The Etsy Blog

Quit Your Day Job: thisisit handmade and vintage goods


Jodi and Dan make up the team behind This is It! Creations. Today Jodi shares their in-depth strategy for successful marketing (including a full reading list) and advice for those considering a similar path. Partners in both work and life, Jodi and Dan have professional backgrounds in technical editing and teaching. They are starting to be accustomed to a new work routine and striving to find an even balance between the success of their Etsy business and their personal lives.

How did This is It! Creations come to be?
I’ve always been creative, crafty, and had a love affair with paper, but I never imagined that I would be making a living doing what I love — with the one I love. I truly believe that larger forces were involved in helping us make this happe. Things had to happen in just the right order for me (a security loving lady) to take the leap and go for it!

Here’s a quick rundown of the chain of events: I met Dan and began to realize that dreams do come true and that you don’t have to settle in love or anything else. I worked at a job I truly wasn’t supposed to be in that paid well (again — that security thing). After getting in a car crash I spent a couple years out of work, healing, and rethinking my life and what I was meant to do with it. I realized I wanted to create a company with Dan that I felt good about — one where we helped animals (through our donations), the planet (by using eco-friendly materials) and people (through our inspirational products). After getting a settlement from the accident, voila – This Is It! Creations was born.

When we first started selling on Etsy three years ago we had both already quit our day jobs. What we weren’t able to do before Etsy was support ourselves with the profits from our  business. I am very proud to say that we have now done that for over a year! I fell in love with Etsy from day one, and that love has just grown stronger over the years. I tell everyone I meet about it. It’s definitely become a way of life for me.

Why the name This is it! Creations?
We felt in our heart of hearts that this was it. That was how we felt about each other when we met (cheesy, but true!), and that was how we felt about this job — it would be our last job, period. That was 5.5 years ago, and we’re still here cranking along!

Tell us about your previous working situation.
This isn’t the first time that Dan and I have worked together: we started working together just month after we met. Even in the beginning we knew we had something special and wanted to spend as much time together as possible. In our first job we worked as technical editors for an archaeology firm. It was so nice being together every day, but we just weren’t passionate about the work itself. Our next job was creating a newspaper for an after school program and teaching middle school journalism. The kids were super sweet and wonderful, but we weren’t trained as teachers and quickly realized that we were in over our heads.

We soon created This Is It! Creations and found it finally be the right fit. The third time was definitely the charm! We get to combine our creativity with our love for helping people, animals, and the environment. Dan is a writer, and I always wanted to write books that helped people. I feel that our positive journals (especially our new interactive journals) are doing just that!

How did you prepare for making This is It! Creations your full-time undertaking?
We really didn’t do much. We just knew that we couldn’t go on working at jobs that didn’t feed our souls, so we jumped in and had faith that it would work out, because it just had to. The nest egg from the car accident settlement got us started financially. However, neither of us had any business background going into this. During the time I was recovering from the car accident I spent more time than I should admit on the couch watching TV. The good thing that came out of this was that I discovered crafting shows. That’s where I learned how to make our first journal — I watched the woman do it, then I tried it, and it felt so natural. Something in me sparked that day: I knew this was what I was meant to do.

Soon after this, a friend (who is an amazing jeweler) taught us how to make a basic loop for an earring. I was smitten with jewelry making from the very start. We also spent some time talking with two friends who made their living selling their handmade soap at craft shows. We asked them about what they had learned along the way and about their successes (as well as their mistakes). We didn’t want to reinvent the wheel, and their advice was really helpful. However, we needed to learn this whole “running a business” thing for ourselves. Everyone is different and every company varies, and we had to forge our own path — mistakes, successes and all.

What are your best marketing tips?

  • You have to start with a good product that people want to buy. It really comes down to that, first and foremost. You can have the best photos and promote nonstop, but people have to like your product for it to sell.
  • I think our best marketing tool has been our great customer service. I love reading our feedback and seeing how happy our customers are! We don’t want it to just be about buying a journal — we want to build connections. Many of our customers have turned into friends, and I love that part of my job!
  • Another great marketing tool is frequently listing new items. If you aren’t able to list something new each day, I would definitely recommend renewing items. There are a ton of shops on Etsy, and this puts you at the top of the search. We recently added a survey to Paypal that asks our customers how they found us. The majority of those who have answered say through Etsy’s search. If you aren’t at the top, it’ll make it hard for customers to find you.
  • Being a part of Teams is great for marketing and also a way to make some lifelong friends! Our teammates have been so awesome: they put us in Treasuries, on their blogs, and write about us in the Forums. I am so grateful for all of their support.
  • I also love social networking — find us on Twitter and Facebook. I’m not sure how much it pays off, but it is a great way to get your brand out there, make friends, and support other artists.
  • About a year ago we started offering personalization for many of our products and our sales really picked up.

What tactics did you find to be less successful in the long run?
We’ve certainly made mistakes along the way, but we’ve done our best to learn from them, which has helped our business grow in the long run. Some of the things that weren’t really worth it for us were:

  • Blog giveaways. We’ve participated in 10 or so over the years and none of them have brought in many sales. But I don’t see doing them as a failure because we’re still letting more people know about us and our brand. We’ll definitely still do some giveaways for that reason, but they will be giveaways that are close to our hearts (such as an animal rescue group or a self improvement site).
  • We once spent a pretty obscene amount of money for a full-page ad in a magazine. While I do think we made our money back with orders, it just didn’t show us the results we were hoping for. However, you never know if someone will see that ad down the road and place a large order. So again, I don’t see it as a mistake.
  • We wish that we had reached out more and asked for help, especially in the beginning when we didn’t know much about running a business. There are so many great resources and mentors out there, and we’re learning now that it’s never too late to ask for help.

