The Etsy Blog

Etsy.com handmade and vintage goods

How-to Sell Sell Sell 365 Days a Year: Make Everyday a Holiday

Although retailers do the most business during the Christmas holiday season, it is important to keep in mind that gift giving is a 365-day-a-year activity. People always have occasion to indulge their loved ones and even themselves. As an internet retailer you can make this work for you because, in addition to gifts, people love… Continue reading

Etsy.com handmade and vintage goods

A DIY-Friendly Guide to Advertising Online (Part Two)

So Many Advertisement Opportunities, So Little Money With so many options for advertising your business online, it’s sometimes difficult to know which ones will most effectively meet your needs.  There are several factors to consider when evaluating an ad purchase decision.  First and foremost you want to ask yourself: Will this advertising opportunity expose my… Continue reading

Etsy.com handmade and vintage goods

A DIY-Friendly Guide to Advertising Online (Part One)

Meredith Keller is an artist for Ex-Boyfriend and the founder of IShopIndie.com, an advertising co-op for indepedent designers. She has extensive experience running internet advertising and promotional campaigns on the internet for Ex-Boyfriend and IShopIndie.com. She has served as a consultant to other internet businesses on how to promote online.  She has recently launched a… Continue reading