The Etsy Blog

How to Rock It at a Holiday Show

Etsy.com handmade and vintage goods

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Many sellers find that vending at holiday craft fairs are an important part of their business. Not only can you increase your holiday sales during the event, but representing your business and making personal connections with shoppers and peers can build momentum and drive traffic to your Etsy shop for later purchases.

The founders of the Etsy Dallas Team, Stephanie of Tefi and Pamela of Dowdy Studio, are pros at both participating in and organizing craft fairs. They’ve generously shared their trade secrets to help you prepare for your next event.

Find the right event for your business.

Join a local team to get the skinny on events in the area.

“I think just about every show I’ve done I found out about through my network of crafty peers. Not only do you hear about shows before they hit the wider circuit, but you get the ins and outs from those who’ve done them before. It’s so helpful hearing about the turnout, the marketing, and promotion.” — Stephanie

Make sure you stand out in your vendor application.

“Make sure that when the show producers visit your website that your presentation is top notch: clear, crisp pictures, great item descriptions, very polished, and easy to navigate. If Etsy is your main site, make sure you fill out your profile information with an insightful bio, have a great banner, and an avatar. If the application gives you an opportunity to explain a bit about yourself or your work, take the time to say something about what makes you stand out as an artist.” — Pamela

The DowdyStudio crafty show display.

Design the perfect display.

Merchandise, merchandise, merchandise. 

“I sell jewelry and small accessories, so I like to cluster complementary items together, for example, a vintage white enamel bowl full of colorful fabric brooches.” — Stephanie

Show the shopper how the item should look.

“I like to show shoppers what my items look like on, so I outfit a mannequin with a cardigan (prop), a necklace, and a brooch. I also wear my product as just one more point of sale.” — Stephanie

Seize the opportunity to build your brand.

“I take cues from retailers I love. When I walk in to their stores, I know exactly where I am. I see their brand in every nook and cranny of the store. The same should be for your booth, which essentially is your little shop.” — Stephanie

Take advantage of prime real-estate like the area at eye-level.

“If you notice shoppers touching and picking up your items, then your display is working. The most important thing to think about is what’s at eye-level? That’s where someone is looking when they are gazing across a room or space. Pay very close attention at what you place in this spot — maybe it’s a banner with your shop name or your main item display.” — Pamela

Visually invite shoppers into your booth.

“We like to visually entice someone into our booth, rather than holler at them to come in. Putting our favorite pieces out front, and arranging them in a way where people are welcome to touch and interact with them lets people feel at ease with looking at more.” — Pamela

Tefi’s setup highlights the vibrant colors of her products.

Prepare for the point of sale.

Keep a positive, welcoming attitude with shoppers.

“You are your best asset in making a sale. Find that balance between laid-back artist and salesperson. Always smile, always say hello, never hound. No one will hand over money to a sourpuss or bored Betty. When someone walks into your booth, acknowledge them, put down your crossword puzzle, and be available for questions. Then hang back and let your shopper shop. Be grateful — they came out to see and admire (and buy!) your work.” — Stephanie

Remember: You are your brand.

“You are always the face of your shop. Everything you do reflects on your shop and your items.” — Pamela

Carefully consider offering purchase incentives.

“I try to tailor any incentives to the specific show audience.” — Stephanie

“Meeting the artist and hearing the story behind each item is an incentive! We don’t rely on special purchasing incentives or discounts, as we want our items to be valued at the amount of time and work we put into each one.” — Pamela

Encourage online sales after the show.

“Just letting people know that you have an online store can bring them back for more. Some people are better shoppers at home in front of their computer. We also let people know that we have more items available online, as we can’t always bring everything we make to a show.” — Pamela

helmutwalker

The ReGEARED display at the Etsy Dallas Team’s Handmade Bash.

Find more booth display inspiration in this awesome Flickr pool or join a street team to get the scoop on local opportunities. Extra credit: Practice your craft fair application artist’s statement in the comments below (try for 250 words or less).

More Holiday Tips | Seller Handbook | Holiday Boot Camp

  • JulieMeyer

    Julie Meyer from JulieMeyer says:

    Some really great info to help ensure a successful show. Doing a mock-run display setup before I get to the show, helps me cut down on the 'frazzled vendor' futzing with my display, and allows me to be relaxed with customers. I'll have to think more about the Application Artists Statements when I fill out my next app.

    1 year ago

  • TinyArtbyJMullin

    Jennifer Mullin Johansson from JenniferJohansson says:

    Great advice! It's really important to vary the height of things on your table as well. I bring all sort of props (old books, wooden boxes, and an old louver door) to hang or prop things up on.

    1 year ago

  • imogensattic

    Imogen Greene from imogensattic says:

    Well timed! I've just signed up for a couple of art and craft fairs in the run up to Christmas so this is really helpful, I've taken notes, thanks!

    1 year ago

  • LaECLECTICa

    LaECLECTICa from Laeclectica says:

    Excellent read!

    1 year ago

  • CheyneSews Admin

    Cheyne from CheyneSews says:

    @JulieMeyer - I think that's a really fabulous tip! Taping out how large your booth on the floor can be really helpful. I don't think you really understand booth size until you're really in the booth and waiting until the day of the event can be a big surprise.

    1 year ago

  • AnytimeAccessory

    Deborah Long from AnytimeAccessory says:

    I would agree with all of this information. I am wildly successful at holiday fairs/craft shows! My shoppe gets lost here on Etsy. I would encourage all artisans to try a few shows - find the venue that works for your craft :-)

    1 year ago

  • lucysangster

    Lucy Sangster from UseOrOrnament says:

    I find using a bookcase rather than a table top helps, I stand out and there are several levels for folks to look at, even before they come over...

    1 year ago

  • volkerwandering

    Jess from volkerwandering says:

    Superb acrticle, so helpful!

    1 year ago

  • PoppyandPearlCo

    Bobbi Bankston from PoppyandPearlCo says:

    Great article! Thank you so much : )

    1 year ago

  • SecondSpringSoaps

    Milly from SecondSpringSoaps says:

    This is fantastic!! I second the advice to get with a local team. I would be lost without my East Tennessee Crafter's Network team! I look forward to our meetings every month, and their advice is priceless!!

    1 year ago

  • glusk

    Tara Galuska from GluskDesigns says:

    Great tips! Making that personal connection is one of my favorite things about doing craft fairs. I also love the chance to meet other makers and to buy unique handmade gifts for those on my own holiday shopping list.

    1 year ago

  • gilstrapdesigns

    Debra Gilstrap from gilstrapdesigns says:

    Great article and such very useful information.

    1 year ago

  • mattyhandmadecrafts

    Matejka Max from NattyMatty says:

    Wonderful post!

    1 year ago

  • ACupOfSparkle

    ACupOfSparkle from ACupOfSparkle says:

    Great info! Thanks.

    1 year ago

  • ValliCraftEmporium

    ValliCraftEmporium from ValliCraftEmporium says:

    Great tips! thanks.

    1 year ago

  • aBreathofFrenchair

    Elizabeth from ABreathOfFrenchAir says:

    Great tips!

    1 year ago

  • DowdyStudio

    Dylan and Pamela Dowdy from DowdyStudio says:

    Good tip! We definitely recommend doing a mock display at home first. It's a great way to see what you can add or take away before the big day. Good luck to all you adventuring into craft shows this season!! Most important tip of all: Have fun!!!