What’s a day in the life of This is It! Creations look like?

We each try to work “on” the business every day instead of just “in” it. What this means is that we do something toward the big picture each day,  be it marketing, new products, working on the website, etc. It’s easy to get wrapped up in the “in” part, for example; orders will always need to go out and paper will always need to be chopped, but you have to mark out time to grow your business, even if you feel that you don’t have time to do it. We work from home and have two sweet kitties and a very sweet dog. Because they are all extremely spoiled, our schedule is frequently determined by who needs to play, get love, drink from the bathtub, go for a walk, be fed, etc.

  • I get up around 7 a.m. with my mind whirling with ideas and things to do. I grab a drink, feed the furry babies, and am on the computer by 7:15 to answer the emails/convos and deal with relisting on Etsy.
  • I tear myself away long enough to get ready and grab a breakfast shake, then it’s back to it.
  • Dan wakes up around the same time, gets ready and takes our sweet dog, Xena, for her morning walk.
  • We just came up with a new workday schedule: since I tend to rebel against structure, our mornings are completely free and unstructured. I normally use them to create, do administrative work, and figure out what orders need to be made that day.
  • Dan usually either continues on production from where he left off the night before or works on new products, like writing and editing our new books.
  • After lunch we have a quick meeting to go over the existing orders, anything that needs to ship that day and get started on production. Usually this means that I design and print  while Dan chops and binds. We take a dinner break and get back to it for another round.
  • We try to work in 90 minute chunks. We’ve read this is the timeframe where you can maintain efficiency. If we have orders that have to go out the next day and we aren’t finished, we keep cranking until they are finished or until we just can’t do it anymore. We usually stop between 10-11 p.m.

Things we would love to change to make a typical workday into our ideal workday: Being proactive instead of reactive. We are constantly playing catch up with orders. If we were more proactive, we would have more inventory built up and could prepare shipping labels the night before so we could schedule a pickup and not have to take the packages to the post office. We are also aiming toward not working after dinner. We currently don’t have much of a life outside of This Is It! Creations and it would be nice sometimes to hang out as Dan and Jodi, not as coworkers.

What do you enjoy most about not having a day job? Is there anything you miss?
We both love being the creators of our own lives. Getting to decide what to create, what to focus on, and how to run the business is so important to us. We even get to decide where to live, so we recently moved to Oregon, which is amazing! We love working together and from home. We’re so grateful that we get to be with our furry kids all day long, wear whatever we want, wake up without an alarm, listen to music that we want to listen to, take breaks when we feel like it, and spend each day together.

There is something wonderful about being our own bosses. We no longer have to answer to anyone. If I am designing a new product that’s taking longer than I originally planned, I love that I can keep working on it until it’s finished. Also, we’ve both worked at jobs before where you felt like you had to “look busy.” Not having to do this speaks volumes.

Having our own business has more ups and downs (emotionally and financially) than a regular day job. We can get a ton of orders, some great press, and we’re jumping up and down with excitement. Then the next day it could be slower and we start to rethink and question everything. With our previous jobs there was never any high or excitement, and there were definite lows (like why was I wasting my time editing things), but, for the most part, it was more in the middle. We both miss having the security of a steady paycheck, though — we never know from one month to the next how many orders we’ll have and how busy we’ll be. Thankfully, our business has grown a ton this year, which is how we are able to support ourselves. Also, it would be really nice to have health insurance.

What advice would you give someone considering taking a similar path?

Persevere. I really think that our success is directly correlated with how committed we are to our business. We are here today because we continue to put in the time, believe in ourselves, and refuse to give up.

Be willing to keep learning. Be flexible. Be grateful and celebrate every success. Believe in yourself and your product, be your own biggest cheerleader. Have excellent customer service. Learn to delegate, figure out what your strengths are and what you like to do — delegate the rest. Get a good system in place for the inner structure of your business (a business plan, bookkeeping, etc.). Find companies that you can look up to. Ask them for advice.

Spend time in the Etsy Forums, especially the Business Topics section. This is such a wonderfully supportive community, and you can learn a lot here. Remember that you are no longer representing yourself, you are representing your company and your brand. Make sure you are proud of what you put into the world (in the Forums, in your shop, on your blog, etc.). Be kind to everyone: customers, people you meet at the grocery store, anyone you come in contact with. This is just good advice, period, but you never know when someone will become a great business connection.

Ask yourself if your craft is something that you are passionate enough about to make it over and over and over again. Realize that you may not always have the freedom to create new products because you have orders that need to ship, pictures that have to be taken and formatted, marketing that needs to be done, etc. Assembly will become a way of life for you, so make sure you’re prepared for this. Make sure you’re prepared for all of the nitty gritty that goes into running a business. It’s so much more than creating.

If you are going to work from home, set clear boundaries with friends and family. Make sure they know that just because you don’t leave the house doesn’t mean you aren’t working. If I am creating, I won’t answer the door or the phone and that’s okay. Here are some books that helped us along the way:

What’s in store for thisisit?

