AmeliaMakesArt‘s felted pet portraits send us into a cuteness induced swoon. They seem to have had a similar effect on the bloggers from Cute Overload. (One of our favorite blogs, btw!) She said she got about 3000 hits on one item in the first four hours after their post.
She did have the frustration of having the item that the post linked to sell early on. Hopefully those who were interested were willing to check out the rest of her shop. It’s an issue we admins often have when talking to the press: we try to remind them to link to the seller’s shop, at least in addition to the one listing they may be writing about specifically. Many reporters who aren’t familiar with Etsy assume that we’re "stocked" — when, in fact, many items are completely unique or custom orders!
Amelia told us that the exposure has given her "the wonderful problem of being too busy. I am now booked through December but the orders still come in anyway."
It’s a great idea to subscribe to RSS feeds of your favorite blogs. Now you can even get alerts on chosen keywords, such as your shop name. One of the best services out there is Google Reader.
Vanessa Bertozzi is a Senior Manager for Etsy Wholesale, a private, juried section of the Etsy marketplace. Since starting at Etsy in 2007, she has launched the Etsy Blog and led teams focused on seller education and community.