    1 year ago

  • Iammie

    iammie from iammie says:

    Great tips! Thanks!

    1 year ago

  • letterhappy

    christen strang from letterhappy says:

    perfect timing for this article! i'm doing renegade austin for the first time next month, and i'm so excited but also SO new at this! great tips, and yes.. i'll definitely be setting up a mock display at home before i go! :)

    1 year ago

  • DeEscalaArt

    BEATRIZ DE ESCALA from DeEscalaArt says:

    I'm Glad I read it..

    1 year ago

  • LitKnits

    Laura Sparks from LitKnits says:

    Such a timely post! My FIRST craft fair is this coming weekend, and I'm petrified. Thank you for making this all seem so much more inviting. :) Looking forward to putting these ideas into practice.

    1 year ago

  • KateEmersonDesigns

    Feanna Otta from KaitEmersonDesigns says:

    As I'm prepping for another round of Craft events this Article is so,so helpful. I sell Children's Clothing infant thru 8y and have been looking for Inspiration on a way to merchandise my clothing.. Any suggestions on creative ways to display clothing besides the standard rolling rack/grid walls? I'm finding it very challenging especially for shows where the space is 6ft table space. Any tips would be awesome.

    1 year ago

  • ikabags

    IKA PARIS from ikabags says:

    Great article! Thank you so much !

    1 year ago

  • jgaido

    Josie from JosiesBoutique says:

    Great advice. Thank you!

    1 year ago

  • Attractive1

    Elena Fom from Attractive1 says:

    Thanks for very useful article!

    1 year ago

  • foxpots

    Carole Fox from foxpots says:

    Excellent set of tips. Finding the right event for your business is key. Your work may be wonderful, but if you are not at a show that fits your merchandise and price range, you won't sell.

    1 year ago

  • ColorfulPixelsByLife

    Demet Gunuc from ColorfulPixelsByLife says:

    very creative !! Thanks a lot :)

    1 year ago

  • ScrapHappyLyrebird

    Tess from GildedNotes says:

    Great tips; I'm going to look more carefully at what I am putting in my eye-level area to maximize impact! I've found having a helper is a huge benefit. I get distracting/frazzled easily when handling multiple transactions, gift wrapping, talking to customers, etc all at once. Having some back up takes a huge load off my mind, so I can focus on my customers and not have to worry about every other little detail at the same time.

    1 year ago

  • jcbdesignstudio

    Laurie C. from JCBDesignStudio says:

    This couldnt have come at a better time! We are doing our first fair of the season this weekend! Super excited and yet super nervous! Love the great tips especially the set up at home prior, totally trying that! :)

    1 year ago

  • valerieoutlet

    Valerie from MiscellaneabyValerie says:

    GREAT suggestions, I can say from experience they're spot on tips! Every single tip presented is necessary. A few other helpful things: *Visit shows a year prior, or similar shows to get an idea of set-up, spacing considerations, etc.. *Invite repeat business after the event. Have an e-mail sigh up list, hand out business cards, label your products with your logo and web-site Be sure to let customers know how they can follow your story and get a hold of your work after the holidays have passed. *Resist the urge to put out every single product you own, otherwise your display could look too cluttered and you decrease the value of your work. Have back up stock stored under your table of behind your display to refill sold items instead. Lastly, count your blessings most holiday shows are indoors! (I've got lots of fun stories and extra tips from outdoor shows. oh my!)

    1 year ago

  • nhfinestoneware

    Bruce Haber from nhfinestoneware says:

    Thanks for the article. Good timing as I am a participant of NH Open Doors on Nov. 3-4. I am going to take you up on practicing my artist's statement in 250 words or less. Here goes: It's simple: I like clay (ok I love clay). I always wanted to try it when I was a kid, but didn't get much opportunity. One day, my wife said she was going to take a pottery class. "Can I join you?" was my response. I like to jump into things with both feet, so after taking a series of classes at the NH Institute of Art, plus some private classes from my favorite instructors, I dove in and bought a wheel (which we used to keep in our kitchen in our apartment at the time), and a kiln. I have been doing pottery now for 17 years. Over the years, I have perfected my throwing technique and glazes. The glazes were the bigger challenge (lots of chemistry). My most popular pieces have what I call my 'Waterfall' glaze. I will always fit pottery into my life. I hope you visit my studio or Etsy shop sometime soon. Thanks, Bruce P.S. I don't know what my word count is, but thanks for the opportunity.

    1 year ago

  • BenBoh

    Tessa B from BenBohBotanicals says:

    All great tips! Also, try to get out and meet your fellow vendors. You never know when you'll widen your circle & find more like-minded artisans to grow with (after the holiday frenzy, of course).

    1 year ago

  • BigRockPaperCo

    Melissa Cyrenne from BigRockPaperCo says:

    I've done a few trades shows in my time - mostly when I was a sales person for a large corporation. Don't sit down! Standing and smile! I was at a market last year - my neighbor was sitting around in her chair - doing nothing. She missed out on so many sales because her customers might have had the impression it was an imposition for her to be there.

    1 year ago

  • Snowdon

    Alexandra Snowdon from Snowdon says:

    Great timing, great advice, thank you!!

    1 year ago

  • cberez

    CB DESIGN'S from CBDesignsPR says:

    Very nice, such a good article, thanks for sharing!!!!

    1 year ago

  • Beabella

    Kathy Prosser from Beabella says:

    Great article! One thing I do is try to continually improve my booth...even while the show is going on! Although I set my display up before I attend a show, and I think it looks good I don't stop there. I watch and listen to the customers. If the booth isn't flowing for whatever reason, I change it and move things until it is working. If I can't change things at the show, I make sure I take notes and change them for the next show.

    1 year ago

  • CoreandMantle

    Alayna from CoreandMantle says:

    Good tips! The displays in the pictures are magnificent. I hope to do many more craft shows this Spring. I will spend the winter in the frozen tundra (MN) making and creating!! Thanks.

    1 year ago

  • slathered

    Sharon Moores from slathered says:

    Thanks for the great tips, especially about branding and points of sale.

    1 year ago

  • RubyBeets

    Ruby from MissBeets says:

    Great tips! Never read or text while in your booth. If you don't have customers tidy things up change things around. One more tip,never put up a sign that reads this took 100 hours to create,if you are asked 75 times the same question answer the questions like it was the first and celebrate the joy of creating the art while describing the process to your customer.

    1 year ago

  • aloucks

    Adrian Loucks from AdrianLoucksStudio says:

    Thanks so much for the great tips! I've helped manage vendors at other types of shows, and those folks that sat behind their table the whole time didn't do very well. You have to step out!

    1 year ago

  • solocosmo

    Jessica Grundy from solocosmo says:

    This is so SO helpful! I have my first HolidayPop Art Show in Houston next month, and I usually am used to just doing anime/comic conventions. I really have never had a 10x10 space before so I am trying to figure out ways to make everything look great!

    1 year ago

  • paramountvintage

    kristin from blackmoonsky says:

    thank you so much for this article. such in depth and poignant tips!

    1 year ago

  • reflectionsjewelry

    Emily Delfin from reflectionsjewelry says:

    Thank you - very helpful!