  • Our Etsy sales really took off when we started offering personalized/customized products, so we’re in the midst of creating new products that allow our customers to do just that!
  • We are also in the process of expanding our wedding section to include all sorts of eco-friendly wedding favors, bridal shower gifts, and guest books.
  • We sell our products at local craft shows on the weekends and our interactive journals sell out almost every time. We’re working on writing more — we actually have three more in the work that we’re super excited about.
  • We are also going to focus more on our eco supply shop.
  • We’re going to continue to learn more about SEO, it’s so important! We’ve been working on our new website for a long time, and we’re finally going to have that go live very soon.
  • We plan on marketing our company to the press and potential customers (both wholesale and retail) through press releases, hiring more sales reps, our new website, and advertising.
  • We would love to hire an assistant to help with production and craft shows.
  • We hope to continue helping as many animals as possible through our donations (both monetary and product).
  • Finally, we’re going to work to find more balance in our lives. We create products that resonate with our own lives and it will be great to implement the messages into our daily routine: remembering to breathe, find balance, practice self care, etc.

Have any favorite Etsy shops we should know about?

  1. Having mentors and shops you look up to is really important for your own growth here on Etsy. Taking a look at what your mentors are doing to succeed can help inspire you to succeed, too! One of those people for us is Ryan at littleputbooks. She is such a creative, powerful force on Etsy, and she’s also super sweet, kind, and a good businesswoman. She had some wonderful suggestions for our shop, most of which we have implemented.
  2. We are also huge fans of teesforchange. Andreea is an amazing person that we’ve had the pleasure of collaborating with. Her tees are eco-friendly, amazingly soft and inspirational. She plants a tree for every tee sold! The way she runs her business is an inspiration to us.
  3. One of our dearest friends, Christian, happens to be a genius at drawing and painting. His shop, fagerlund, showcases some of his work. We continue to be blown away by his talent, and we think he is one of the greatest artists of our time. His portrait drawings are so realistic that they look like large photographs (but better!), and the expressions that he captures are breathtaking. And he does commissions!
  4. I am also so happy to be a part of some great Teams. Dan and I are both huge animal lovers, and we are so proud to be a part of great teams that support our lifestyle: EtsyVeg, VeganEtsy, and Etsy for Animals. All of the members are such awesome people, and many of them donate to animal charities!

Any additional words of wisdom?
We wanted to be completely authentic and give our honest experience of what it’s like to run our business. While it is a ton of work, a ton of hours, and sometimes feels like a long, hard road, it is not something we would trade for anything. After knowing what it’s like to work at “day jobs,” we now have seen the other side and we would never give this up. At the end of the day, we have created a company that we are proud of, that (hopefully) inspires others, and that pays our way on our terms.

We wanted to thank our loyal friends, family, and customers, too. Those of you who have been supporting us from the beginning (especially you, Mom) will always be close to our hearts. Those of you who have come on board recently — we are so grateful for you, too! We are here because of you and we never will forget that. We will continue to create products that we feel good about putting into the world, and we hope you will continue to support our efforts.

Thanks to Jodi and Dan for sharing their story. You can see some of their work in the Seller’s Items below.

Previous Quit Your Day Job posts

  • TwinkleStarCrafts

    TwinkleStarCrafts says:

    Oh, I love your items. Good wishes on your continued success!

    5 years ago

  • Ayca

    Ayca says:

    Lovely shop! Great story! Thanks for sharing :)

    5 years ago

  • LuRuUniques

    LuRuUniques says:

    Very interesting. Love your shop. Thanks for taking the time to share.

    5 years ago

  • BululuStudio

    BululuStudio says:

    WOW!!! Jodi I finally "meet" you. Congrats on this article. I wish you the best.

    5 years ago

  • Emmamaha

    Emmamaha says:

    Wonderful, encouraging success story:)

    5 years ago

  • theblackbirdsings

    theblackbirdsings says:

    Very inspirational and some great information - well done! Congratulations on your success. :) Natasha

    5 years ago

  • PolarBlueGlass

    PolarBlueGlass says:

    Jodi and Dan, I'm so excited to you see both in this feature. As the proud owner of one of your notebooks, I can say from the bottom of my heart that you're an amazing team that create fantastic products. Good luck to the both of you and I wish you all the success you guys deserve x

    5 years ago

  • Krystyna81

    Krystyna81 says:

    fagerlund IS amazing...i just discovered his shop a few days ago! (nice to see figurative artists on Etsy!) great article, great advice...inspiring all around!

    5 years ago

  • oldworldprimitives

    oldworldprimitives says:

    I loved the story behind your shop name. :) Congrats on your success, and thank you for the tips!

    5 years ago

  • lindaketelhut

    lindaketelhut says:

    What a great journey both in love and business. Congrats on your success and best for the future!

    5 years ago

  • CatchTheEye

    CatchTheEye says:

    I love that photo of the rainbow of colored paper. Great article!

    5 years ago

  • vitamini

    vitamini says:

    Thanks so much for sharing your inspiring story!

    5 years ago

  • Karramandi

    Karramandi says:

    Way to go Jodi and Dan. What a wonderful inspiring pair you are :) Good luck and great success to you both.

    5 years ago

  • MyJunkyTrunk

    MyJunkyTrunk says:

    I love it! Continued success to you both!

    5 years ago

  • valkasinskas

    valkasinskas says:

    Beautiful story! & I appreciate the idea that we can create our livelihood to be LIVELY! Thank you for sharing!

    5 years ago

  • KettleConfections

    KettleConfections says:

    Very inspiring story about how you started your business, and thank you for providing such helpful advice for those that are starting out!

