller shares her expertise (and a worksheet) on identifying and attracting customers who are most likely to buy from you.

Etsy.com handmade and vintage goods

Top 5 Tips for Getting Press

Ready to pitch your shop as a story idea to the media? “Recipe for Press” author Amy Flurry dishes out advice for capturing editors’ attention.

Etsy.com handmade and vintage goods

Quit Your Day Job: bySol

“It was in Peru, where I spent 40 days learning to surf, that I realized my life has changed 100% since I’ve become an Etsy seller.”

Etsy.com handmade and vintage goods

Top 10 Marketing Tips From Full-Time Etsy Sellers

Five successful sellers share their winning advice for getting found, making a positive impact, and landing sales.

Etsy.com handmade and vintage goods

Quit Your Day Job: Earth Cadets

“Every day is a life lesson. As a small business owner, I might need to get that saying tattooed on my forearm.”—Krissy Callahan

Etsy.com handmade and vintage goods

How to Host a Community Shop Critique Workshop

Help make a good shop great! Read this guide for personalizing your own class — including Etsy’s downloadable Shop Critique worksheet.

Etsy.com handmade and vintage goods

Branding 101: How to Build a Memorable Etsy Shop

Do you want to create a noticeable shop that keeps customers coming back for more? Here are some branding basics to get your creative juices flowing.

Etsy.com handmade and vintage goods

Law 101: A Guide to Setting Up Your Business

Ready to make your US Etsy shop an official business? Here are some tips for choosing between legal structures, including sole proprietorship and LLC.

Etsy.com handmade and vintage goods

How to Get Ready for Spring Craft Shows

17 tips for preparing for successful sales — before, during, and after the big day.

Etsy.com handmade and vintage goods

How to Be Your Own Best Marketing Tool

The author of “The Handmade Marketplace” shares three tips for putting your best self forward to grow your sales.

Etsy.com handmade and vintage goods

5 Steps to Stand Out From the Competition

In Etsy’s vibrant marketplace, the key to gaining a memorable edge has less to do with your items and more to do with how you position them.

Etsy.com handmade and vintage goods

6 Ways to Boost Your Team’s Visibility

Attention team captains: Check out these easy tips for optimizing your team’s chances of getting noticed by new members and the press.