    1 year ago

  • jmjewelry

    Jana McNairn from jmjewelry says:

    Thanks for the timely advice!

    1 year ago

  • MissingHeirloom

    Elizabeth Pickett from MissingHeirloom says:

    I am going to 'put myself out there'... I have done shows for years (since the dinosaurs were around - sometimes as many as 35 shows a year) - both indoors and outdoors. Both for my antique/vintage items as well as my hand made items (bittersweetdesign here on Etsy). I will be more than happy to field any questions you might have regarding doing craft and/or antique shows. Obviously I will answer questions as I am able. Please let me know if I can help. And for anyone doing any holiday shows this season - Rock the House!! and Good Luck! Liz

    1 year ago

  • lapisbeach

    Lauren from lapisbeach says:

    Awww that is very nice of you Liz- from above me;) Great tips! I think it is important for everyone to remember to try and have fun and your show and every single one - is a valuable learning experience! The good, bad and the ugly - you will still take something valuable away from that show! Happy holiday show season everyone!!!

    1 year ago

  • TreasuresfromtheAtti

    Sandy Berger from TreasuresfromtheAtti says:

    Thank you so much for your advice. i will be doing my first shows next year and I'm researching what to do now.

    1 year ago

  • limeyloves

    Lydia Patrick from LimeyLoves says:

    I am so thankful for this article ! I just need to find some local art fairs and go for it. I am new to Etsy and have a few sales but I've never done any shows before, I am a little afraid. I feel I have the creative side but the business side I am lacking in confidence. Does anyone have any other tips. I'd be so grateful to anyone with a snippet of advice. Cheers Loves ! <3

    1 year ago

  • LivingSoLovely

    Kristi Amparan from LivingSoLovely says:

    I am doing my first craft fair (Christmas in Cleburne; Cleburne, TX) this December and these tips are soooo helpful! Thank you so much everyone!

    1 year ago

  • ThreeBarDGifts

    Monica from ThreeBarDGifts says:

    Thanks for the great advice!

    1 year ago

  • AM2PMdesigns

    Janet from am2pmdesigns says:

    Woot! Go team Dallas! Very informative and perfect timing. :)

    1 year ago

  • Tefi

    Stephanie from Tefi says:

    There are some excellent tips in these comments! I agree completely with Valerie. I once suffered from the gotta-put-it-all-out-there syndrome and ended up with what I fondly called "necklace vomit" all over my display tables. I learned to tone it down and switch things out during a show. It kept me active and busy during those slow times! Good luck everyone and happy sales!!

    1 year ago

  • PrairiePrimitives

    Tana Taylor from PrairiePrimitives says:

    Artist's Statement: My name is Tana Taylor and I create primitive folk art in my Northern California studio. Many of my items are designed to appear as though they have survived 160+ years since the California Gold Rush. As often as possible, I incorporate bits of much-loved and usually well-worn antique quilts and handwoven coverlets and vintage feather ticking. I also include antique handmade lace and vintage buttons in my creations as often as possible. I have sold on Etsy.com for 6 years and currently offer my items wholesale to shop owners across the country and around the world.

    1 year ago

  • thenakedbird

    Brooke Griffin from GideonAndBrisby says:

    yay! I love these blogs, thank you! I've been getting ready for 4 art shows coming up this season! three in LA and one in SF. I did three shows this summer and it is a total learning process and I always take notes. I would say have a range of items from little things that anyone can afford to large, expensive pieces that will interest serious buyers. Make sure the prices are visible everywhere and YES, make sure that customers feel welcome to pick things up, try them on, etc. I work at making my displays more interactive and welcoming at every show. And be cohesive and organized! i think checking out the displays in your favorite shops and treating your booth like your own little store is such great advice! Anthropologie for instance, has an organized, yet eclectic chaos about it. dishes stacked and mixed on shelves with books and towels...but you never feel overwhelmed in there. you can look at everything and not get dizzy. Looking at my past displays that just this summer I thought were so wonderful, make me dizzy now! I'm working on a much cleaner look for this run!

    1 year ago

  • revivalbancroft

    Moxie and Suzy from RevivalVintageStudio says:

    great tips and timely blog. Craft fairs are always a hustle but always fun. I love booths with interesting displays, like old doors as walls, and trunks as display shelving, these booths always grab my attention, as long as they don't take away from the products. happy craft showing!

    1 year ago

  • myMountainStudio

    Nikki Weiss from myMountainStudio says:

    I'm getting excited and geared up for this year's fall shows! I'm always fine-tuning things a bit with my display and such, so it's always great to hear about what others do as well. Thanks for sharing your tips. (Wish more people would learn to smile and look friendly and inviting. From my view as a shopper, it really is a turn off when the seller looks bored and uninterested!)

    1 year ago

  • PetitPointFrance

    Sonia from PetitPointFrance says:

    Very interesting !

    1 year ago

  • ArtVisionStudios

    LISA HENDERSON from ArtVisionStudio says:

    Thanks for these great tips & reminders...very helpful & encouraging!

    1 year ago

  • Win1985

    Rowina Panchu from SweetCandyStuffs says:

    So helpful and great tips!

    1 year ago

  • TataniaRosa

    Heather Buckman from TataniaRosa says:

    Great tips. Thanks for this.

    1 year ago

  • emmahh

    Katrin from DublinKnits says:

    great hints, I will be at an arts and crafts fair in December and hopefully find many heads to fit my children's hats I am currently knitting. Good tip with the different levels, also creating an atmosphere that suits the products is a nice way to connect with the customers!

    1 year ago

  • kimberleeannkreation

    Kim Brooks from kimberleeannJewelry says:

    I just participated in a Quilt Fair and much of you advice I was right on with, but some things I was not such as wearing a piece of my Jewelry. Thanks for the wonderful tips of the trade!

    1 year ago

  • peshka

    Peshka from Peshka says:

    Great tips!! Very useful article! Thanks

    1 year ago

  • optic

    Rhonda from optic says:

    Awesome Advice! Thanks so much. I am going to be doing my first Craft Fair in ages coming up in a short 2 weeks. I am planning on a couple of days of preparing my booth. I will for sure tape out my space, that is a great idea.

    1 year ago

  • OncleHope

    Oncle Hope from OncleHope says:

    Great! We are actually trying to organize a market before christmas here in Barcelona with all etsys living here. Let see if we have the time..... Thanks, Helena

    1 year ago

  • EmSewCrazy

    Emily from EmSewCrazy says:

    Good read! Going to my first holiday show this Dec. I am excited to see how it goes!

    1 year ago

  • VandaFashion

    Vanda Fashion from VandaFashion says:

    Great post! Thank you so much : )

    1 year ago

  • PeggyBaron

    Peggy Baron from LivingSnapshots says:

    Not only was this post helpful, but lots of the comments were as well. Thanks! I'm doing my first 2 shows soon and I got some real gems here. I love the idea of a bookcase as a prop for my framed photography as that will give me different levels. :)

    1 year ago

  • Buttonsbloomsandbows

    Katie from ButtonsBloomsandBows says:

    Very Helpful. Thanks so much.

    1 year ago

  • YAFITIK

    Yafit Eini-Segal from YAFITIK says:

    Thank you! Avery useful article and good points!