    5 years ago

  • janellehaskin

    janellehaskin says:

    Great marketing tips! That is my downfall at the moment and I think I will look into some of those books you guys posted. Great work and Congrats! :)

    5 years ago

  • ezliving

    ezliving says:

    Great story and thanks for sharing.

    5 years ago

  • TheZestyDesk

    TheZestyDesk says:

    Nice to hear the story behind a shop that I have admired since I started on Etsy. Congrats on your success and you have beautiful pets!

    5 years ago

  • unflappableproducts

    unflappableproducts says:

    Congratulations on your success-so inspiring! (I like anyone who remembers to thank Mom!)

    5 years ago

  • WigArcher

    WigArcher says:

    This is a valuable story. Thanks for sharing.

    5 years ago

  • treasurebooth

    treasurebooth says:

    Congrats! Neat shop :)

    5 years ago

  • ZenAndCoffee

    ZenAndCoffee says:

    I love this story! You guys rock, and I adore your shop! Thank you so much for sharing! I love that you did this together too! So inspiring! I'm just about to take the leap myself, and its always so good to hear such fantastic successes! I wish you many many more! ~Wren Arm Warmers & Fingerless Gloves for all seasons & styles! ~~~ Custom Orders Always Welcome ~~~ <3

    5 years ago

  • paramountvintage

    paramountvintage says:

    What an ideal life! Staying at home with the family. Ps. The dog and cat are sooooo cute!

    5 years ago

  • bhangtiez

    bhangtiez says:

    Congrats, great story & great advice...horray for Oregon!

    5 years ago

  • doxallodesigns

    doxallodesigns says:

    Incredibly inspiring! Thanks for sharing !! :)

    5 years ago

  • bylynnkrestel

    bylynnkrestel says:

    great tips! and heres to much continued success!!

    5 years ago

  • DreamzBoutique

    DreamzBoutique says:

    wow.. this is nice.. check mine.. want to quit my day job :)

    5 years ago

  • DreamzBoutique

    DreamzBoutique says:

    check mine

    5 years ago

  • WhatIfPhotography

    WhatIfPhotography says:

    So inspiring! Jodi & Dan - you seem like 2 really genuine people and I wish you genuine success for the future! I am sure ThisIsIt will continue to grow from strength to strength. Congrats!!

    5 years ago

  • thelittlemarket

    thelittlemarket says:

    Wonderful read!!! Congratulations!

    5 years ago

  • BambuEarth

    BambuEarth says:

    YAY! I purchase my personalized bambuearth paper note pads from thisisit! I've always had such wonderful customer service! I'm almost out of my paper (I write all of my thank you notes to customers on them) and I will be back for more! I love that these are eco friendly, and they go right along with MY branding too! Love you guys and congrats on the feature!

    5 years ago

  • Parachute425

    Parachute425 says:

    Inspiring. Continued good luck to you.

    5 years ago

  • oldohiofarmfinds

    oldohiofarmfinds says:

    May your success continue! and . . ps ~ that cat is a sphinx!!!

    5 years ago

  • ecodog

    ecodog says:

    Great article, inspiring items & colorful, clear photography! Thanks for bringing another great eco-friendly product to Etsy.. & Happy Crafting! :)

    5 years ago

  • LoveMeAmberLee

    LoveMeAmberLee says:

    Great. Thank you.

    5 years ago

  • PrincessSamy

    PrincessSamy says:

    Adorable shop and great interview! =)

    5 years ago

  • OooohShiny

    OooohShiny says:

    If there's anyone who deserves to be featured, it's Jodi & Dan - incredible & inspiring people. Congratulations, and many wishes for many years of continued success :)

    5 years ago

  • claudiascreation1

    claudiascreation1 says:

    Inspiring! My husband and I want to be there, without the accident of course! God Bless and keep it up!

    5 years ago

  • beyondweddings

    beyondweddings says:

    Great success store. Love all of the tips and advice that is given. Thank you!

    5 years ago

  • SillyBuddy

    SillyBuddy says:

    Lovely - congrats on doing what you love, with the one you love!

    5 years ago

  • VivaGailBeads

    VivaGailBeads says:

    great advice!

    5 years ago

  • That70sShoppe

    That70sShoppe says:

    Wonderful inspirational story!

    5 years ago

  • RedorGrayArt

    RedorGrayArt says:

    so very inspiring .. and down to earth as well. Your books are just beautiful

    5 years ago

  • earthangelsarts

    earthangelsarts says:

    Yes ..... dreams do come true!!!! I'm so happy to see another, sometimes it just needs a whole lot of courage. Life can be an amazing trip!! XX

    5 years ago

  • SuePsales

    SuePsales says:

    You guys are amazing. Thank you for taking the time to write this. I'll be reading this a few more times as I venture along trying to get known here is this world of etsy.

    5 years ago

  • LeafandInk

    LeafandInk says:

    You go guys!!! Fellow Oregonians! Woo Hoo!!!!!!!! We are sooo proud of you two!

    5 years ago

  • erintrees

    erintrees says:

    I found this really inspiring, thanks. Lots of information that is useful to a newby like me. I also love your pets!!

    5 years ago

  • erintrees

    erintrees says:

    I found this very inspirational,lots of luck to you in the future. I also love your pets!!

    5 years ago

  • polkadotmagpie

    polkadotmagpie says:

    Beautiful story. Showed my husband that I share a shop with everyday. Although we don't share work. Great paper use! And last but not least...the dog and the CAT! So cute.

    5 years ago

  • recycledwares

    recycledwares says:

    I learned some things that could help my store. Great advice section.

    5 years ago

  • maggiemaevintage

    maggiemaevintage says:


    5 years ago

  • Beast1277

    Beast1277 says:

    Wonderful story. Thanks for sharing with all of us:)

    5 years ago

  • BlindTigerFlasks

    BlindTigerFlasks says:

    Thanks so much for sharing your story! I am constantly looking for ways to improve my shop and appreciate ANY and ALL advice. Your story is inspiring!! Cheers!!

    5 years ago

  • artbysusmitha

    artbysusmitha says:

    Congratulations Jodi and Dan! I love all the beautiful creations on This Is It!

    5 years ago

  • CindyEllison

    CindyEllison says:

    Jodi and Dan, such a well thought out interview, reads more like a wonderful story. A wealth of inspiring information, thank you! What a great idea!

    5 years ago

  • Martaki

    Martaki says:

    So interesting, your article, your job, an your life. I´m enjoy your shop, too.

    5 years ago

  • KatarinasKorner

    KatarinasKorner says:

    Very interesting story. Inspiring, informative, and a neat story! Congratulations on your success!

    5 years ago

  • LuBluDesigns

    LuBluDesigns says:

    Lovely items! Thanks for sharing your experience with us. It is inspiring.

    5 years ago

  • CricketsCreations

    CricketsCreations says:

    Congrats, Jodi and Dan (almost wrote Jan and Dodi, lol)! Hugs, Celeste (Crickets)

    5 years ago

  • twigandleafbotanical

    twigandleafbotanical says:

    congratulations jodi! -kelly & scott

    5 years ago

  • StringsnTings

    StringsnTings says:

    Thank you for sharing your advice, it is always so very helpful!

    5 years ago

  • aktie9

    aktie9 says:

    Congratulations, Jodi & Dan!! Wonderful seeing you in this feature!! XOXO :)

    5 years ago

  • auclairdelalune

    auclairdelalune says:

    Congratulations! Terrific, interesting interview!

    5 years ago

  • MyGrandpasPen

    MyGrandpasPen says:

    Good article - and I think you were very honest about sharing the ups and downs :)

    5 years ago

  • sweetjane

    sweetjane says:

    Congradulations on your success! I love to read these stories!

    5 years ago

  • GoodGriefGlass

    GoodGriefGlass says:

    Your hard work is really paying off. Continued success! Oh and, cute dog and cat...

    5 years ago

  • TheCyanPepper

    TheCyanPepper says:

    Beautiful work, and great tips! How great for you two to get to work together!

    5 years ago

  • bedbuggs

    bedbuggs says:

    Great article and great tips! Thanks for sharing!

    5 years ago

  • vintagegirldezigns

    vintagegirldezigns says:

    Very inspiring story and love your work!

    5 years ago

  • SmilingGirlStudio

    SmilingGirlStudio says:

    I can honestly say I read EVERY word of your article and then went back over it again! Then I checked out your shop and have added you to my favorites while I compose my list of what I HAVE to have. Thank you for sharing so much information, help, words of wisdom.....and beautiful products. Your story is inspirational and makes me want to get right back to my torch and hammer tomorrow morning with hopes of "someday quitting my day job" too!

    5 years ago

  • MegnificentCo

    MegnificentCo says:

    I love these inspirational stories! Thank you for sharing your experience with us.

    5 years ago

  • doodlekreations

    doodlekreations says:

    Wow , what a story ! I agree with smilinggirl- I read your story twice :) I will do it again tonight. Loads of information, insight and advice..Thank you for sharing your experience. it helps newbies like myself to focus on what I love to do. Good luck !

    5 years ago

  • finsnbones

    finsnbones says:

    Great story! Hopefully I will get to quit the day job too!

    5 years ago

  • finsnbones

    finsnbones says:

    Great story! Hopefully I will quit the day job! Cheers!!

    5 years ago

  • gretchenmist

    gretchenmist says:

    congrats on your success! it makes sense to work so hard together and share the fun :)

    5 years ago

  • spiralla

    spiralla says:

    You have fantastic products and fantastic advices for beginners like me.Thank you!

    5 years ago

  • nowonder

    nowonder says:

    It is beautiful to see that one of your goals is helping animals. Good luck!!

    5 years ago

  • stevensmith

    stevensmith says:

    this is wonderful site ..... Caravan Insurance Compare

    5 years ago

  • GeorginaKay

    GeorginaKay says:

    Congrats on quitting your day job - you have inspired me to get my butt into gear today! LOL

    5 years ago

  • MessyJesse

    MessyJesse says:

    so inspirational! Such amazing tips too, great story :)

    5 years ago

  • thecottagemarket

    thecottagemarket says:

    what a wonderful couple this! they are not only extremely talented but the most generous people around! their vegan ways rock and their love for animals is truly amazing! i tip my hat to them both and thank them for all they do! hugs...andrea

    5 years ago

  • ElizabethOHaraGlass

    ElizabethOHaraGlass says:

    Thank you so much for all the information, inspiration and straight talk on building and maintaining a business!

    5 years ago

  • myboutiquebijou

    myboutiquebijou says:

    Jodi & Dan, I just want to thank you for your honest, inspirational, and motivating story. I, too, am in a full time job that is less than satisfying, to say the least. My goal is to "quit my day" job. It can be frustrating to want something so badly that that's all you can think about. Thank you for your sound advice. Your love for what you do shows through in every word.