    1 year ago

  • lanejagoda

    Jagoda Lane from JagodaModernArt says:

    Thank you for great tips. The article was very helpful and pack with great ideas. Great read as well.

    1 year ago

  • UglyBaby

    Rosalie and Doug Gale from UglyBaby says:

    This is such great advice - especially the notes about making your display at eye level. Yes!

    1 year ago

  • thenakedbird

    Brooke Griffin from GideonAndBrisby says:

    oh about things being at eye level, remember that the average american woman is like 5'2"!!! Being 5'9", I had to adjust my idea of what "eye level" was to suit my customers rather than being where my eyes were drawn. I've also read somewhere that hanging things than can move in the wind often attract customers to your booth. My hot air balloons are probably one of my biggest draws into my etsy shop and they are definitely a lure for customers at shows. I agree, there are so many useful tips in these comments as well as the article. Keep em' coming folks!

    1 year ago

  • Motleycouture

    Motleycouture from Motleycouture says:

    Thank you for all the info! I am going to do a Holiday Fair and I am so happy I came across all your great ideas!

    1 year ago

  • Britt7094

    Brittany Coxon from BrittsLittlePaper says:

    An excellent guide. Thanks for sharing. I'm always looking for more ways to improve my eye level displays and get visitors to come back for more.

    1 year ago

  • tadalyn2006

    Kelie from tadalyndesign says:

    Thank you, great tips!

    1 year ago

  • MerCurios

    MerCurios from MerCurios says:

    Great tips. Love the idea of taping out the booth space in advance. Suce wonderful displays above too.

    1 year ago

  • vickismithart

    Vicki Smith from vickismithart says:

    Great suggestions. Thank you!

    1 year ago

  • hawaiibeads

    Cece from hawaiibeads says:

    Great article! I did craft fairs,(successfully!) for over 10 years. Here are my best tips: Dress Well! Nothing worse than a sloppy looking seller! Look like you make money! Don't forget to take plenty of change, I wear a belly bag so it is always right with me. The first buyers always have only $100 bills. Take a tall stool to sit on. When your feet wear out, you are still at eye level with your buyers, not hidden in a little chair. Don't forget to take your products! (ok I only forgot one time) Use great lighting if you have electricity available Use a white background. I know those other pieces are pretty, but it hides you wares. Smile, no matter how tired your jaw is!

    1 year ago

  • NydamPrints

    Anne Nydam from NydamPrints says:

    @Feanna Otta I sell only a few children's t-shirts along with my original block prints, so I don't have to fill a whole booth with them... but I hang a clothesline across the front of my table, or across the top of a tent, or between two taller racks in back. It's a great way to highlight a few special designs. I have some cute miniature clothespins to hang the little shirts and everyone oohs and aahs at how adorable it is. I hope that helps!

    1 year ago

  • NydamPrints

    Anne Nydam from NydamPrints says:

    Also, regarding taping out booth space... I have a lot of wall-hanging work and am often given a certain amount of wall space to hang on - racks or pegboard, for example. It's very helpful to lay the square footage out on the floor and arrange all my framed pieces there. That way I can easily move things around until they all fit in the best way. Then I snap a photo of the layout and bring it with me to the show so that I can easily duplicate when hanging the work.

    1 year ago

  • BereniceDesigns

    BereniceDesigns from BereniceDesigns says:

    A lot of nice reminders of what sometimes we seem to forget due to such a busy schedule! Thanks!

    1 year ago

  • BijouxDeSoeurs

    Yvonne Di Leo from BijouxDeSoeurs says:

    One thing my sister and I learned during the winter craft fair season last year was the economy has hit everyone, everywhere, deeply in the pocketbook. If we had been unwilling to offer pricing incentives we would have lost many sales. I personally prefer to lose some my labor costs to have my products out in the public eye. Developing a pricing strategy is utmost to a successful craft fair season; expand your merchandise selections and divide overhead with your partners. Your customers will appreciate having a variety of choices, and you can enjoy a more profitable bottom line.

    1 year ago

  • karenkell

    Karen Kell from karenkell says:

    Where can I get the slatted wooden display from that is shown in the first image which sits on the table? Karen

    1 year ago

  • karenkell

    Karen Kell from karenkell says:

    Sorry its in the second image.

    1 year ago

  • hatsbyanne1942

    Anne Quinn from hatsbyanne1942 says:

    Thanks for the great information and your advice is most helpful!! I will be doing a craft show in a couple of weeks and I'm going to try all of your suggestions. Thanks so much!!

    1 year ago

  • sueforey

    Sue Forey from SueForeyfibreart says:

    Thank you great post. I especially agree with the be friendly but not pushy idea. I like talking to potential customers and always try to strike up a conversation even if it's only about the weather. At several shows I've been to I have done well and the person in the booth next door who just sits knitting/reading gets no sales even if their product is as good or better than mine.

    1 year ago

  • roguegirlvintage

    roguegirlvintage from roguegirlvintage says:

    Great article...really needed the refresher since I've been out of the "show" loop for a while. Really like the idea of encouraging online sales. So easy to get wrapped up at selling during the shows when customers are front and center but it's so important to encourage visiting our Etsy stores and building future online sales!!

    1 year ago

  • crochetgal

    crochetgal from crochetgal says:

    Some great ideas here! I've found that the most successful layouts come with practice and more practice. As soon as you think you've got one that works, you 'tweak' it just once more. I've been doing that for years!

    1 year ago

  • accessoryalamode

    Deborah McGovern from deborahmcgovern says:

    All great tips!!! I love the displays. They are eyecatching and really attract the customer. That is one thing I learned, you have to get them into your booth first and then sell your product. Also, anytime you see a box or a picture frame anything you wouldn't think of, rethink and decide if you can use it in your display.

    1 year ago

  • cbecatkinson

    christina bec atkinson from duendecreations says:

    Thanks for all the great tips! I am gearing up to do the Patchwork Festivals in Long Beach and Santa Ana, Ca this November and I am so excited to try out some of these tips! I did my first craft show last May and did well for having just started out but I can't wait to debut my new displays and pieces. If you are local to So Cal I hope you will stop by patchwork and have a look at some of my creations. Www.etsy.com/shop/duendecreations

    1 year ago

  • RobinInTheWoods

    Robin Woods from RobinInTheWoods says:

    Thanks for the tips. Most of my sales are at Art Festivals and Artist Markets, my store gets lost in the vast Etsy world.

    1 year ago

  • WhatKnotShopByEmilie

    Emilie from WhatKnotShopByEmilie says:

    Different levels within your display keep things interesting for sure. When I display my pumpkins and ornaments at shows I use vintage coke and pepsi wooden crates which have 12-24 little cubby holes. I place them on top of a vintage apple crates with a board on top of the apple crates. It's at the right height for me to peer over. My smaller pumpkins fit in the cubby holes and also all I do is push the pumpkin as far as in as it will go and it's an instant packing box too. I cover the top with a piece of plastic and I can stack them 2-3 deep depending on how much I want to carry. No need to pack them separately in another box so there's a whole lot of less fuss packing and unpacking. Just whip the crate up on top and wha-la my display is ready to go. Saves a lot of time.

    1 year ago

  • artsongjewelry

    Georgann from artsongjewelry says:

    So much valuable information! It is so important to really be prepared from set up to selling at a craft show. Happy Holidays.

    1 year ago

  • Essentialtreasures1

    Chelle Wagner from ChellesTreasure says:

    This was a great blog with so many helpful tips. We are gearing up for another Vintage Charlotte Day right now. I was thinking of what I could do to make my display better. I really like the suggestion of dressing my mannequin and bringing that with me this time.

    1 year ago

  • Minipictures

    Cristi Parker from MiniPictures says:

    Good tips! I have found that with the shows that I have done it is also really good to make friends with your neighbors...especially if you are doing a show by yourself. I find out about other shows, get good tips, as well as have someone who can stand in for me if I need a quick breaks. Networking can really be helpful!

    1 year ago

  • ClickityClack

    Ron and Phyllis McIntyre from ClickityClack says:

    Great tips! After 30 years on the craft circuit, it was a relief to find Etsy. But if you want to try the get up early, haul everything in and out etc. to do a craft show........go for it. Take along a hand truck or two (two wheeled hauler) to help you move merchandise. A garden cart (4 big wheels, sides or not) is also a big help. To make light weight tables, buy used (resale shops, Habitat for Humanity resale store etc) hollow core doors and buy fold up table legs to put under them. Cover your tables to the floor on at least three sides with a plain colored fitted table cover. Put your back stock under the table and it is completely hidden from the customers. You can also stack up empty plastic totes (big ones), cover them with a matching fitted table cover and use them for an extra small table. If you have to use saw horses for table legs, use that to the floor table cover!!! Saw horses just look so tacky! Ron was an on the road candy/tobacco salesman so he always had access to all kinds of display racks that his costomers were getting rid of. Look for a place that sells second hand commercial display racks, etc. Look for small jewelry display pieces or large slotted walls. Just remember you have to carry this stuff and it has to fit in your vehicle. We drove a 1 ton stretch van when we were crafting on the road. If it was a overnight or longer show, we pulled a camper tailer behind that! Our usual booth space was 10 x 20 feet. Ron did wooden items and I did stuffed animals and sewn items so we took up a lot of room with bulky items. Use a taller directors chair so you are still eye level with your customers. I used to stuff some animals (like guinea pigs or bunnies) while at the show. Children were fasinated by the process. If I did a teddy bear at the show, the men were the ones hanging around watching. What was that women doing with a rachet set! Well, it is how you put metal joints in a teddy bear and women can do it too. Ha! Ron and I took turns waiting on customers or both of us worked the counter if we were busy. If you are the only one in the booth then I would not recommend making items, reading, or being on your cell phone. Another piece of advice...........craft shows are long, tiring and potentially boring............leave the little ones at home!! They will drive you and everyone around you nuts and I don't care how well behaved you think they are. Our son went crafting with me at a fairly young age(about 10), but he made and sold his own crafts so it kept him out of mischief most of the time.

    1 year ago

  • HappenstancePaper

    Susan from HappenstancePaper says:

    Great article! Getting ready for one next week. I sell paper products and linen gifts, always a challenge to come with a great display, but oh so important! It's energizing to meet and talk with customers and get their feedback. Must wear comfortable shoes :) good luck to everyone

    1 year ago

  • Piecefull

    Bonnie Bailey from Piecefullart says:

    Thanks for all the tips. My city allowed artists/crafters to set up every Friday this summer on the main street to sell and didn't charge us anything. Being new to this I found it was wonderful practice. Here are a few things I found helpful. Your items should range in price from a few dollars up so there's something for all consumers and things affordable enough to draw people in. Make sure you leave out your business cards which have your etsy address on them. I packed my stuff in to large travel suitcases. This keep things protected but also make it very portable with the wheels and handle. Plus I could store things in there between fairs. I make a variety of things so I'd ask people what type of things they'd like to see and tried to have those things available the next week. One young man asked for leather wristlets. I made about 10 and sold 8 the next week. There are lots of good web sites to glean ideas from but as with most things, experience is the best teacher. Most important tip of all....have fun!

    1 year ago

  • WitsEndDesign

    Lorrie Esposito from WitsEndDesign says:

    Aside from your merchandise, make sure you have other things on hand like handwipes, snacks and drinks and extra parts and glue for repairs to items if applicable. Especially handy if you are alone and can't send someone for these items if the need should arise. Make friends with your neighboring vendors in case you need to run and take a quick break. Often times they are willing to keep an eye on things for the 10 min. you are gone.

    1 year ago

  • lindakrieck

    Linda Krieck from LJKCustomCreations says:

    Great info! Have my first show in November. Can anyone give me an idea on displaying purses/handbags. My main display I am using a wreath holder atop the table. I would appreciate any ideas!!!

    1 year ago

  • WichitaStitch

    Theresa from WichitaStitch says:

    I participated in my first craft show earlier this month. I learned quickly that if the product is not at eye level, it's too easily overlooked. The most difficult aspect: Figuring out how to be available and friendly without "hovering" over potential buyers. All in all, it was a success and I look forward to doing more!

    1 year ago

  • nancywhitfield1

    Nancy Gale Whitfield from EmbroidablesForYou says:

    I have done quite a few shows and it is a wonderful venue. Check them out carefully, get an idea what kind of turnout the show gets. Nothing worse than sitting all day without any customers. If you don't have a tent like some who do shows all the time, use a couple decorative umbrellas. I sell embroidered towels and use a ladder that I've painted and then decorate for the season. A vintage bench to show off my embroidered pillows. Make it interesting and have fun!

    1 year ago

  • grandmagrizzly

    Roanne from GrandmaGrizzlys says:

    I am just getting ready for my first craft show coming up on Dec. 1, so this article is perfectly timed!! It gives me a whole month to prepare (yea, like that's enough time, lol). I'm off to do the checklist now. Bear Hugs and Happy Sewing, Roanne

    1 year ago

  • pcritter63

    Chris Purcell from pcritter63 says:

    I have found that using a money apron instead of a cash box is very handy - you always have your change right there on you and can make change while you are talking to your customers. You can find them on etsy or even just use a canvas tool belt/apron that has pockets.

    1 year ago

  • jillsimpson

    jillsimpson says:

    These are such fantastic tips everyone, thank you! I am trying to use more vertical space, as suggested, so I can show more merchandise and also make my booth more eye-catching. Does anyone have suggestions for sources for folding screens or slatted panels--something that is pretty portable because some of my shows are in NYC and you have to schlepp a ways, you can't just pull up your car! Thanks!

    1 year ago

  • matryoshkasbysallie

    Sallie Phipps from matryoshkasbysallie says:

    I am looking at entering a craft fair so this was good review for me.

    1 year ago

  • laiseoriginals

    laiseoriginals from laiseoriginals says:

    Great article and helpful information. Been thinking about doing some shows, I just need more product!

    1 year ago

  • SarahPhelpsCreative

    Sarah Phelps from SarahPhelpsCreative says:

    Perfect timing! I have my first craft market coming up in early December, eek!

    1 year ago

  • ludmilabilik

    Luda Bilik from LudasPreciousDesigns says:

    Thank you for the great tips!!

    1 year ago

  • lozenbear

    Veronica Lozen BrownBear from LozensArt says:

    Fantastic Information Etsy is so wonderful I love working with you... Thanks for making art fun again.... oceans of blessings Lozen BrownBear

    1 year ago

  • AubreyPlays

    Aubrey from aubreyplays says:

    I still have not done a show, though I would like to! My problem is finding them (or the right one!) any tips??