    5 years ago

  • RamshackleStudio

    RamshackleStudio says:

    Congrats on your success and thanks so much for sharing your tips and insights!

    5 years ago

  • simplyworn

    simplyworn says:

    what a cool little love/work story such sound and inspiring advice! thank you..............

    5 years ago

  • ashleyeaston

    ashleyeaston says:

    What a great interview, with honest, helpful advice and insights. Thanks so much for sharing! :)

    5 years ago

  • NaturalAmber

    NaturalAmber says:

    Very inspirational!!! I wish you much more success

    5 years ago

  • LoveButtons

    LoveButtons says:

    What an inspiring interview - great ethics and wonderful products!

    5 years ago

  • krugsecologic

    krugsecologic says:

    How awesome !!!! Great interview and wonderful couple/company. Love it !

    5 years ago

  • Veganville

    Veganville says:

    beautiful and inspiring story!

    5 years ago

  • thedoggiehouse

    thedoggiehouse says:

    Super inspired ! Thanks for your honesty :) Hugs to your Pets they are so cute...My shop makes Donations to animals too, and for me that very important. That tell how a good person you are.... xoxo

    5 years ago

  • palafoxstudio23

    palafoxstudio23 says:

    great interview, thanks for sharing your lovely experience!!

    5 years ago

  • CoastandCanvas

    CoastandCanvas says:

    thankyou very much for sharing all this , some great ideas to take on board :-)

    5 years ago

  • mindimade

    mindimade says:

    great advise and a true inspiration to those of us just embarking on our own creativity-fueled lives. keep up the good work and thank you for your help in keeping the fire stoked. cheers!

    5 years ago

  • opendoorstudio

    opendoorstudio says:

    such great information here! thank you for sharing and continued success to you both... and your pets too!

    5 years ago

  • melissallaneous08

    melissallaneous08 says:

    As an avid journal-er, it's great to see eco-friendly, hand-crafted and original journals! Awesome stuff!

    5 years ago

  • vboriginals

    vboriginals says:

    Such a sweet...romantic story! Congrats on your great success! Thanks for sharing!

    5 years ago

  • ladiesblend

    ladiesblend says:

    Wonderful story, products and good info too, thanks for sharing. Love how you work with and around your pets, I have a kitty sleeping on my desk right now :) All the best!

    5 years ago

  • shellsherree

    shellsherree says:

    Lovely products ~ I'm so happy for you, being able to work with your furry kids around you. How they must love it, too!! Wishing you the best of everything.

    5 years ago

  • HoldTheWire

    HoldTheWire says:

    I really love this article and have been thinking about it for a couple of days. Great business advice and stick-to-it-iveness!!

    5 years ago

  • CatherineLovesRoses

    CatherineLovesRoses says:

    Congratulations on your success, buying from you it´s always a pleasure, your love for animals is reflected on your great creations!!

    5 years ago

  • lamixx

    lamixx says:

    That was a really great article, thank you for sharing... inspirational !

    5 years ago

  • lilliannelee

    lilliannelee says:

    Thanks for the tips! Great info for a newcomer. Love your items :)

    5 years ago

  • helenapuck

    helenapuck says:

    Great story. Love the positive thinking journal. There's nothing like a good journal to inspire writing.

    5 years ago

  • BenandJess

    BenandJess says:

    Great article I got two important pieces of information from it..... To persevere and You have to sell something people want to buy Tracey Jane.

    5 years ago

  • ATreeGrowsOnEssex

    ATreeGrowsOnEssex says:

    I love your story! You're a lovely couple with lovely items!

    5 years ago

  • sherrytruitt

    sherrytruitt says:

    I too, believe it is a privelege to be able to get up everyday and do what I love. Continued success to you, it was a wonderful read. xoSherry

    5 years ago

  • shannacreations

    shannacreations says:

    Thanks for sharing! :)

    5 years ago

  • BotanicalBead

    BotanicalBead says:

    What a great and inspirational (and romantic) story - lovely.

    5 years ago

  • storyline

    storyline says:

    very inspiring, continued success!!

    5 years ago

  • krystajackson

    krystajackson says:

    I'm so thankful you included the E-myth book! Every small business owner should read that (and several times over at different points in the business's life). Continued success on the road ahead! Krysta

    5 years ago

  • buildforfun2007

    buildforfun2007 says:

    I Love your story and like you I plan to keep plugging along. Thank-you annette

    5 years ago

  • paramijewelry

    paramijewelry says:

    Great story! Hope you two have continued success!

    5 years ago

  • SwellPapel

    SwellPapel says:

    Thank you for sharing your story and tips! You two are amazing role-models

    5 years ago

  • doggonepurrtty

    doggonepurrtty says:

    Thanks for sharing. <3

    5 years ago

  • onegearclothing

    onegearclothing says:

    Wow, very inspiring!

    5 years ago

  • Glossyphotos

    Glossyphotos says:

    cool work guys ;)

    5 years ago

  • NaughtyNaughty

    NaughtyNaughty says:

    It is articles like this that makes me fall more in Love with Etsy everyday. Thank you for sharing your story!

    5 years ago

  • charmeddesign1012

    charmeddesign1012 says:

    very inspiring, thanks for sharing your story

    5 years ago

  • EcoChicHandKnits

    EcoChicHandKnits says:

    So much wonderful information in your interview! Thank you so much for sharing it with us!