    1 year ago

  • chris903

    Christine Ward from chris903 says:

    I have an upcoming show soon, this is great, timely, advise. Thanks again!

    1 year ago

  • tinybabylady

    tinybabylady from tinybabylady says:

    I'm finishing up my 6th craft fair season in the next couple of weeks. The different levels of your items are oh so important. I have found that you not only need to go to the craft fairs that are for your audience, but go to the ones where the base income is higher. Living in middle Tennessee I always do markedly better in Williamson county where there is a lot of per capita income. I simply don't go to the craft fairs in towns that aren't known for a higher income. I've also decided that people are venturing online to buy more and more. I am one of those people. I simply don't go "shopping" out at a store or fair anymore. I buy everything online these days. And I see more and more people doing the same. So getting your card and online presence known is becoming a more important thing. Also, if you're going out to sell at the craft fairs-get Square!! I took checks and cash for a while and had a couple of bounced checks from customers that set me back. I don't take checks now and love being able to take credit cards on Square. People just don't carry much cash anymore and it is a must in my book to be able to take the cards on Square. I find that most people appreciate if I am crocheting at my booth, though the moment someone steps in view I put it down and smile and greet them. I acknowledge all passerby regardless of age, sex, etc. everyone is equal and a potential customer! A lot of people see me crocheting and actually ask my permission to watch me crochet as they are fascinated by it. I take the opportunity to have a conversation with them while they watch and as it turns out I am able to crochet my blankets without looking so I can make eye contact with the customer as they watch me work. One last thing about displays-use your imagination. It took me a while to devise some things in my head to make my display "pop". Then one day it occurred to me-hey, I work for a plumbing company! I can use PVC and floor flanges and all kinds of fun plumbing parts to make my display! It has been perfect and I get tons of compliments on it now. And the best part is I drive a tiny car and it breaks down easy and small to fit back in the car! Happy crafting to you all!! Enjoy yourself! And remember, we do this because we live it-the $$ we make is just the icing on the cake and the lovely reward we reap for using our talents for good fun creativeness!!

    1 year ago

  • MsCandyBags

    Candace Burton from CandyBagsShop says:

    I have a big show on Saturday and I am going to put some of these ideas in play...Thanks!

    1 year ago

  • christinazeller

    Andrea Mix from STYLEMIX says:

    Great advice I will do my first Christmas show this year.Yeahhhhhh

    1 year ago

  • HauteInteriorsLLC

    Michele from HauteInteriorsLLC says:

    I have participated in quite a few Craft Shows. My best one was The One of a Kind Show @ Merchandise Mart in Chicago. Groves come thru to purchase. The second best was an Antiques Fair where you could also sell hand-crafted. Others have mentioned great pointers. The things I learned: Bring a fatigue mat. It helps you stay on your feet to greet customers for hours. Try to never sit down. Smile & greet everyone. I thank them for stopping even if they did not purchase. I take my iPad. I use it to run my credit cards thru Intuit. I also can pull up my Etsy website to delete merchandise when it sells, or show customers my website. If you are selling pretty hand-crafted work, invest in pretty packaging. I purchase handle bags from Uline, tissue paper bundles from Tuesday Morning & custom labels from Etsy sellers which I either attach to my merchandise, or the shopping bag. You want a busy Craft Show, so try time savers. Pre-fill out your sales slips as much as possible. Network with other sellers, you will be surprised at how much you learn: Tips, other local events, etc. Most of all try not to be stressed & have fun! We all keep learning the more we attend :)

    1 year ago

  • TheYarnMarm

    Margaret Trousdale from TheYarnMarm says:

    Price tags. All tags hanging out. Bring home the name, the logo, and the price. EVERYTHING tagged. Find a cheap deal on a lot of business cards: punch 'em, string 'em, and mark 'em.

    1 year ago

  • LacyTreasures

    Darlene from LacyTreasures says:

    This info is good and valuable. After many years of selling at craft shows, I have found that it is best to get into juried shows because the quality of the whole show is excellent and usually draws the crowds over other shows. I have done one for 2 years and it has been incredibly successful both years. Looking forward to doing it again this year and am now in another juried show which took me two years to get into but should be worth the wait.

    1 year ago

  • debrawishan

    Debra Wishan from WishAnWear says:

    I really appreciate reading the advise from everyone. I have participated in only 3 shows and unfortunately none were tremendously successful. My business is new and I have consider each event a great learning experience. I may not walk away with a lot of cash but i do walk away with alot of new ideas! Not all events have the right audience for certain products and being a jewelry designer is probably the most competitive! One vendor made a great suggestion to me that I found very valuable. When displaying merchandise with the standard banquet table, consider using "lifts" underneath the legs to bring your table height higher (like they use in dorm rooms to raise the beds). Find them on line, Bed Bath Beyond or design your own. Must importantly, enjoy the process!

    1 year ago

  • justineviens

    Justine Viens from DFandC says:

    Thank you so much for this great article. I'm part of a craft fair in two days so this article couldn't have been written at a better time! The tips in the comments have also been very helpful. I can't wait to try some of them out! Thanks a bunch!

    1 year ago

  • HornCatCreations

    Joni from HornCatCreations says:

    Great advice!

    1 year ago

  • tammybetson

    Tammy Betson from TandMArtsandCrafts says:

    Great article. I love doing craft fairs, more than I do sitting in my shop! The atmosphere is the best when you do fairs where you know all the other sellers and you can create an atmosphere where the customers join in with your jokes and giggles (for instance the weather has been a big topic for us Brit's - I have often had to hang onto a gazeebo with one hand and serve a customer with another!), it all helps to make the customer feel at ease and make a sale.

    1 year ago

  • brocobelle

    Karen Vallerius from brocobelle says:

    Thanks so much for this article. I will be doing a craft fair at the end of November, currently stitching away like crazy, & there were so many fab ideas in your post.

    1 year ago

  • cloudsong

    Steve Harrison from cloudsong says:

    Yes very helpfull thank you. We are infact of to start the christmas fairs. See other displays have given us ideas. Thanks Steve

    1 year ago

  • RenataUniqueGifts

    Renata Lader from RenataUniqueGifts says:

    Great tips and encouragement! I am doing craft shows for years and discovered, long ago, that shoppers like to see the creation at work. So, I am taking with me some supplies, for example, the very beginning of my pine needle basket, and I continue working on it during craft show ( if I have time), or at least, I am showing how I am starting the basket. Also, I am taking my basic tools for jewelry making because in few cases, shoppers asked me for some small repairs at the spot! I am taking extra hooks for earrings because I can change earring hooks for clip-on hooks. Yes, not every woman has pirced ears. I am giving out two business cards for every shopper. Not one, two. I know, I am misplacing business cards given me by artists, so I figured out that if someone has two of my business cards, than at least, one card will not be lost! I wish you all great sells.