    5 years ago

  • creativebeadz

    creativebeadz says:

    Appreciate your book list! Thank you :)

    5 years ago

  • Olalahandbags

    Olalahandbags says:

    What encouragement, and inspiration. Thank you from a first time etsy shop owner.

    5 years ago

  • forKMZ

    forKMZ says:

    Help the environment and animals.. cool!

    5 years ago

  • CeramicsForEveryone

    CeramicsForEveryone says:

    Thanks for your words of wisdom. I am a new Etsy seller so you're advice is much appreciated. Thank you.

    5 years ago

  • marixino

    marixino says:

    interesting story and nice couple! thanks for your tips. really helpful!

    5 years ago

  • LaughingMoonCreation

    LaughingMoonCreation says:

    Very inspiring and interesting. Hits home. I loved the fact when reading this article you seem very genuine and makes me remember why I love being on etsy so much. Congratulations to you both and much success with your business.

    5 years ago

  • SweetNSassySewing

    SweetNSassySewing says:

    Thanks for the inspiration and for sharing your story! It seems that you are truely blessed to have found one another. Keep up the excellent work!

    5 years ago

  • baileybags

    baileybags says:

    Great tips! Thanks for the inspiration.

    5 years ago

  • LindaHollingdale

    LindaHollingdale says:

    What a great story...I'm inspired! I also am one of your happy customers. I am a THERAPIST at a COLLEGE and we often ask STUDENTS if they'd like to journal. Even though some say yes, few take the empty page book and do any writing at all. I bought several journals for our staff to give to students...we are excited about students having PROMPTINGS that will assist them in their journaling. We also bought gratitude journals and will be ordering some transitions journals...They even made some custom cover/inside combinations for us. Thanks Jodi and Dan for your work, your personal care...I consider you Etsy friends! Congrats!! Linda

    5 years ago

  • LuluBoopVintage

    LuluBoopVintage says:

    Thanks for the tips! I am desperate for my first sale!! Thanks for sharing..

    5 years ago

  • knittingmomma

    knittingmomma says:

    thank you so much for this! My husband and I are working through building our etsy business together and it is challenging at times. Thanks for the encouragement. Warm wishes, Tonya

    5 years ago

  • seaoats

    seaoats says:

    such an inspiring story...thanks so much for sharing!

    5 years ago

  • finchfieldart

    finchfieldart says:

    Excellent advice and article. Thanks for sharing it with us; you're a very inspiring couple!

    5 years ago

  • oceansandbeads

    oceansandbeads says:

    I love your story and the inspiration and encouragement it gave to me, I am always hesitant to show myself online and to let out too much about myself, but I think you are on the right track and I have to learn to do that too! thanks a thousand times, Sue

    5 years ago

  • WendyLeeCooper

    WendyLeeCooper says:

    Thank you for your story! Very helpful! Best wishes for continued success.

    5 years ago

  • OnTheRoadVintage

    OnTheRoadVintage says:

    That was so inspirational! Especially the part about continuing to market as one sells. And I got a chuckle out of the "self-care" reminder! I'm sitting here in one of my husband's oversized tees, with cat and coffee, listing. Gotta get up and brush my teeth real soon. Best of luck to you both. Jan

    5 years ago

  • MudworksPottery

    MudworksPottery says:

    Amazing article that was just the helpful push I needed to get over the hump of listing now and then and really working at etsy. I'm grateful

    5 years ago

  • artaffect

    artaffect says:

    Great Advice! It is always inspiring and also helpful to read other etsy seller's full story. I wish successful business for this couple.

    5 years ago

  • TandRHandweaving

    TandRHandweaving says:

    Inspiring! Love the dog tile necklace. Keep up your hard work and success will follow.

    5 years ago

  • InviteMe

    InviteMe says:

    Perhaps my favorite "Quit your day job" article yet! You guys are super inspiring and have awesome journals! And yay for Oregon! :D

    5 years ago

  • thisisit

    thisisit says:

    Thank you so much to everyone for your kind words about our interview! Our hope was that by being truly authentic and telling our story, we could help inspire others to know that living your life on your own terms is possible! Your comments mean the world to us. :)

    5 years ago

  • TooMuchOfAGoodThing

    TooMuchOfAGoodThing says:

    Welcome to Oregon! It's an amazing state and i love living'll never want to leave :)

    5 years ago

  • JustMaidenAlaska

    JustMaidenAlaska says:

    You guys are so awesome. How inspirational! I love that you two are in love and can work together. Really great stuff too!

    5 years ago

  • handstosew

    handstosew says:

    What an absolutely inspiring interview. And your shop is truly delightful. There is always a sense of pride and accomplishment from making something with your own hands, isn't there? I know I definitely feel that way. I've posted you as a shop to visit in my Shop Announcements. One of my ways to help other shops who have helped me. Best Wishes for continued success.

    5 years ago

  • Mumbot

    Mumbot says:

    This is AWESOME! What a nice story. Also nice to see the EtsyVeg Team mentioned~! =)

    5 years ago

  • sannachristina

    sannachristina says:

    Great tips and thoughts. How great that you can work together and inspire eachother.