    1 year ago

  • ByLightOfMoon

    Cyndi from ByLightOfMoon says:

    Thanks for sharing this post in my email. I am thinking of starting to do craft shows and fairs and need all the information I can learn about! All your tips and photo links are fabulous! Smiles, Cyndi

    1 year ago

  • RenataUniqueGifts

    Renata Lader from RenataUniqueGifts says:

    One more tip for crafters. I make "Gift Certificate" the size of index card. On it, I write my business name and address, etc., in upper left corner. Under it I write: Name........, Amount od $ bought......., the Gift Certificate expires in one year ( if not claimed), who bought it, and my full signature. I keep a note book with those data and/or a copy of this sold certificate. The lucky person who received this Gift Certificate, can get something from my shop, from my store at Etsy, or make an appointment and come to my house.

    1 year ago

  • heathergtodd

    Heather Todd from tickledrainbow says:

    Some very good advice there. Think I might plunge into the craft fair market so will use this info to get organised. Enjoying Etsy, Thanks

    1 year ago

  • theArtsyClutch

    Angie Pettigrew from theArtsyClutch says:

    Great advice, I am participating in my third Holiday event next weekend. I really needed some pick me ups on my booth display, you gave some great ideas. Thank You.

    1 year ago

  • OfaLahi

    Anau Henry from OfaLahi says:

    Great tip there Renata! I have been doing small market and a show. The one thing to remember, is that as a business every-thing you get involved in is about learning and growing. I love meeting people, so these shows are great for learning off other vendors is you are new to it ( like my-self), you also get to hear about their craft show experiences and they will point you to other shows. I love meeting people who come into my booth, but I do let them browse you don't want potential buyers feeling overwhelmed, or feeling pressured to buy. Once you have done a few shows you get to start a feel for what kind of shows work for you. Make a list of every-thing you need to take to the show, and check it off in the morning before you leave so you don't forget any-thing. Take change, water, and never look bored or like the eager sleezy money hungry sales man LOL. Have fun and don't get caught up in how other vendors are doing, you are there for yourself not to compete with others. Have fun every-one and good luck to all! :)

    1 year ago

  • pinkblossomcosmetics

    Lilly from pinkblossomcosmetics says:

    Great article! Been meaning to get into arts and craft shows.

    1 year ago

  • smittyart

    Kathleen Hope Smith from ArtSpokenHere says:

    One more tip from my unfortunate experience: bring a pen that detects fake bills. I was suckered into giving change for a small priced item. Then he asked for change for a $50 so he could buy someone else's items: I almost fell for it! Fake $20 Bills! I hear you can buy these at Staples. If I do another show, it will be a must-have item.

    1 year ago

  • sweetpeas2012

    Belinda Morrison from sweetpeas2012 says:

    Great adsvice and encouragement. Will definitely use in my first show next month. thanks

    1 year ago

  • nybeads

    Michele Benjamin from GothamBeads says:

    This is great advice! Thank you for the great tips. I have 2 shows in December and I'm a first time exhibitor.Since I'm new to this venue, this article will send me on the right path from the get-go. Way to go Etsy team -thank you thank you!

    1 year ago

  • wildflowers12

    Marisa Madge from wildflowers12 says:

    My addition to all this great advice is lighting! If you are doing an indoor market, or a an outdoor market that will stretch into the evening time, inquire about electrical outlets near your booth. Bring at least a small lamp or utility lights that will illuminate your booth (solar or battery powered are options too). I advise this especially if you sell small items such as jewelry. Many indoor markets have poor fluorescent lighting that just doesn't do your work justice. In a room full of vendors, the ones with lights will attract more customers.

    1 year ago

  • BadgeBling

    Barbara Skoch Cavanaugh from BadgeBling says:

    Thank You! I have several shows coming up and these are great things to think about.

    1 year ago

  • sannachristina

    Carilyn Wright from sannachristina says:

    Thanks for the advice! I have done craft fairs for years and there is always something that I need to add. I am now doing one a year in my home, with 6 other fine artisans. It has been really rewarding and has grown every year. I have lots of advice if anyone is interested in starting that way of marketing.

    1 year ago

  • supercursi

    ylenia supercursi from supercursi says:

    Thanks a lot for this great advice! I've realized that I must work on the different levels.

    1 year ago

  • spinninginthemud

    Rebecca from spinninginthemud says:

    Can't wait for the holiday craft show!!! It will be a jolly good time! :)

    1 year ago

  • scandaliciousjewelry

    Holly from scandaliciousjewelry says:

    This was beyond helpful! :) So excited for my upcoming craft show! :)

    1 year ago

  • CarolJoyFashions

    Carol Joy from FauxFurFrenzy says:

    I learned so much for looking at the pictures of booths! Such clever ideas--love the one with the vintage glove to put bracelets on! Carol Joy Fashions caroljoyfashions.com

    1 year ago

  • kadydesigns

    Denise Vining from kadydesigns says:

    Great information and tips!! Looking to get into doing craft shows and this will come in very handy. Thanks so much!

    1 year ago

  • PurpleHug

    Nadine from PurpleHug says:

    WOW - loved this article. Great timing for me as well - just signed up for a Christmas bazaar on 12/8. I've started making button badge pins and am going to wear one that encourages people to visit me online - with "ask me for a special online coupon code" on the pin. I hope to convert off-line buyers and browsers to go online to shop!

    1 year ago

  • KoziePrery

    Erin Rensink from KoziePrery says:

    I'm going into my third year of winter craft shows and my advice is this: Don't miss the application deadlines! Some holiday shows close as early as late August. I finally signed up for all the newsletters, put the dates in my computer's calendar and set an alarm to apply.

    1 year ago

  • VintageLover818

    Alice Monique Ledezma from VintageLover818 says:

    Fantastic information I have a show coming up on the first Sunday of November these tips will totally come in handy!

    1 year ago

  • reginasstudio

    reginasstudio from reginasstudio says:

    Great Tips! Love the pictures, Thanks

    1 year ago

  • KikkaandTikka

    Federica Bonato - Hayes from KikkaandTikka says:

    Does anyone have any tips recommendations on how to improve display for Greeting cards at shows as the standard display are rather "boring". All my cards are Handmade and using standard display don't make justice to my creations. Many thanks !!!

    1 year ago

  • FreshRetroGallery

    Elizabeth Knaus from FreshRetroGallery says:

    Federica, I displayed the original art in frames for my Christmas postcard series.

    1 year ago

  • atomicblue

    atomicblue from atomicblue says:

    After 20+ years doing shows-I quit. Bad economy where I live... I do have additional advice! -Take picture of your product styled with a model. -Make sure everything is priced! Solves awkward situations where you could possibly lose a sale. -Have a bowl of candy to give out for free. It helps with sales! Whiny kids are happy to get candy, and gives Mom or Dad a minute extra to buy :D

    1 year ago

  • artsymabel

    Stacey Ball from artsymabel says:

    What great information! I too like to bring a piece to work on during a show. I have found that it attracts customers to your booth and it's a great conversation breaker. People love to see what the artists process is in creating their work. Elizabeth Knaus, great idea on framing the originals! I sell postcards of some of my pieces and having the originals on display is a great idea!

    1 year ago

  • blushface

    Lisa Tran from blushface says:

    Awesome article, thank you for the great information! =)

    1 year ago

  • SheEarth

    SheEarth Crystals & Creations from SheEarth says:

    Fantastic article!

    1 year ago

  • restoreandrework

    restoreandrework from restoreandrework says:

    Love the article however I would put more emphasis on the research of the craft fair and marketing they do to drive consumers to the event. I have done my share of craft shows with mixed results. It really is a shame to put your best foot forward only to find out the organizer did a poor marketing job. Good luck to all.

    1 year ago

  • DestinysTreasures

    Jennifer Wheatley from DestinysTreasures says:

    Great Tips! Thank you:)

    1 year ago

  • sarahwilbanks

    Sarah Wilbanks from sarahwilbanks says:

    Great tips.. Thanks! I am preparing for a show in November and don't want to miss anything. Sarah

    1 year ago

  • lynnschaefer

    Lynn Schaefer from LynnsPartyFavors says:

    Great advice I am a new company (open 2 months) with a brick and mortar store and have just started working shows. Thank you.

    1 year ago

  • anneheider

    Anne Heider from SewnandQuiltedbyAnne says:

    Great article. I currently do craft shows from now until spring and enjoy all the people I have met over the years and the good comments and suggestions they have given.

    1 year ago

  • detailinminiature

    Carrie Rau from detailinminiature says:

    Thanks for the great advice...very helpful!!

    1 year ago

  • beangrower

    beangrower says:

    I used to do crafts shows (before etsy! heck before the internet!) Now I do artwork just for friends, but I do buy a lot of other artist's work on etsy and at craft shows. My 2 cents: Please please give a smile and say hello when someone comes in your booth! So many vendors are busy talking with friends or texting -such a turnoff! Please don't typecast who you think will or won't buy -- the least likely looking people can be your best customers. Please clearly label prices, I hate to ask. If you sell jewelry, have a nice little fabric bag or a box to put the sale in. Details count. Give me something with your etsy shop name on it so I can find you again - and put merch in your shop. Very disheartening to look up someone's shop and find it empty. Put out some "special" pieces that go above and beyond your production pieces and price them accordingly. Some buyers are looking for unique and quality, not 20 of the same thing and are willing to pay for it. It also put your less expensive pieces in a larger context of your artwork. Have confidence in your work and that people will pay a fair price for it. I get really annoyed when vendors immediately direct me to their least expensive work

    1 year ago

  • BramalfieBeadsetc

    Ailsa Cordner from BramalfieBeadsetc says:

    I've not had much success at fairs so far so I am giving them a miss this year and concentrating on the online side of things. I'm sure I will venture back into fairs at some point so I will be sure to re-read this article before I do as there is some great advice in it!!

    1 year ago

  • Oohlalahhandmade

    Joyce Bocek from OohLalahHandmade says:

    The timing of this very useful article couldn't be better as I am a vendor at a craft show on 11/10/12. I appreciate the great tips on displaying items...very helpful and thank you!

    1 year ago

  • SweetlyWrapped

    SweetlyWrapped from SweetlyWrapped says:

    Great advise, thank you ^_^

    1 year ago

  • angeladillon2

    angela from Angiesgoods says:

    Great advise. Big show in my area this weekend. Very excited. My hubbie been working very hard to make displays for me. Great guy!!

    1 year ago

  • happycat2

    Carol and Carrissa from happycat2 says:

    If at all possible, know the layout of the craft show. For example, is your booth going to be next to someone selling the same items as you? Wow, this can be a disaster. The planners of one local craft show put all the jewelry booths together, all the soap makers together etc. Not good! It helps when the organizers know what they are doing and make an attempt to give the customers variety as they walk through. We have found craft shows in our area are more geared to very inexpensive items and it is not worthwhile for us.

    1 year ago

  • Dreastore

    Drea from Dreastore says:

    One of my lingering questions is how to promote your etsy store when you're selling all your inventory at craft fairs? I sell lots in person but my store shows only a few sales - in the end, does that matter or not - I'm not sure. But, on the other hand I think it's frustrating to send people to my store when it's not truly representative of what I'm actually doing (sales numbers wise). Does anyone else have this issue? Or a solution to it? I've considered adding everything to my etsy store and creating a buying account and then purchasing the item on behalf of the buyer at a fair... but that is a lot of extra work and also listing/selling fees just to have my # of sales higher on etsy. Plus, I'm planning to use the square for credit card transactions at craft fairs so the usefulness of putting it on etsy and letting them log in and buy via my laptop at a fair (in order to pay with credit) is also null. Would be nice to have a way to meld my in person and etsy store business ...

    1 year ago

  • GemdropsoftheFalls

    GemdropsoftheFalls from GemdropsoftheFalls says:

    WONDERFUL tips! We've participated in quite a few shows. It's a lot of work and preparation, but it is a great way to interact with customers in person. We find wearing our jewelry and displaying them on mannequins helps interest buyers. People also appreciate our complimentary gift wrap! These are great tips to consider for next time. Thanks!

    1 year ago

  • vevela2012

    emma zhang from vevela2012 says:

    Very useful . there has many beautiful bracelet,welcome to choose and buy : https://www.etsy.com/listing/114569407/bracelet-retro-silver-anchor

    1 year ago

  • vintagesideshow

    McCall from vintagesideshow says:

    As a mobile vintage shop this was very helpful. Each setup and tear down is a learning process and I'm still struggling with finding the perfect displays and marketing. Engaging the customer is my favorite part of having a mobile shop though. I will definitely be rereading this in the future! Thank you Etsy!

    1 year ago

  • ompompom

    ompompom from ompompom says:

    Was only having a converstion with my husband last night about getting the most out of the Christmas art fair I am attending. Two weeks to prepare, with a dummy run at home this weekend. Thank you Etsy!

    1 year ago

  • moxieceramix

    Jessica Madonia from moxieceramix says:

    How do most people transport their products, tables, displays, etc. to & from craft shows? I'm planning on doing shows in the future, but am unsure if I should invest in a van, trailer, or uhaul, lol. Suggestions?

    1 year ago

  • Pixie2428

    Doris C. from SewBeautifulbyDC says:

    Great tips. We transport our product with a mini van. We have fold up tables, table covers, table shirts, custom made shelves, custom made table risers, and we bring our own comfortable chairs. We also bring a hand cart to bring our boxes, totes container, etc. in and out of the building. ( Bring water bottles and some snacks. ) An extra person to help set up is great too. It makes things so much easier.

    1 year ago

  • Pixie2428

    Doris C. from SewBeautifulbyDC says:

    Great tips. We use a mini van. We also bring a hand cart to bring all the plastic tote containers, boxes, shelf units, tables, etc. in and out of the building. We also bring our own comfortable chairs and extra people to help us get set up. The size of your products and display will determine what type of vehicle you will need to transport everything.

    1 year ago

  • lapetitenina

    Marina Palovaara from LaPetiteNina says:

    Great reading and really good tips and points! Thank you :)

    1 year ago

  • DollyCool

    Clare from DollyCool says:

    Height on your stand is always a bonus for extra display area, and drawing potential buyers in, and also its nice to add a festive touch to your stall by adding a mini Xmas tree, hunting or similar :)

    189 days ago

  • justplainjane

    Jane Kenner Smith from JustPlainJane says:

    Thanks, I try to change it up each week at art shows. Jane

    187 days ago

  • maureenmcphail

    Maureen McPhail from PineTerraceTreasures says:

    Setting up our booth display has been a learning process. Thank you, this has been very helpful.

    183 days ago