    5 years ago

  • artigianajewellery

    artigianajewellery says:

    Really inspiring article with loads of sound business advice! Thank you both very much

    5 years ago

  • dslookkin

    dslookkin says:

    Wow I really appreciate the detail you put into this interview. Right now I'm doing something similar with my boyfriend and I've had my share of freak outs. Thank you for all of your advice, tips and links! :)

    5 years ago

  • BeadedTail

    BeadedTail says:

    Wonderful story! Congratulations on your success! It's so pawesome that you donate to animal charities! =^..^=

    5 years ago

  • FruitsOFtheBLooM

    FruitsOFtheBLooM says:

    I love all the great advice and positive vibes flowing from this industrious couple!

    5 years ago

  • Dreastore

    Dreastore says:

    This feature is always a MUST read for me. Another great story. Thanks for sharing!

    5 years ago

  • lcphoto7

    lcphoto7 says:

    great article - very helpful information especially as we start our new store. Thank you for sharing!

    5 years ago


    KIMMSMITH says:

    Very inspirational and beautiful work!

    5 years ago

  • SaraFeiss

    SaraFeiss says:

    Love it! Thanks for sharing such an inspiring story!

    5 years ago

  • gilstrapdesigns

    gilstrapdesigns says:

    This was a great and very infomative article. You have really give us a lot of great tips that I know will help our business. Thank's for sharing with us all.

    5 years ago

  • TracyEmmaCupitt

    TracyEmmaCupitt says:

    I love your story, especially your advice to be kind to everyone, it's about a way of life, not just a product. Definitely going to look up ther books you recommended. Thanks and continued good luck to you x

    5 years ago

  • rebeccaartistatlarge

    rebeccaartistatlarge says:

    CONGRATULATIONS ON YOUR SUCCESS!! And- I'd like to thank you for your tips and encouraging words!!! I am just about ready to open my Etsy shop, and I need all of the help that I can GET! I create Jewelry- out of Pure Copper and Precious and Semi-Precious Stones. I will also (when I can AFFORD it, HAHAH) will be dealing w/ Rose Gold. I LOVE it- it's ALL I have EVER WANTED to do!! I was diagnosed w/ Lupus, Scleroderma and Rheumatoid Arthritis, about 8 nyrs. ago, so I am Disabled. I DO hope to increase my monthly income, from $1,100.00/ mo. to ANYTHING more!!! ANY extra PENNY goes to my business rt. now. But just by reading your story- I am INSPIRED, ENLIGHTENEED, ENCOURAGED AND eager/ hopeful!!!!!!! THANK YOU AGAIN!!! Your books are just WONDERFUL!!! :) Take Care!!!! Becky

    5 years ago

  • sbmathieu

    sbmathieu says:

    This has been one of my favorite, "Quit Your Day Job", posts yet! So much valuable information and such an inspirational story! Thank you so much!

    5 years ago

  • chascreations

    chascreations says:

    TERRIFIC ADVICE AND INSPIRATION! I just had brain surgery and have been "somewhat forced" back to the workforce but would love to take the leap and stay home with "Cha" and work on the business daily,but for now we'll do the best we can until the time comes to change. Best of luck to all in Etsy!

    5 years ago

  • nalysta

    nalysta says:

    Having, literally, JUST started with Etsy, I am reading everything and I greatly appreciated this article. It does give one hope that it CAN be done. Thank you.

    5 years ago

  • IlGiardinoLuxor

    IlGiardinoLuxor says:

    Congrats! :)

    5 years ago

  • PennyFarrow

    PennyFarrow says:

    Great story, will check out your reading list, thanks!

    5 years ago

  • PoshPursesBoutique

    PoshPursesBoutique says:

    very inspring article. At times working from home can be a challenge. Thanks for offering some great advice!

    5 years ago

  • behressentials

    behressentials says:

    Love love love your story!! We also would love to see Etsy as out day job and we really do celebrate Mother Earth and try to recycle and reuse and much as possible!!So it's wonderful to be a part of a community with like minded people. Thanks so much for you inspiration!

    5 years ago

  • BarbarasPics

    BarbarasPics says:

    Beautiful article - thank you for being so candid and sincerely wishing the best for everyone!

    5 years ago

  • thedots

    thedots says:

    Really nice article!

    5 years ago

  • thepresentplace

    thepresentplace says:

    Thank you for sharing, for your honesty, encouragement and helpful advice.

    5 years ago

  • BeauBazaar

    BeauBazaar says:

    Honest and inspiring interview, so true about working from home/yourself. Thank you for sharing and good luck with following your dream, long may it continue.

    5 years ago

  • yourvintagesole

    yourvintagesole says:


    5 years ago

  • haveadaisy

    haveadaisy says:

    Thank you so much! This was a wonderful interview and article with so many awesome tips. I need all I can get being a new little shop. You truly are an inspiration! Lee Ann

    5 years ago

  • AuroraCollections

    AuroraCollections says:

    Great article. Very inspiring and so helpful!!! All the best to you! :)

    5 years ago

  • sublimenprojects

    sublimenprojects says:

    This was a great read. "Be grateful and celebrate every success" was just what I needed to read.

    5 years ago

  • thisisit

    thisisit says:

    Thanks to everyone for your sweet comments! We are so happy to be part of the Etsy community, and it means so much that our interview/advice is helpful! :)

    5 years ago

  • Railin

    Mel from Cuteling says:

    very inspirational and helpful ... especially the "you don't have to settle, in love or anything else"!

    3 years ago

  • kKnittedFashion

    KniTtEdFasHioN KniTtEdFasHioN from kKnittedFashion says:

    What a wonderful article! Once again truely inspiring.

    3 years ago